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US 1 yr ahead of UK 1yr ahead of Oz? 2nd screen & Is 'Transmedia' in TV finally growing up?

US 1 yr ahead of UK 1yr ahead of Oz? 2nd screen & Is 'Transmedia' in TV finally growing up? | Future of TV | Scoop.it
I’m currently working on a few interesting projects for TV broadcast clients which have perked my interest again in the murky world of 'transmedia story-telling'. At Red Bee, one side of the Creati...

Via Gary Hayes
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Australia 2 years behind US. Sounds about right.

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Gary Hayes's curator insight, June 16, 2013 4:16 PM

So is ‘transmedia’ finally growing up. Yes it is. And how will we know when it has finally matured? Probably when we start calling it TV again.

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Is social working?

Is social working? | Future of TV | Scoop.it
Research raises doubts as to whether audience behaviour justifies the television industry’s focus on second-screen activity as a way to build business.

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back to the future Why the miniseries is the future of television - Quartz

back to the future Why the miniseries is the future of television - Quartz | Future of TV | Scoop.it
back to the future Why the miniseries is the future of television Quartz It's a bit of back to the future for the North American TV industry, which saw a boomlet in miniseries starting in the 1970s, with the likes of “Roots” and “Jesus of...
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Binge viewing: Is it TV's future? - Calgary Herald

Binge viewing: Is it TV's future? - Calgary Herald | Future of TV | Scoop.it
Calgary Herald
Binge viewing: Is it TV's future?
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Broadcasters are missing out on a ton of data--it's time to take TV online

Broadcasters are missing out on a ton of data--it's time to take TV online | Future of TV | Scoop.it
Consumers aren’t the only ones who would benefit if broadcasters put everything online. This is what they’re missing out on by not doing that.

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Rescooped by Sam Ireland from Richard Kastelein on Second Screen, Social TV, Connected TV, Transmedia and Future of TV
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Samsung brings together TV heavyweights to provide the ultimate catch up service - HEXUS

Samsung brings together TV heavyweights to provide the ultimate catch up service - HEXUS | Future of TV | Scoop.it
Recombu Samsung brings together TV heavyweights to provide the ultimate catch up service HEXUS Guy Kinnell, Head of TV and AV at Samsung Electronics UK & Ireland, commented on the changing viewing habits in the UK: "According to our report 'Samsung...

Via Richard Kastelein & Adriana Hamacher
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TV's Future Placed Under Microscope at IEEE UK Summit - TV Technology

TV's Future Placed Under Microscope at IEEE UK Summit - TV Technology | Future of TV | Scoop.it
TV's Future Placed Under Microscope at IEEE UK Summit TV Technology UXBRIDGE, U.K.—Experts in the field of television engineering assembled in this quiet western London suburb for three days last week to prognosticate the direction that the medium...
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Here’s Who Should Own Hulu

Here’s Who Should Own Hulu | Future of TV | Scoop.it
Talk all you want about Hulu’s technology, talent and brand, but the venture’s bread and butter are its content deals with the broadcasters whose parent companies also own it.

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Angelo Santa Ana's curator insight, June 15, 2013 11:09 AM

Next-day access to primetime programming is Hulu's edge. It makes sense that the current owners need to get out of their own way for Hulu to be more successful. 

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Broadcast and Social TV - What is Slowing Down Adoption in the UK?

Broadcast and Social TV - What is Slowing Down Adoption in the UK? | Future of TV | Scoop.it
Since the explosion of Social Media around TV, particularly with Facebook and Twitter, its clear that audiences have a growing desire to commentate around their favourite show, both live and non live.

Via Richard Kastelein & Adriana Hamacher
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Are the digital NewFronts becoming as effective as the TV Upfronts? - Lost Remote

Are the digital NewFronts becoming as effective as the TV Upfronts? - Lost Remote | Future of TV | Scoop.it
Are the digital NewFronts becoming as effective as the TV Upfronts?

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Broadcasters need to be close to the community who use Social TV primarily to find shows. Viacom report

Broadcasters need to be close to the community who use Social TV primarily to find shows. Viacom report | Future of TV | Scoop.it
People who use social media whilst watching TV do so less to socialise and share insights with others than they do to source pragmatic information about programming schedules and show news.

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Gary Hayes's curator insight, May 21, 2013 9:49 PM

Quote "

Around 45% of viewers use social media to keep up with the latest show news, while 44% use it to stay informed about air dates and times and 37% use it to access exclusive show information (36% use it to access video and plot clues).

Perhaps surprisingly, functional motives are stronger for teens and young adults with viewers 13 to 17 most likely to use social media to search for show schedules.

Christian Kurz, VP of research insights and reporting for Viacom said: “Globally social media is becoming today’s version of a TV guide for viewers – it is really how they prefer to get their information about the shows they watch”.

Communal factors are the second most common reason for engaging in TV-related social media use. Viewers use social media to share taste (34%), connect with the show (28%) and connect with other fans (28%).

Around 24% of viewers use social media to play games, win rewards and engage in polls and quizzes to do with TV shows. Over 30% said they played TV show-related games on a  weekly basis."

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and in other transmedia mash-up news, how TV & Video Games have a rich future ahead TNW

and in other transmedia mash-up news, how TV & Video Games have a rich future ahead TNW | Future of TV | Scoop.it
Defiance, a science fiction television series that launched alongside a massively multiplayer online video game earlier this month, is an experiment in cross-media storytelling.

The ...

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Gary Hayes's curator insight, April 30, 2013 11:48 PM

Quote "

Creating truly cross-media experiences isn’t easy. It takes considerably more resources and a collective team that can explore new ideas but also agree and execute upon a single vision.

That could be a difficult transition, given the traditional leadership and ‘final say’ that has been enjoyed by directors in the media industry for many decades.

“The experiments in cross-media content will only increase as technology continues to develop.”

Scheduling could also be problematic. The time needed to write a books, develop a video game and shoot a TV show varies; George R.R Martin takes a number of years to write each instalment in the Game of Thrones series, for example, which would be tricky to coincide with an annual TV season.

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Live TV still prospering in UK despite VoD - Advanced Television

Live TV still prospering in UK despite VoD
Advanced Television
watchTV Live TV continues to drive the video consumption market in the UK despite the availability of VoD services, according to research from video solutions specialist QuickPlay Media.

Via Richard Kastelein & Adriana Hamacher
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Internet TV is the Future and Cable Providers Better Get Used to It - PolicyMic

Internet TV is the Future and Cable Providers Better Get Used to It - PolicyMic | Future of TV | Scoop.it
PolicyMic
Internet TV is the Future and Cable Providers Better Get Used to It
PolicyMic
Aereo, an internet based, live TV streaming, has expanded its service to the Chicagoland area.
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How Twitter Is Changing TV As We Know It - Business Insider

How Twitter Is Changing TV As We Know It - Business Insider | Future of TV | Scoop.it
Business Insider
How Twitter Is Changing TV As We Know It
Business Insider
It racked up 30.6 million mentions on Twitter, Facebook, and GetGlue, up from 12.2 million mentions the year before.

Via Richard Kastelein & Adriana Hamacher
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US 1 yr ahead of UK 1yr ahead of Oz? 2nd screen & Is 'Transmedia' in TV finally growing up?

US 1 yr ahead of UK 1yr ahead of Oz? 2nd screen & Is 'Transmedia' in TV finally growing up? | Future of TV | Scoop.it
I’m currently working on a few interesting projects for TV broadcast clients which have perked my interest again in the murky world of 'transmedia story-telling'. At Red Bee, one side of the Creati...

Via Gary Hayes
Sam Ireland's insight:

Australia 2 years behind US. Sounds about right.

more...
Gary Hayes's curator insight, June 16, 2013 4:16 PM

So is ‘transmedia’ finally growing up. Yes it is. And how will we know when it has finally matured? Probably when we start calling it TV again.

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Future of 3-D TV Murky as ESPN Ends Channel

Future of 3-D TV Murky as ESPN Ends Channel | Future of TV | Scoop.it
ESPN’s move spurred a debate about whether anyone would be left watching in 3-D television soon, and whether anything would be available worth watching. (ESPN will end its 3-D channel, which is now being declared dead.
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Even Lucas and Spielberg Are Looking to Cable TV as the Future ...

George Lucas and Steven Spielberg, giants of the big screen, the men behind some of Hollywood's defining franchises, think the film industry's headed for an "implosion." The pair were on a panel about the future of ...
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What digital media will look like in 2017 - highlights from PwC's report

What digital media will look like in 2017 - highlights from PwC's report | Future of TV | Scoop.it
A leading consulting firm just put out its annual report on the entertainment and media industry. Here’s some highlights, including ones that show why it’s a good time to be in the content business.

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The future of video monetization is unlike anything we've seen yet

The future of video monetization is unlike anything we've seen yet | Future of TV | Scoop.it
The online TV revolution is coming, and both consumers and businesses should keep a close eye on the industry as it hashes out the best monetization model.

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the future of TV - PC Advisor

the future of TV - PC Advisor | Future of TV | Scoop.it
the future of TV
PC Advisor
DVRs have also made it so much simpler to control the content we receive, with services such as Sky+ and YouView even allowing you to record a show or series of programmes from your mobile phone.
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WorldScreen.com - The future of Tv contents distribution.

WorldScreen.com - The future of Tv contents distribution. | Future of TV | Scoop.it

"In today’s world of international distribution, the key is to find the proper mix of outlets to maximize the revenue that can be derived from a show.

A sales executive must know his or her product intimately, and studio product today is quite varied. It includes broad-audience procedurals, soap-type series on broadcast networks, edgier serialized shows on cable channels, and innovative, push-the-envelope fare that finds a home on premium services like Showtime or HBO."


Via Mattia Nicoletti
Sam Ireland's insight:

A great article on the changing landscape of TV distribution. After working in Australia as a TV exec I was always interested in how the deals were done and especially since we started increasing our content on our digital channels.

I know that Warner were starting to revise content deals to account for the increase in the amount of re-runs we showed for shows like Two and a Half Men which were showed on both the main channel and secondary digital channels. 

I think Netflix are proving to be an interesting study into content distribution, being such a content hungry platform they are both buying content from distributers and producing their own content much like a large TV network would do. With quality content they will also be a distributor themselves with shows like House of Cards and the new series of Arrested Development.

 

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Mattia Nicoletti's curator insight, May 7, 2013 3:57 AM

Positioning every single tv content in a different way can allow distributing them in order to maximize their monetization. Technology is an opportunity not a threat.