VIP: Nat Geo's Jason Silva likes brains and beauty USA TODAY Self-described "filmmaker, futurist and epiphany addict"Jason Silva is back to host a second season of National Geographic Channel's hit show Brain Games, and he wants the ladies to know...
Artificial Intelligence With his latest Shot of Awe, Jason Silva looks at the intelligence explosion. According to him, intelligence is the most powerful force in the universe, and it is only... [[ This is a content summary only.
Insights from Gerd Leonhard on the marketing trends you should be paying attention to now.
Here are some of Gerd Leonhard’s predictions for what's coming.
1. By 2020, most interruptive marketing will be gone. Instead, marketing will be personalized, customized, and adapted to what I have expressed as my wishes or opt-ins — which essentially means that advertising becomes content.
2. The idea of having a separate marketing department is going to vanish. In the future, the "reason to buy" will be socially motivated. If a product is great and everybody loves it, it will sell. And you're going to stop buying things from companies that don't fit your values, just because you can't see giving them the money.
4. Companies are going to try to predict how people feel about their brand, and then adjust in real time by changing features, and starting new conversations with customers in real time. All of the companies of the future will have one big job: to make sure that the customer feels cherished and safeguarded.
Jason Silva is the host of National Geographic Channel's hit series, Brain Games. We got a chance to talk to him about the show and ended up totally geeking out. Here's what he had to say about our minds, the “rapture of the ...
Global Futurist and Business Forecaster Jack Uldrich to Keynote Nine Events in ... PR Web (press release) We live in amazing times and our world is about to become even more amazing in the near future due to a plethora of game changing technologies.
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