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Rescooped by Sunil Dudhaiya from It's Your Business
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Why Marketing Is Broken and How to Fix It

Why Marketing Is Broken and How to Fix It | Gadgets geek | Scoop.it
The marketing world needs to stop being so afraid and start solving problems, according to Cindy Gallop, an entrepreneur and consultant whose prescription for growth calls for s...

Via The Fish Firm
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MindingYourBusiness's comment, January 23, 2013 1:40 PM
Marketing isn't broken. Big companies are just risk averse. Successful small businesses will always take the creative approach to marketing, because they have to (and they either don't have access to big data or don't know how to use it).
Bijaya Ghimire's comment, February 15, 2013 12:16 AM
http://volunteersummernepal.org/blood-donation-program
NfcSmartPoster1's curator insight, March 13, 2013 8:35 AM

Marketing Insight

Rescooped by Sunil Dudhaiya from Public Relations & Social Media Insight
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Social media sites you should ditch in 2013 | Ragan.com

Social media sites you should ditch in 2013 | Ragan.com | Gadgets geek | Scoop.it
StumbleUpon, Digg, and Empire Avenue—among others—aren't worth the trouble, this blogger says.

 

Do you feel like you must be on all social media sites? They can eat up a lot of your time if you are on every one. I've joined most of them in the past three years, and have seen many of them change. A few don't drive the traffic they once did to my websites or blogs. Why spend time on them if they are not productive?

 

Here is my list of social media sites you should ditch...


Via Jeff Domansky
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Jeff Domansky's curator insight, January 10, 2013 3:36 PM

Social media food for thought. I agree. You need to focus on key social channels delivering ROI....

malek's curator insight, January 11, 2013 8:01 AM

Time for change

Scooped by Sunil Dudhaiya
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How online community management could really matter for public services

How online community management could really matter for public services | Gadgets geek | Scoop.it

I’ve written before about bringing local panels up to date with an idea about a mobile solution combined with a bit of micro-participation (go read the post – it’s really good!). An organisation could however do something similar by developing a community – whether one of its own creation or perhaps by engaging with an existing one.

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