Five years ago, São Paulo, Brazil, banned billboards and other visual advertising. Guess how many people miss them today?
Advertising is so pervasive within urban landscapes that it is hard to imagine life without them. Deemed "visual population," the billboards were removed in Sao Paulo in 2006 and 70% say that has been beneficial for the city. Business owners were initally skeptical, but since it is level playing field, businesses overall haven't been adversely affected. How would this change major cities in your area? Should government be involved is such projects?