TED Talks Every day, we use materials from the earth without thinking, for free. But what if we had to pay for their true value: would it make us more careful about what we use and what we waste?
Companies derive economic value from the environment without paying the true environmental costs of their enterprises. Sukhdev call this the 'Economic Invisibilty of Nature.' Many countries are mortgaging their environment's future for economic growth today. This also disproportionately impacts the developing world and rural people more adversely. Key to his argument is that we need to identify negative externalities on the environment that produce private profits and acknowledge them as public losses.