Gaming the real life
89 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Edgars Arnitis
Scoop.it!

Milk Virtual Goats For Womens' Rights In This New Facebook Game ...

Milk Virtual Goats For Womens' Rights In This New Facebook Game ... | Gaming the real life | Scoop.it
A new Facebook game coming to the platform in a few weeks is all about womens' rights. Based on The New York Times' Nicholas Kristof and Sheryl WuDunn's book about women, it's called Half The Sky and is the fruit of a ...
Edgars Arnitis's insight:

A new facebook game teaches the developed world how it is to live in the second world. Play, learn and donate to change people lives.

more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

GuildWars2 - The game of the year.

GuildWars2 - The game of the year. | Gaming the real life | Scoop.it
Edgars Arnitis's insight:

Game of the 2012. MMORPG. Choose race. Choose profession. Choose skills. Choose side. Choose events. Choose companions. Choose enemy. Choose strategy. Choose choose choose + thrilling and epic story + massively multiplayer. And yes, this case - artistic and great quality visual experience.

more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

Hunt Phillips TVs in Google maps

Philips Hideouts: Google Maps Treasure Hunt (great idea for geo-location types of social activities)
Edgars Arnitis's insight:

Wonderful integration between the game story and product. This idea does a great help to emphasize product attributes.

more...
No comment yet.
Rescooped by Edgars Arnitis from MarketingFactory
Scoop.it!

Mustang Customizer 2013

http://www.ford.com/cars/mustang/customizer/


Via Sanghoon Lee
Edgars Arnitis's insight:

Make your dream car, put it in a contest for other to vote, earn points = win a car.

more...
No comment yet.
Rescooped by Edgars Arnitis from MarketingFactory
Scoop.it!

Nike Catch The Flash (English)

"Catch the Flash" -- the first chase that makes the invisible visible. On the dark streets of Vienna and at the same time online.

Via Sanghoon Lee
Edgars Arnitis's insight:

Good execution of the game "Catch the bunny". We humans are hunters and here's a game. Just wondering how they involved microsite players? What were their participation.

more...
No comment yet.
Rescooped by Edgars Arnitis from MarketingFactory
Scoop.it!

BMW Vagvisarna: 3 Series Google Maps Hunt

Win Sweden's first new BMW 3 Series Touring During a few weeks this summer we will be hiding Sweden's first new BMW 3 Series Touring on Google Maps Sweden. I...

https://vagvisarna.bmw.se/


Via Sanghoon Lee
more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

7 examples of hard, business gamification

7 examples of hard, business gamification | Gaming the real life | Scoop.it
An increasing number and variety of business applications are integrating game mechanics, or gamification, to improve user engagement, engage new customers, incent employees, build loyalty, and more.
more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

Game Review: SuperBetter

Game Review: SuperBetter | Gaming the real life | Scoop.it
Anyone who follows serious games, games for social improvement, or gamification should recognize inspirational speaker, visionary author, and game developer Jane McGonigal.  She’s like the To...
more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

How the Stockholm School of Economics Raised Alumni Participation Rate 300% - GCo

How the Stockholm School of Economics Raised Alumni Participation Rate 300% - GCo | Gaming the real life | Scoop.it
GamificationCo - The Source for Gamification News about Engagement, Gamification Companies, and Gamified Design (RT @gzicherm: Excellent gamification case study: Swedish University gamified alumni platform, incrsd participation 300%
more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

Google Game Could Be Augmented Reality's First Killer App | MIT Technology Review

Google Game Could Be Augmented Reality's First Killer App | MIT Technology Review | Gaming the real life | Scoop.it
Ingress, which is invitation-only for now, is complicated but highly addictive—and will give the company even more information about your current location.
more...
No comment yet.
Rescooped by Edgars Arnitis from MarketingFactory
Scoop.it!

Nike+ Presents: NikeFuel Missions

NikeFuel Missions is here. Play now: http://nike.com/missions Introducing NikeFuel Missions, the first game powered by your everyday movement. In a world con...

Via Sanghoon Lee
more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

Volvo - The most famous treasure hunt.

Volvo - The most famous treasure hunt. | Gaming the real life | Scoop.it
Edgars Arnitis's insight:

Follow the clues, collect them, participate to finals.

more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

Jimmy Choo Foursquare Treasure Hunt

Jimmy Choo Foursquare Treasure Hunt | Gaming the real life | Scoop.it
I meant to post this a few days ago, so hopefully I'm not too late and the Jimmy Choo Foursquare Treasure Hunt hasn't finished! We've seen lots of twitter treasure hunts, but perhaps this is the first foursquare hunt?
Edgars Arnitis's insight:

Why to build something new if you can use platforms that are already available.

more...
No comment yet.
Rescooped by Edgars Arnitis from MarketingFactory
Scoop.it!

Volkswagen: Street Quest Case Study

Since 1951, South Africans have loved Volkswagen. In fact, you'll probably find one on every street, road, highway and byway in the country. We were asked to...

Via Sanghoon Lee
Edgars Arnitis's insight:

Love this campaign. So warm and positive, making collective action, still being very simple and interesting for every single participant. The best ideas don't need clever mechanics, they are good even being naked.

more...
No comment yet.
Rescooped by Edgars Arnitis from MarketingFactory
Scoop.it!

Hyundai Virtual Test Drive

If we made it fun to virtually test drive a car....would you get inside? As a first for South Africa and the world, iLogic Agency conceptualised a virtual te...

Via Sanghoon Lee
Edgars Arnitis's insight:

It's a good idea to use such a competitive gaming for the launch of new car, but somehow execution looks as too dificult and over-expensive. And what's the result - to race the virtual track even just some digital lines? That doesn't sound engaging.

more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

Gamify your web page, examples

Gamify your web page, examples | Gaming the real life | Scoop.it
Adding game-like elements to your app or website - otherwise known as gamification - can help make them all the more engaging, resulting in more hits and more users.
more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

This Vision Of The Future Includes Eyeball-Embedded AR, Hackable Humans, And Gamified Everything | TechCrunch

This Vision Of The Future Includes Eyeball-Embedded AR, Hackable Humans, And Gamified Everything | TechCrunch | Gaming the real life | Scoop.it
It's impossible to predict the future, but the idea that our technology will soon collide with our biological sense of vision continues to pop up in the world.
more...
No comment yet.
Scooped by Edgars Arnitis
Scoop.it!

Great analyze of the game that tells a lot about right game mechanics, dynamics, story lead

Great analyze of the game that tells a lot about right game mechanics, dynamics, story lead | Gaming the real life | Scoop.it
Codemasters design director Nick Harper on how a game can resemble a Hollywood movie and an Andy Murray tennis match...
more...
No comment yet.