Gestión de Enfermería
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#RRHH El Proceso de Formulación Estratégica

#RRHH El Proceso de Formulación Estratégica | Gestión de Enfermería | Scoop.it
“ Por soyemprendedor.org La formulación de la estrategia parte del establecimiento / revisión de la misión, visión y valores de la organización por parte de la alta dirección. La misión es una decla…”
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From Charge Nurse to Chief Executive - Your Valley News

From Charge Nurse to Chief Executive - Your Valley News | Gestión de Enfermería | Scoop.it

Facebook Twitter Google+ Pinterest LinkedIn By Will Bradley and David Parker Peter Hill leaves his post as Chief Executive of Salisbury District Hospital on a high on February 3, despite disappointment from having to postpone plans to transform the entrance to the hospital. After deciding to ‘put patient care first’, the £1 million realignment to switch the hospital’s main entrance to the other side of the main building to face the main car park has been shelved. The scheme would have added to the many successes Mr Hill has overseen during his four years in post, a position to which …


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#RRHH El Proceso de Formulación Estratégica

#RRHH El Proceso de Formulación Estratégica | Gestión de Enfermería | Scoop.it
“ Por soyemprendedor.org La formulación de la estrategia parte del establecimiento / revisión de la misión, visión y valores de la organización por parte de la alta dirección. La misión es una decla…”
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30 Facts & Statistics On Social Media And Healthcare

30 Facts & Statistics On Social Media And Healthcare | Gestión de Enfermería | Scoop.it

Constantly evolving social technology and user centric trends make for the perfect digital strategy storm! What platforms are better suited to adapting to drastic changes than those that focus on individualized care? In this article, we highlight the most relevant statistics of social media and its impacts on the healthcare industry!

1. 42% of individuals viewing health information on social media look at health-related consumer reviews. (Source PWC)

Takeaway: Audiences are seeking collective knowledge when it comes to their health related decision making. Having multiple voices who can relate to a similar situation, or who have experienced similar circumstances, will always garner greater persuasion than that of a single brand.

2. 32% of US users post about their friends and family’s health experiences on social media. (Source PWC)

Takeaway: Social media platforms like Facebook, Twitter, Google, or even SnapChat have become the modern day blog forums for folks to vent about their loved ones healthcare stories and/or struggles. For healthcare brands and startups, there’s huge potential in connecting with these caregivers and patients.3. 29% of patients viewing health information through social media are viewing other patients’ experiences with their disease. (Source PWC)

Takeaway: Patients want the most reliable information possible from their physicians/doctors, but want to familiarize themselves with others experiencing the same obstacles and concerns. Connecting with others suffering from the same disease(s) gives patients a basis on how things could go – regardless if it’s for better or for worse.

4. Of all the individuals viewing healthcare information on social media, 24% are viewing health-related videos/images posted by patients. (Source PWC)

Takeaway: Straight from the source on a visual scale that is both irrefutable and incredibly compelling. Patients that post videos or images from a relatable stance tend to generate far more engagement as opposed to normal text only posts.

5. 74% of internet users engage on social media. 80% of those internet users are specifically looking for health information, and nearly half are searching for information about a specific doctor or health professional. (Source PewResearch)

Takeaway: Millions of people globally are using social media actively on a daily basis, and a great deal are wading through vast amounts of “social noise” looking for treatment options, disease groups, patient/doctor insights, and more.

6. Information on social media can have a direct influence on patients’ decisions to seek a second opinion or choose a specific provider, particularly for people who are coping with a chronic condition or managing their diet, exercise or stress. (Source PWC)

Takeaway: Patient and caregivers will always seek out second opinions; searching the web helps them to discover via social media (or the internet in general) potential alternatives to diagnoses and/or treatments they otherwise wouldn’t know about.

7. Some of the most engaged and active audiences on social media are individuals coping with a disability or chronic condition, including heart disease, cancer, diabetes and people who have recently experienced a medical emergency. (Source PewResearch)

Takeaway: People who have undergone or are coping with a disability or chronic condition want their voices heard. They want to share their personal insights, that could potentially help another patient who is struggling. They don’t just care – they want to make a real difference and pay it forward.

8. 81% of hospitals said service lines expressed an interest in participating in the hospital’s social media strategy. (Source AFIA)

Takeaway: It’s important for facilities to have their own accredited policies surrounding the use of social media, as it’s an invaluable tool for communication, reputation building, and general education purposes beyond the doors of the hospital.

9. 60% of consumers say they trust doctors’ posts versus 36% who trust posts from a pharma firm. (Source MDDI)

Takeaway: Self explanatory – doctors are trusted more than brands themselves, because of their background. If brands want to build greater trust, it’s worth looking to strategically align themselves with medical influencers in the social space.

10. 50% of healthcare apps available to consumers can be downloaded for free and are produced by a variety of developers. (Source IMS Institute)

Takeaway: Healthcare apps are all the rage – and for good reason. Portable medical data is coming soon; patients want more control over their health from a data ownership standpoint (let alone a physical standpoint).

11. 27% of patients comment or post status updates based on health-related experiences. (Source MDDI)

Takeaway: Health is a very personal experience, but one that we all benefit from. Patients care about other patients, and want to provide as much information as possible (or obtain as much information as possible) in order to make the best decisions they can.

12. Among the 165,000 health & medical apps now on the market, nearly two thirds are focused on general wellness issues like fitness, lifestyle & stress, and diet. The remainder is made up by apps focused on specific health conditions (9%), medication info & reminders (6%), and women’s health & pregnancy (7%). Mental health apps led among disease specific apps, followed by diabetes (Source iMedicalApps)

Takeaway: While a preventative focus is important, apps are a surefire way to monitor what is and isn’t working. This translates across all facets of general health, mental health, and disease specific conditions that need more granular, individualized attention.

13. $392,000,000 is the revenue from mobile healthcare apps in 2015 (source: Northern Kentucky University)

Takeaway: The app space isn’t getting smaller anytime soon. The healthcare space in particular, is set to grow exponentially as the largest generational segment of individuals in the US (the Baby Boomers) begins retiring and increasingly familiar with tech.

14. California, New York, and Texas hospitals use social media the most of any other state. (Source Master of Health Administration)

Takeaway: This is interesting! If you don’t live in one of these states, maybe it’s time to take a look at your social presence!

15. 88% of physicians use the Internet and social media to research pharmaceutical, biotech and medical devices. (Source Master of Health Administration)

Takeaway: Doctors and physicians need access to information too – it’s important for them to diversify their knowledge base by keeping up to date on medical developments, tech, and treatments.

16. Out of the 5,624 hospitals in the United States, only 1,501 are using a form of social media, which equates to approximately 26%. (Source OXZ IN)

Takeaway: Social media is an incredibly powerful tool for garnering influence, reaching audiences, and building brand awareness and trust. Social media is not only good for your patient base, it’s good for your employees too.

17. Healthcare marketers use social media less often than other marketers. (Source Content Marketing Institution)

Takeaway: Healthcare organizations are often locked in archaic methodologies that worked wonders for them in the past, and their size makes it difficult to suddenly adapt to newer trends and tech. While somewhat disadvantaged, this doesn’t mean they can’t turn around in a timely fashion with a properly implemented digital strategy tailored to their specific need and goals.

18. On average, healthcare marketers spend 23% of their total marketing budget on content marketing activities, compared to 31 percent for all marketers. (Source Content Marketing Institution)

Takeaway: There’s a knowledge gap between best practices for content marketing and compliance-mandated content marketing. Many healthcare marketers are afraid of triggering an Adverse event, or exposing themselves in a way that might cause financial ramifications or bad press. Too often, this means the quality of this component of their marketing suffers.

19. Healthcare marketers tend to use print at higher rates than other marketers. For print magazines 47% of healthcare marketers use them versus 35%, and for print newsletters 43% of healthcare marketers use them, versus 28%. (Source Content Marketing Institution)

Takeaway: This goes back to using outdated methodologies – much of their consumer base is rooted in older tricks of the trade. As is the tech the marketers use, and the age of the marketers themselves. New tech requires new blood; adaptation is never easy, but it’s inevitable. Audiences will be talking about your brand whether you’re on social media or not.

20. There are 695 hospitals on YouTube and 1,116 hospitals on 4Square. (Source Becker’s Spine Review)

Takeaway: 4Square is a powerful tool that provides additional audience insights regarding geographic-specific preferences. With such low participation, this could be an area of opportunity for physical clinics, hospitals, and specialist practitioners looking to generate stronger relationships with their localities.

21. 72% of all internet users are active social media users. (Source CDW)

Takeaway: Can you fathom this number? It’s in the hundreds of millions for the USA alone. Imagine what they all have to say!

22. 43% of baby boomers are starting to leverage social media for healthcare related information. (Source Mature Marketing Matters)

Takeaway: The silver surfers (as they’re called) are coming out in droves – ease of access, quality and quantity of information, and more qualified sources means this crowd is well armed and equipped to make those important healthcare related decisions while heading into retirement.

23. There are 27.4 million people over the age of 55 engaged in social networking, and 19 million of those use Facebook. (Source 4 Imprints)

Takeaway: Facebook is easily the social media that trumps all other channels – it’s diverse, unique, and offers an array of information if you know where to look. It also benefits from the ability to connect individuals, both far and wide, via similar interests.

24. 53% of physician practices in the United States have a Facebook page. (Source CDW)

Takeaway: Astounding! We just learned audiences are 60% more likely to trust doctors that are online than those that aren’t! This means 50% of doctors in the US aren’t expanding their reach beyond their localities.

25. There are at least 967 hospitals on Twitter and around 3,000 hospitals have a company page on LinkedIn. (Source Becker’s Spine Review)

Takeaway: LinkedIn by far is a healthcare provider favorite – but mostly for recruiting and employments means. It’s not the place to generate a true “following”, or engage with audiences via their brand. The lack of Twitter accounts is an example of this.

26. 16% of Facebook users post reviews of medication, treatments, doctors or insurers. (Source Becker’s Spine Review)

Takeaway: This may seem like a small number, but remember – there are 191.3 MILLION users in the US alone. The quantity, let alone quality of the content being posted by several million users is absolutely invaluable to your brand.

27. 18 to 24 year olds are more than 2x as likely than 45 to 54 year olds to use social media for health-related discussions. (Source Mediabistro)

Takeaway: The millennial generation is constantly pushing the evolution of social technology – and the age of transparency in business is upon us. Audiences want their voices to be heard, so user-centric businesses must respond to these voices in order to stay relevant.

28. 30% of adults are likely to share information about their health on social media sites with other patients, 47% with doctors, 43% with hospitals, 38% with a health insurance company and 32% with a drug company. (Source Fluency Media)

Takeaway: Older generations have their preference of media, just as younger generations do. But don’t discount their presence among diversified platforms – there’s still a bounty of information to be revealed by these quieter audience segments.

29. 23% of drug companies have not addressed security and privacy in terms of social media. (Source Mediabistro)

Takeaway: This is troublesome; brands that aren’t online are still being talked about online. It’s to their advantage to create an online presence that allows consumers to approach them directly. But it’s moreso important for them to develop a best practices process and fulfill compliance requirements so they can do so without the fear of repercussion.

30. YouTube traffic to hospital sites has increased 119% year-over-year. (Source Google’s Think Insights)

Takeaway: This is awesome! When audiences get to actually “see” what their healthcare providers do, it generates a unique blend of trust, reliance, and inquisitiveness around their brand.


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Be A Conscious 21st Century Leader!

Be A Conscious 21st Century Leader! | Gestión de Enfermería | Scoop.it
For the 21st century leader, it is important to understand the importance of creating our business to have a meaningful impact and to inspire others.

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8 Leadership Skills Harvard Thinks You Need to Be Successful

8 Leadership Skills Harvard Thinks You Need to Be Successful | Gestión de Enfermería | Scoop.it
If you want to be successful, get in line. It takes a lot of leadership to get the job done, and these eight traits out of Harvard are the best first steps.

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Información medica online para im-Pacientes. ¿Qué camino seguir?

Información medica online para im-Pacientes. ¿Qué camino seguir? | Gestión de Enfermería | Scoop.it
“ ¿Es Internet un lugar idóneo para conseguir información sobre nuestra enfermedad? Algunos dirán que sí, otros dirán que no, pero lo que está claro es que hacerlo es humano y natural. Queremos saber más sobre lo que nos pasa e Internet es una herramienta que usamos de forma cotidiana. ¿Cómo no vamos a acudir a la red cuando tenemos tantas dudas y ahí se encuentran muchas de nuestras respuestas? Salud y sexo son dos de los temas más buscados en Google. Existen miles de páginas web sanitarias y muchas de ellas destinadas a im-pacientes y familiares. Es un fantástico recurso informativo pero... ¿cómo encontrar las páginas web idóneas? Es fundamental saber filtrar la información y diferenciar las webs fiables de las que no lo son. Estas últimas no harán más que generarte inquietud, temor, falsas expectativas o desorientación.”
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Stanford researchers create algorithm to visually detect skin cancer

Stanford researchers create algorithm to visually detect skin cancer | Gestión de Enfermería | Scoop.it
“ kin cancer is the most common type of cancer, with some 5.4 million cases in the United States each year, and it’s also the most treatable as long as it is detected in the early stages. However, not everyone has the same access to dermatologists that could offer such promising prognoses, so a group of Stanford researchers set out to change that by creating an algorithm that can visually detect and potentially diagnose skin cancer. In a study published this week in the journal Nature, the researchers from Stanford’s Artificial Intelligence Laboratory explain how they fed an algorithm images as raw pixels and associated labels, which required very little processing.”
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Los chimpancés son más colaborativos que competitivos

Los chimpancés son más colaborativos que competitivos | Gestión de Enfermería | Scoop.it
Un experimento en un centro de primates demuestra que prefieren ayudarse entre sí en vez de luchar para lograr una recompensa.
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Pensamiento Administrativo: El arte de tomar notas para incorporarlas a sus tareas y proyectos.

Pensamiento Administrativo: El arte de tomar notas para incorporarlas a sus tareas y proyectos. | Gestión de Enfermería | Scoop.it

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Manuel Gross's curator insight, July 31, 2016 1:54 PM
Por Fernando Cerutti. Todos los pensadores creativos, desde grandes inventores como Thomas Edison, Benjamin Franklin y Leonardo da Vinci, hasta la novelista Virginia Woolf, el psicólogo Carl Jung y el naturalista Charles Darwin, han usado diarios y cuadernos de apuntes para registrar sus ideas y sus golpes de inspiración.
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“El director de RRHH tiene que demostrar que está preparado para asumir y liderar los retos digitales

“El director de RRHH tiene que demostrar que está preparado para asumir y liderar los retos digitales | Gestión de Enfermería | Scoop.it
recursos humanos, “El reto de lo digital empieza por la transformación interna de la compañía, ya que lo primero que se necesita para poder responder al

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Evalúa tu cultura corporativa con 5 preguntas

Evalúa tu cultura corporativa con 5 preguntas | Gestión de Enfermería | Scoop.it
Palabras como transparencia

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LG estaría preparando un nuevo móvil con dos pantallas

LG estaría preparando un nuevo móvil con dos pantallas | Gestión de Enfermería | Scoop.it
LG estaría preparando un nuevo móvil con dos pantallas. Se trataría del sucesor del V10, sería resistente a las caídas y llevaría por nombre V11 o V20. Se presentaría oficialmente en Septiembre. LG se encontraría desarrollando un nuevo equipo. Tras las bajas ventas del LG G5, la compañía surcorea... http://j.mp/29NZHlY
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La gestión de personas en la era digital - Dirigentes Digital

La gestión de personas en la era digital - Dirigentes Digital | Gestión de Enfermería | Scoop.it
Los conjuntos de habilidades tan cambiantes en la era digital de hoy en día están transformando el modo en que se explotan las empresas y afectan a la manera en que se formulan la estrategia, la gestión y las decisiones.
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An Interesting Visual on How to Cite Online Sources in APA Style

An Interesting Visual on How to Cite Online Sources in APA Style | Gestión de Enfermería | Scoop.it
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Oskar Almazan's curator insight, February 15, 12:34 AM
Following the publication of our MLA poster, we have received several requests from our readers asking for a similar poster for APA style. We went ahead and created the visual below to help you better understand how to cite online sources in APA style. The guidelines and examples featured in this visual are taken from the book Publication Manual of the American Psychological Association 6th Edition (American Psychological Association, 2010, pp. 200-210). The book provides guidelines on how to cite several other materials from printed documents to legal and court documents. It also includes chapters on writing clearly and concisely, mechanics of style, manuscript structure and content, crediting sources and many more. It is absolutely a great manual to have in your library.
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#esAST17: Expertos en eSalud ponen el foco en las ventajas de innovar gracias a la tecnología | prnoticias

#esAST17: Expertos en eSalud ponen el foco en las ventajas de innovar gracias a la tecnología | prnoticias | Gestión de Enfermería | Scoop.it

Las Jornadas eSalud de Asturias celebran los días 16 y 17 de marzo su cuarta edición. Este año, a través de sucesivas ponencias y debates, los expertos en eSalud tratarán de poner de relieve la importancia de las nuevas tecnologías en la innovación y en la investigación en salud y los beneficios y barreras que se originan con la implantación de estas herramientas. De ahí que el lema escogido sea: “Nuevas Tecnologías para la Innovación e Investigación Biosanitaria”. Sin embargo, como ediciones anteriores, imperará un único interés: que no se pierdan de vista ni la divulgación ni la formación, los dos objetivos con los que nació esta iniciativa en 2014.


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Why Some People Get Burned Out and Others Don’t

Why Some People Get Burned Out and Others Don’t | Gestión de Enfermería | Scoop.it
“ People do all kinds of destructive things to deal with stress—they overeat, abuse drugs and alcohol, and push harder rather than slowing down. What we learned from our study of chief medical officers is that people can leverage their emotional intelligence to deal with stress and ward off burnout. You, too, might want to try the following:”
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David Hain's curator insight, February 7, 4:07 AM

Reframe your perspective to deal with stress more effectively!

donhornsby's curator insight, February 7, 9:28 AM
By using and developing your emotional intelligence, you can put a stop to burnout—for you, and for others. Remember, though: improving EI takes time and effort. Be patient with yourself, as well as forgiving and kind. The last thing you want to do is to make improving your EI another source of stress.
 
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9 Keys To Building Trust And Increasing Influence

9 Keys To Building Trust And Increasing Influence | Gestión de Enfermería | Scoop.it
The more trust people have in you the higher your influence

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Workday Hacks: How to Set Up a Great Day by Getting Up Early [Infographic]

Workday Hacks: How to Set Up a Great Day by Getting Up Early [Infographic] | Gestión de Enfermería | Scoop.it
“ Adulting can take all the fun out of life. Fortunately, you can still live a balanced, fulfilling life. A successful adult life. All you need ar”
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Why Don't You Use Technologies to Live Healthier?

Why Don't You Use Technologies to Live Healthier? | Gestión de Enfermería | Scoop.it
Wearables and trackers could help us to change our unhealthy lifestyles. So why don’t you start using technologies to live healthier today?
Via Philippe Marchal, Lionel Reichardt / le Pharmageek
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How Leaders Leverage the Power of Perspective – Scott Cochrane

How Leaders Leverage the Power of Perspective – Scott Cochrane | Gestión de Enfermería | Scoop.it
“"How Leaders Leverage the Power of Perspective" https://t.co/JaqVbYlWV2 #leadership #feedly”
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The Learning Factor's curator insight, February 2, 3:38 PM

Test post

Adele Taylor's curator insight, February 5, 6:31 PM
Some great advice that everyone could easily implement...
Nevermore Sithole's curator insight, February 8, 5:07 AM
How Leaders Leverage the Power of Perspective
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Comunicación no verbal en Japón – Kirai – Un geek en Japón

Comunicación no verbal en Japón – Kirai – Un geek en Japón | Gestión de Enfermería | Scoop.it
Dicen que más del 90% de la comunicación entre sere
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10 Principles of Strategic #Leadership

10 Principles of Strategic #Leadership | Gestión de Enfermería | Scoop.it
How to develop and retain leaders who can guide your organization through times of fundamental change.

Via Ron McIntyre, Mark E. Deschaine, PhD, Ricard Lloria, Maite Finch
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Ron McIntyre's curator insight, May 21, 2016 1:29 PM

Another culture list. What do you think?

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#RRHH Diez desafíos de la gestión del talento ante la transformación digital.

#RRHH Diez desafíos de la gestión del talento ante la transformación digital. | Gestión de Enfermería | Scoop.it
Por Andrés Macario. Las nuevas tendencias en recursos humanos, los nuevos retos de las organizaciones, y las herramientas sociales que nos ayudan a gestionar el talento de las personas, para ser más eficaces, con resultados sostenibles, a la vez que más felices.

Via Manuel Gross, Ricard Lloria, Maite Finch
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Manuel Gross's curator insight, July 13, 2016 1:26 PM
Por Andrés Macario. Las nuevas tendencias en recursos humanos, los nuevos retos de las organizaciones, y las herramientas sociales que nos ayudan a gestionar el talento de las personas, para ser más eficaces, con resultados sostenibles, a la vez que más felices.
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7 Principios de Pensamiento Creativo

7 Principios de Pensamiento Creativo | Gestión de Enfermería | Scoop.it
“7 Principios de Pensamiento Creativo Hace unos días os hablaba de la importancia del aprendizaje continuo y que ocurría si se paraba. Hace justo un año y siete meses os escribí el post de 7 formas ...”
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Jordi Carrió Jamilà's curator insight, November 23, 2014 3:01 AM

Un excelente, articulo de Ricard Lloria para disfrutarlo y reflexionar sobre el tema. 

Ricard Lloria's comment, November 23, 2014 3:18 AM
Muchas gracias Jordi por compartirlo y curarlo. =))
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PresentationTube: crea vídeo presentaciones para compartir

PresentationTube: crea vídeo presentaciones para compartir | Gestión de Enfermería | Scoop.it
“ PresentationTube es un software para crear vídeo presentaciones y publicarlas. Después podemos compartirlas en internet, redes sociales o en nuestro blog.”
Via Ramiro Aduviri Velasco
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