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Ciudades y ciudadanos inteligentes

Ciudades y ciudadanos inteligentes | Fweekend | Scoop.it
El avance de la tecnología en el entorno plantea la cuestión de si vivir en una productiva interconexión permanente es mejor o el ser humano debe recordar que el ocio es tan necesario como la eficiencia
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State of the News Media 2014

State of the News Media 2014 | Fweekend | Scoop.it
In many ways, 2013 and early 2014 brought a level of energy to the news industry not seen for a long time. Even as challenges of the past several years continue and new ones emerge, the activities this year have created a new sense of optimism – or perhaps hope – for the future of American journalism.
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Harry Reichenbach - Wikipedia, the free encyclopedia

Harry Reichenbach

Harry Reichenbach (1882-1931) was a US press agent and publicist who dreamed up sensational publicity stunts to promote films. He worked both for actors, as an agent, and for the studios as a promoter. He was one of the founding members of the Associated Motion Picture Advertisers.

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John W. Hill - Wikipedia, the free encyclopedia

John W. Hill - Wikipedia, the free encyclopedia

John Wiley Hill (November 26, 1890 - March 17, 1977) was an American public relations executive. He co-founded Hill & Knowlton with Donald Knowlton in 1933.

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Carl R. Byoir - Wikipedia, the free encyclopedia

Carl R. Byoir

This article has multiple issues. Please help improve it or discuss these issues on the talk page . This article contains wording that promotes the subject in a subjective manner without imparting real information. Please remove or replace such wording and instead of making proclamations about a subject's importance, use facts and attribution to demonstrate that importance.

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Ivy Lee - Wikipedia, the free encyclopedia

Ivy Lee

Ivy Ledbetter Lee (July 16, 1877 - November 9, 1934) is considered by some to be the founder of modern public relations. The term Public Relations is to be found for the first time in the preface of the 1897 Yearbook of Railway Literature.

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History of public relations - Wikipedia, the free encyclopedia

History of public relations

Most textbooks consider the establishment of the Publicity Bureau in 1900 to be the founding of the public relations profession. However academics have found early forms of public influence and communications management in ancient civilizations, during the settling of the New World and during the movement to abolish slavery in England.

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Everything You Hate About Advertising in One Fake Video That's Almost Too Real

Everything You Hate About Advertising in One Fake Video That's Almost Too Real | Fweekend | Scoop.it
Well, this is hilarious on a few different levels. Stock video provider Dissolve has taken the text of Kendra Eash's brilliant advertising takedown, "This Is a Generic Brand Video," originally published by McSweeney's, and set it to actual stock video clips.
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How to measure PR according to the Barcelona Principles

How to measure PR according to the Barcelona Principles | Fweekend | Scoop.it
Learn how to apply these industry guidelines to your next campaign.
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10 ways you might be hurting the PR industry

10 ways you might be hurting the PR industry | Fweekend | Scoop.it
How to identify if you’re contributing to the industry’s own PR problem.
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History of Visual Communications | Erin Singleton's Portfolio

History of Visual Communications | Erin Singleton's Portfolio | Fweekend | Scoop.it
Posts about History of Visual Communications written by erinsingleton
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Studies: Digital media thriving, but press releases still most trusted

Studies: Digital media thriving, but press releases still most trusted | Fweekend | Scoop.it
Pew’s State of the News Media report and an Inkhouse and GMI study each present a portrait of the media that’s increasingly becoming a digital world.
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Historia de las Relaciones Públicas

Las Relaciones Públicas (RRPP) son un componente de la comunicación estratégica, consideradas como el insumo que tienen las compañías, instituciones y entida...
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Don Knowlton - Wikipedia, the free encyclopedia

Don Knowlton - Wikipedia, the free encyclopedia

Knowlton was born in Cleveland, Ohio. He graduated from Lincoln-West High School and Western Reserve University. He became advertising manager at Union Trust Co., including managing the bank-owned radio station WJAX. He authored the 1926 book These Bankers during that time. Union Trust closed during the Great Depression, so Knowlton joined Hill in the new venture.

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George Creel - Wikipedia, the free encyclopedia

George Creel

George Creel (December 1, 1876 - October 2, 1953) was an investigative journalist, a politician, and, most famously, the head of the United States Committee on Public Information, a propaganda organization created by President Woodrow Wilson during World War I. He said of himself that "an open mind is not part of my inheritance.

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Dudley-Anderson-Yutzy - Wikipedia, the free encyclopedia

Dudley-Anderson-Yutzy

Dudley-Anderson-Yutzy (D-A-Y) was a public relations firm established by Pendleton Dudley, purportedly at the suggestion of Ivy Lee. Founded in New York in 1909 and originally named Pendleton Dudley and Associates, Dudley's company's masthead was changed to Dudley-Anderson-Yutzy in 1946 after Thomas D. Yutzy and George Anderson joined as partners.

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PRSI Int PR Conf 2011 Day 1 PR is no longer just about media relati...

Public relations on the fast track Managing corporate reputation through strategic stakeholder relationships ...
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The future of PR: 5 predictions from eBay and Edelman

The future of PR: 5 predictions from eBay and Edelman | Fweekend | Scoop.it
At South By Southwest, Edelman Digital’s David Armano and eBay’s chief blogger Richard Brewer-Hay led a discussion titled, 'Why PR’s future May Not Look Like PR.' Here’s what you missed.
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The big PR study: 14 takeaways for the PR professional

The big PR study: 14 takeaways for the PR professional | Fweekend | Scoop.it
USC’s public relations center released its annual study of executive-level communicators. Here’s what you need to know.
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Spin (public relations) - Wikipedia, the free encyclopedia

Spin (public relations) - Wikipedia, the free encyclopedia

In public relations, spin is a form of propaganda, achieved through providing an interpretation of an event or campaign to persuade public opinion in favor or against a certain organization or public figure. While traditional public relations may also rely on creative presentation of the facts, "spin" often implies disingenuous, deceptive and/or highly manipulative tactics.

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