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Globalization, Corporations and Franchises

Globalization, Corporations and Franchises | Geography Education | Scoop.it

McDonald's and Starbucks can be seen as emblematic of the forces of globalization and the 'victors' of process as forcefully displayed in this graphic.  The local distinctive menu (not to mention the chef with a flair) typically loses out to the replicable, standardized and the familiar.  How come?  When is this not the case?  How does this change economics or culture? As a counter-point to globalization benefiting the chains, see how 'Yelp!' is reducing chains market share.

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Elle Reagan's curator insight, September 29, 2014 10:47 PM

This map is really interesting to me because it depicts how one franchise such as Starbucks or McDonald's can affect so many countries. It's globalization at its finest.

Emily Bian's curator insight, September 30, 2014 11:50 PM

This is a good example of globalization. In India, McDonalds had to adapt because they didn't eat beef, so they made the burger patties out of other ingredients. Globalization is good and bad, it is good because it increases interactions between places, but may make places lose their unique cultural trait. Companies like starbucks and mcdonalds is now everywhere, and it is basically all the same, which isn't culturally unique. It can also make local small businesses lose their business.  

This map is also just really cool to look at, and it gave me a better idea of the impact of major chain companies. 

Michael Mazo's curator insight, December 13, 2014 1:06 PM

In regards to area I live in, I always knew Mcdonalds was a staple for fast food and presumed it had been the same way across the globe. But Starbucks isn't as prevalent in my region as it is across the entire nation and even the globe. Without knowing the size of starbucks I really underestimated its potential. What makes sense to me is the fact that these companies are so large on an global economic scale, and the reason for this is because they took a risk and expanded overseas. In results their business boomed and hundreds of billions of dollars were made in the process. America stands as a staple for the perception of modern society and when foreigners see our businesses they instantly want in. So they big name franchises brought america to them and in result created economic success.

Geography Education
Global news with a spatial perspective:  Interesting, current supplemental materials for geography teachers and students.
Curated by Seth Dixon