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Internet Marketing Trends Ready To Take Off In 2013 [Infographic]

Internet Marketing Trends Ready To Take Off In 2013 [Infographic] | Generating leads with video | Scoop.it

Where is Internet marketing headed in 2013? Discover this year's Internet marketing trends through this resourceful and vital infographic presentation.

Reputation Selling's insight:

Blimey - Consumers become the marketers

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Agnès Lisowski's curator insight, January 7, 2013 7:22 AM

Pas d'accord avec tout, mais des points intéressants (notamment sur l'évolution de Twitter)

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Helping businesses to generate leads and build their reputation to increase sales using video testimonials
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Internet Marketing Trends Ready To Take Off In 2013 [Infographic]

Internet Marketing Trends Ready To Take Off In 2013 [Infographic] | Generating leads with video | Scoop.it

Where is Internet marketing headed in 2013? Discover this year's Internet marketing trends through this resourceful and vital infographic presentation.

Reputation Selling's insight:

Blimey - Consumers become the marketers

more...
Agnès Lisowski's curator insight, January 7, 2013 7:22 AM

Pas d'accord avec tout, mais des points intéressants (notamment sur l'évolution de Twitter)

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B2B Video Viewership is on the Rise. So What Should You Do About It? [Infographic]

B2B Video Viewership is on the Rise. So What Should You Do About It? [Infographic] | Generating leads with video | Scoop.it
Reputation Selling's insight:

I like to quote the Flannel to Fact ratio for b2b website videos. If there is a lot of flannel in the first 15 seconds viewers will simply move on. Look at the graph showing video durationversus % viewed. I produce punchy video testimonials of about 1.5 minutes for my clients, longer ones are case studies. So the skill is to edit or script the video to grab attention fast. Remember the Flannel-to-Fact ratio!

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7 Proven Tactics To Get People On The Phone

7 Proven Tactics To Get People On The Phone | Generating leads with video | Scoop.it
1. Begin with social building Post, tweet, friend, like, connect, pin, follow, join. Social media has introduced a whole new set of social selling verbs. Social selling expert Jill Rowley believes ...

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Marketing Video: When Do You Need A Professional? | Business 2 Community

Marketing Video: When Do You Need A Professional? | Business 2 Community | Generating leads with video | Scoop.it
With smart phone video cameras, inexpensive editing software, and direct access to the Internet, you can create your own online marketing videos.
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B2B marketing: who should own the funnel? - Econsultancy (blog)

B2B marketing: who should own the funnel? - Econsultancy (blog) | Generating leads with video | Scoop.it

B2B marketing: who should own the funnel?Econsultancy (blog)After last week's FUNNEL B2B marketing event at The Emirates in London, we arranged a discussion with three of the speakers about who should own the funnel.


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The Rise of Social Salespeople - Forbes

The Rise of Social Salespeople - Forbes | Generating leads with video | Scoop.it

Social media is no longer about what someone had for lunch. Social media is more than just people complaining about their shoddy Internet connections or their constantly crashing software applications. Social media is more than just listening to a brand’s senseless new promotion. Social media is more than just a trivial tool of the self-absorbed and treating it that way will leave you out in the cold. Social media is now a powerful communication platform and communication will always be at the heart of selling.

The Point is: Using social media to sell = increased profits.


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Why Video is One of the Most Powerful Tools for B2B Companies | Social Media Today

Why Video is One of the Most Powerful Tools for B2B Companies | Social Media Today | Generating leads with video | Scoop.it
As consumers, we watch videos for entertainment and information.
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Creating A Video That’ll Generate Leads: Topic Ideas & How Tos | Business 2 Community

Creating A Video That’ll Generate Leads: Topic Ideas & How Tos | Business 2 Community | Generating leads with video | Scoop.it

Creating A Video That’ll Generate Leads: Topic Ideas & How Tos | Business 2 Community | @scoopit http://sco.lt/...

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The eCommerce Guide to Social, Local & Mobile trends

The eCommerce Guide to Social, Local & Mobile trends | Generating leads with video | Scoop.it

SoLoMo, short for “social-local-mobile,” is essentially the addition of local information to search engine results in order to capitalize on the increasing use of mobile devices.

 

SoLoMo has also evolved to include mobile-specific offers pushed out to consumers based on their current location. If you are among the growing population that now has smart phones, you have no doubt seen and even taken advantage of these kinds of offers.

 

In this infographic from Monetate, learn how SoLoMo is having an overall impact on traditional eCommerce, and how consumers are using their smartphones to access social and local sites which ultimately influence purchases. It also also touches on the showrooming effect, providing retailers a guide to making the most out of SoLoMo opportunities.


Via Lauren Moss, massimo facchinetti
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7 Ways to Promote Your Events with Video

7 Ways to Promote Your Events with Video | Generating leads with video | Scoop.it
If a picture is worth a thousand words, then what does that mean for videos? Could a video mean a thousand event attendees? It’s certainly possible. Online video is quickly becoming an import...
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Customers are are goldmine for referrals

Customers are are goldmine for referrals | Generating leads with video | Scoop.it
We help our clients to attract more customers and increase sales through the use of video testimonials and case studies...
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B2B Video Marketing Tips: Part I

B2B Video Marketing Tips: Part I | Generating leads with video | Scoop.it
 As a B2B marketer or business owner, your company’s video is more important than ever.


Entrepreneur Magazine recently summed up why professionally produced video is so vital: “All too often, companies produce lackluster videos with bad lighting, poor sound and monotonous delivery, and then wonder why consumers run to higher-quality content. The reason is simple: Consumers connect better videos with better products.”


If sufficiently prepared with the best video team for your business, you will save more in the long run than trying to learn the expertise to do it on your own.


Based on our experience connecting thousands of businesses with professional video services, here’s what you need to know before you hire a video production company.


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How Social is B2B Lead Generation? [Infographic]

How Social is B2B Lead Generation? [Infographic] | Generating leads with video | Scoop.it
How Social is B2B Lead Generation?[Infographic] http://t.co/BY8sXoBs...

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86% Visitors LEAVE When Asked To Create A Profile and Other Great Conversion Info [Infographic]

86% Visitors LEAVE When Asked To Create A Profile and Other Great Conversion Info [Infographic] | Generating leads with video | Scoop.it

How often have you become frustrated filling out online registration forms?

Janrain [specializing in creating social logins] has compiled data on some of the most challenging aspects of online registration forms and offers simple solutions to improve the user experience…and conversion rates.

This Infographic summarizes the results of a study about what people do when asked to register for a site.. Bottom line: if you want more people to enter your site, don’t ask them to create a new account.

Among the findings:

86% of people may leave a website when asked to create an account

50% of people dislike creating new passwords

60% of people have more than 5 unique passwords to remember

40% of people use the Forgot Password feature at least once a month

88% of online users admit they have lied on form

2 in 5 people would rather solve world peace than create a new password

2 in 5 people would rather scrub a toilet than create a new password

77% of online users prefer social login

 


Via maxOz, Nikola Pohlupkov, Martin (Marty) Smith, Jeff Domansky, massimo facchinetti
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Martin (Marty) Smith's curator insight, December 4, 2012 7:57 AM

Great Infographic I should have included in Top 10 Landing Page Secrets.

Rebel Dekadance 's curator insight, December 14, 2012 3:46 AM

I would love to see the compiled data concerning these challenging aspects of online registratoin forms - (simply just the worst of the worst in my opinion haha)  


I COMPLETELY agree with what was stated above - NOTHING irritates me more than when a website asks me immediately to sign up and fill out a form - I mean DAMN can I atleast see if it would be worth my while first?  It comes off as cold, unfriendly, to 'corportae-like' (meaning they don't care about you just getting your info) 


Awesome stats in this as well!  Definitely a great read.

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B2B Companies Favour Facebook, but Lag Behind With Social ...

B2B Companies Favour Facebook, but Lag Behind With Social ... | Generating leads with video | Scoop.it

We know the power of social media in creating brand awareness, but are companies using it to drive demand generation as well? This 2012 survey by Eloqua.


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Video Testimonials Beat Infographics When It Comes To Driving Sales | Content Rules

Video Testimonials Beat Infographics When It Comes To Driving Sales | Content Rules | Generating leads with video | Scoop.it

Marcia Kadanoff, reports on a true content marketing story and lesson learned from it.

A customer wanted to market a specificic product online and two alternative approaches were chosen:

a) Infographic

b) Video testimonials matching customer personas

The results were pretty impressive. In fact while the infographic reached a huge number of people, it were the video testimonials, built precisely to talk to the different types of customer "profiles" that made all the sales.

Read the full article here: http://www.contentrules.com/blog/great-content-starts-by-understanding-marketing-funnel-at-your-company/


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Looking wrecked? Don't do a video email. But Video emails are on the increase because they work!

Looking wrecked? Don't do a video email. But Video emails are on the increase because they work! | Generating leads with video | Scoop.it
Business users can add custom branding to their mailVU video messages, and obtain an online webcam recorder for their own website. Having a webcam recorder provides the ability to capture video testimonials, video ...
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Short Videos Can Help with Branding

Short Videos Can Help with Branding | Generating leads with video | Scoop.it
Integrating video into your marketing strategy can have big payoffs.

 

Using short videos can be a good way to share information about your company on social media. It's a good idea to create videos that provide information about events or company news or that provide a behind-the-scenes glimpse at your business, Monika Jansen writes at NetworkSolutions.com.

 

Jansen also notes that testimonials can come from any source: employees, business partners and even interns. Using testimonials can add credibility.

 

READ ARTICLE 

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Creating A Video That’ll Generate Leads: Topic Ideas & How Tos | Business 2 Community

Creating A Video That’ll Generate Leads: Topic Ideas & How Tos | Business 2 Community | Generating leads with video | Scoop.it

Creating A Video That’ll Generate Leads: Topic Ideas & How Tos | Business 2 Community | @scoopit http://sco.lt/...

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I like this new version of the sales funnel

I like this new version of the sales funnel | Generating leads with video | Scoop.it
These days 75% of purchases begin on the web, precluding the need to speak with a sales person.
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Customers

Customers | Generating leads with video | Scoop.it
We help our clients to attract more customers and increase sales through the use of video testimonials and case studies...
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Why Word of Mouth Is So Important

Why Word of Mouth Is So Important | Generating leads with video | Scoop.it
There are various marketing strategies currently at play in the business world, one of which is the word of mouth marketing strategy. People enjoy discussions.
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