While media industry execs believe that over-the-top (OTT) services will supplement rather than replace pay-TV, TV viewers themselves believe that pay-TV will be largely replaced by alternative viewing sources in the next 5 years, according to survey results from MarketCast. Currently, (a seemingly-high) 25% of respondents believe that traditional TV service subscribers are in the minority.
In 5 years, though, 53% believe that TV viewers subscribing to the traditional model will be in the minority. That would require a huge increase in cord-cutters, estimated to last year comprise just 1.1% of pay-TV households....
Social Media Insights is a daily newsletter from Business Insider that collects and delivers the top social media news first thing every morning. You can sign up to receive Social Media Insights here or at the bottom of this post.
Nielsen measuring audience of TV-related tweets during programs Los Angeles Times In a move that reflects the deepening connection between television and social media, Nielsen has introduced a new type of ratings system that seeks to measure the...
Comcast announced a groundbreaking partnership with NBCUniversal and Twitter today, which will allow users to tune into live streaming from their set-top box, smartphone or tablet just by tapping the ‘See It’ button that will be embedded in...
Broadcasting, social media converging in era of digital lifestyles: NMG chairman. Broadcasting and social media are coming together to support the new lifestyles of all audiences in the digital era, says the chairman of Nation.
Nielsen Twitter TV Ratings launch with ABC's Scandal in the top spot this week Engadget Nielsen announced late last year that it would create a rating system to track how much engagement TV shows are getting on Twitter, and now the list is available.
How to Measure TV-Related Tweets and Other Fascinating News on the Web TIME Years before you had any inkling of the way the Internet would rock your world, you sat on your couch and watched television, occasionally getting up to adjust the rabbit...
Nearly 70% of sports fans who follow brands on social media are willing to take additional action, including purchasing, commenting or sharing brand content, according to IMG’s 2013 Catalyst Fan Engagement Study.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.