Why people do things
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Why people do things
At CreateHealth.io we believe that everyone is different. This section illustrates some greate solutions and challenges to understanding and engaging with people.
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Rescooped by Jonathan Gwillim from Quantified Self, Data Science, Digital Health, Personal Analytics, Big Data
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Your Body Does Incredible Things When You Aren't Awake

Your Body Does Incredible Things When You Aren't Awake | Why people do things | Scoop.it
Sleep is anything but a waste of time. While many people think of catching ZZs as the body "shutting off" until morning, nodding off actually activates a complicated process that helps you feel rested and healthy the next day. Scientists di...

Via JP DOUMENG
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Randy Bauer's curator insight, March 8, 2014 10:48 AM

Sleep is vital for positive body function, mental and physical recovery, and cognition/learning.

This is a great infographic on Sleep. Just Do It

THE *OFFICIAL ANDREASCY*'s curator insight, May 27, 2014 1:27 PM

Cool!

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The Diagnosis Difference

The Diagnosis Difference | Why people do things | Scoop.it
A portrait of the 45% of U.S. adults living with chronic health conditions

Via Ginny Dillon
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Ginny Dillon's curator insight, February 26, 2014 7:38 PM

Forty-five percent of U.S. adults report that they live with one or more chronic conditions, such as high blood pressure, lung conditions, diabetes, heart disease, or cancer. They are more likely than other adults to be older, to have faced a medical emergency in the past year, and, as other studies have shown, to contribute to the explosion of health care costs in the U.S.1

In this study, the Pew Research Center explores how adults with chronic conditions gather, share, and create health information, both online and offline.

We provide evidence that many people with serious health concerns take their health decisions seriously—and are seriously social about gathering and sharing information, both online and offline.

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How Retailers Successfully Leverage Game Mechanics

How Retailers Successfully Leverage Game Mechanics | Why people do things | Scoop.it
Social games have begun to influence consumer behavior and purchases. According to Saatchi & Saatchi, 66% of tablet owners play social games daily, and 46% of tablet gamers are ...
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Everything You’ll Ever Need To Know About Gamification | TechCrunch

Everything You’ll Ever Need To Know About Gamification | TechCrunch | Why people do things | Scoop.it

There are plenty of people in and around games who make their living largely through behaving like wizards.Whether cynically or not, they can’t help but get wide-eyed and wavey-armed about games and cast a big spell about how awesome they could all be. In so doing they perpetuate the myth that games are hard and so game design needs some serious expertise. Nowhere is this more true than in the field of gamification, where designers, consultants, theoreticians and idea-men write ream after ream of thoughtful intellectualised nonsense about the Meaning Of Things


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Introduction Materials for Gamification Workshop

Introductory slides for DevLearning 2 day workshop 2012.

Via Maria Margarida Correia
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3D camera for brain surgery a big leap forward

3D camera for brain surgery a big leap forward | Why people do things | Scoop.it
Toronto neurosurgeon Dr. Michael Cusimano, who pioneered what has become an international standard in neurosurgery, is once again breaking new ground, becoming the first surgeon in Canada to use a 3D camera to remove a brain tumour.
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Gamification at work in mhealth apps: Resuscitation

Gamification at work in mhealth apps: Resuscitation | Why people do things | Scoop.it
Resuscitation is a very good app for simulating a case in the ER, with a range of options which will put doctors and medical students to the test.
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How Gamification Reshapes Consumer Marketing

How Gamification Reshapes Consumer Marketing | Why people do things | Scoop.it
This talk is about gamification, one of the 'buzzwords' these days. At the GSummit conference in San Francisco Krishnan Sarananthan dives into this topic.
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Rescooped by Jonathan Gwillim from GAMIFICATION & SERIOUS GAMES IN HEALTH by PHARMAGEEK
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Gaming investors say the iPad will be this generation’s console

Gaming investors say the iPad will be this generation’s console | Why people do things | Scoop.it
Anticipating an explosion in mobile gaming in the next five years, investors say they are placing bets on what they see as the underserved market for iPad and tablet games.

“People say tablets have been overhyped…but I say they haven’t been hyped enough,” said Spark Capital venture partner Nabeel Hyatt (pictured far left). He joined analysts and other VCs from the gaming industry to discuss the future of mobile and social gaming at VentureBeat’s MobileBeat and GamesBeat conferences today.


Via Alex Butler, Lionel Reichardt / le Pharmageek
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Seeking English's comment, July 11, 2012 1:57 PM
still cant get used to gaming without a controller
Lachlan Power's curator insight, March 21, 2013 6:04 AM

Yet another relavent source for the mobile gaming platform. This arctile on venturebeat.com anticipates an explosion in mobile gaming in the next five years. It also states that "the current offerings for the iPad and other tablets are just scratching the surface and within the decade, tablets will far outstrip sales for desktop PCs". This article provides some good trends and has not only predicted the mobile market but applied were the PC market will be postioned aswell.

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The Gamification of Education and Training is Here

The Gamification of Education and Training is Here | Why people do things | Scoop.it
There is an amazing window of opportunity that has opened up that will help speed the development of the gamification of education and training.
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How the MySpace Founder and Cousteau Heir Create Great Social Games

How the MySpace Founder and Cousteau Heir Create Great Social Games | Why people do things | Scoop.it
Rescue Reef is developed by social game developer SGN and it has recently joined forces with Phillip Cousteau’s nonprofit Earth Echo International.
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Great slide share on BBVA gamification strategy

Great slideshare on BBVA gamification strategy http://t.co/Bv1q645e...
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How To Use Color Psychology To Give Your Business An Edge

How To Use Color Psychology To Give Your Business An Edge | Why people do things | Scoop.it
An understanding of color psychology can help give your business an edge over the competition.

Via Kate Smith, Elizabeth LaPrade, massimo facchinetti
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Kate Smith's curator insight, February 8, 2014 10:51 PM

Tips on using color to your advantage.

Elizabeth LaPrade's curator insight, February 9, 2014 11:37 AM

This is super interesting!

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8 Subconscious Mistakes Our Brains Make Every Day--And How To Avoid Them

8 Subconscious Mistakes Our Brains Make Every Day--And How To Avoid Them | Why people do things | Scoop.it
The swimmers body illusion and other ways our brains play tricks on us.

Via Sandeep Gautam
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Sandeep Gautam's curator insight, January 8, 2014 4:59 AM

good insights and observations.

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Drug Companies Need To Push For Medication Adherence

Drug Companies Need To Push For Medication Adherence | Why people do things | Scoop.it
Pharmaceutical companies lose an estimated $188 billion annually in revenues in the U.S. because patients fail to take their prescribed medications, according to a study by consulting firm Capgemini. That’s a massive waste of money for an industry experiencing patent expirations and few breakthrough drugs.

Drug companies have limited direct contact with patients, compared to payers and pharmacists, and have struggled with how and when to intervene to make sure patients take their medications. “In terms of crunching patient data, and from a behavioral standpoint, they’re not advanced,” says Thomas Forissier, an author of the Capgemini study.

Interventions have mostly centered on free drugs, reminders, or lower co-pays. But in Western European countries, such as the Netherlands, where medications are fully covered, adherence is a still a major issue. Research sponsored by Aetna shows that waving drug co-pays for heart attack patients after hospital discharge improved adherence overall from 39% to 44%. The New England Journal of Medicine called the findings sobering “given the low baseline adherence and the small improvement in adherence in what should have been a highly motivated group of patients after myocardial infarction.” Drugs such as statins can keep those patients out of the hospital. “We need serious rethinking about what happens when medication is dispensed,” says Kevin Volpp, who heads the University of Pennsylvania’s Center for Health Incentives and Behavioral Economics, and has written extensively on motivation and medical adherence.

Volpp and behavioral scientists are experimenting with approaches that incorporate incentives which might prod patients to take their medications before they stop. Digital health start-up HealthPrize, which co-authored the Capgemini study, has borrowed some of these approaches that reward patients frequently and in small increments, and is testing them with two pharmaceutical companies. Co-founder and neurosurgeon Katrina Firlik won’t disclose who they are or details, but they focus on acne and hypertension drugs.

HealthPrize recruited patients by tapping pharmaceutical companies’ databases, and linked its site to co-pay cards offered by drug companies through doctors. Patients who respond to reminders receive a variable number of points; they score additionally for engaging in educational quizzes pertaining to their disease. Patients receive the bulk of their points at refill, and rewards are determined by the pharmaceutical company. They can range from an Amazon to an iTunes gift card. Firlik expects results early next year from those pilot programs, as well as return on investment numbers for its customers. HealthPrize has raised $4 million to date from angel investors.

Another start-up RxAnte uses predictive algorithms to help its clients–pharmacy benefit managers and Medicare plans, hone in on patients most likely to stop taking their prescriptions. “Seventy percent of the time reminders are wasted,” says Joshua Benner, chief executive of RxAnte. “Most interventions don’t work well because of wrong targeting.”

RxAnte has drilled so far through two years of claims data, such as age, sex, race, and clinical history, and assigned individual patients a score which predicts their likelihood of adherence. It is up to the customer to decide whether or how to intervene. Medicare, for example, doesn’t allow rewards in the form of payments. Monitoring patients might be more effective, but being selective keeps costs down. This past September, RxAnte raised $4.5 million from Aberdare Ventures, with West Health Investment Fund.

With Medicare payment reforms and an emphasis on preventive health measures affecting other sectors in health care, pharmaceutical companies are no longer alone in facing poor medication adherence. “The good news for pharmaceutical companies is they’re not the only ones with a stake,” says Benner.


Via Chatu Jayadewa
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Ashish Jha's comment, December 17, 2012 2:10 PM
There are a few more interesting companies out there in the market. Pillbox alarms are proving to be insufficient for most of the patients in generating interest. Social media based platforms linked to the pillbox, further linked to alert devices (e.g mobile text etc.) are gaining more popularity.
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Need more participants for research? Offer cash - simple!

Need more participants for research? Offer cash - simple! | Why people do things | Scoop.it
On the 20th anniversary of sending the first text message, it’s nice to know the format is more pervasive than ever. One market research firm credits the approach as one factor behind its relatively high response rate.
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Are Games Really That Persuasive? | TechCrunch

Are Games Really That Persuasive? | TechCrunch | Why people do things | Scoop.it
Beyond the levels, badges, reward points and promised engagement increases, there are many behaviourist game designers who see games as persuasive tools for social change.

Via Alex Butler
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Rescooped by Jonathan Gwillim from (I+D)+(i+c): Gamification, Game-Based Learning (GBL)
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Some cool stats and overview of Gaming dynamics.

Gamification has tremendous potential in the education space. How can we use it to deliver truly meaningful experiences to students? Learn all about the impact of gaming on education in this infographic.

Via ThePinkSalmon
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How can gamification help healthcare?

How can gamification help healthcare? | Why people do things | Scoop.it
This is an article that discusses the benefits of gamification in healthcare.
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Let’s Play! Using Gamification to Encourage KM and Collaboration

Let’s Play! Using Gamification to Encourage KM and Collaboration | Why people do things | Scoop.it
What can we expect from the new gamification features in SharePoint 2013?
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Interview: Horst Streck on Gamification and Where it's all going

Interview: Horst Streck on Gamification and Where it's all going | Why people do things | Scoop.it
Horst Streck talks to iQU about Gamification, discussing his concerns, why he is so passionate about it and how with his new venture Gamifier he wants to promote a better vision of Gamification and what it means.
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The psychological aspects behind gamification and how they drive engagement

The psychological aspects behind gamification and how they drive engagement | Why people do things | Scoop.it
Gamification expert Kris Duggan shares how to take customer, employee engagement to the next level.
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Games for Work and Life: What the Experts Said

Games for Work and Life: What the Experts Said | Why people do things | Scoop.it
GamificationCo - The Source for Gamification News about Engagement, Gamification Companies, and Gamified Design...
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Acceleration of education through gamification

Acceleration of education through gamification | Why people do things | Scoop.it
Have you noticed that a lot of education--whether in a classroom setting or a corporate training environment--is quite boring?
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