Future of Informa...
Follow
Find
1.9K views | +0 today
Future of Information
Exploring how technology and culture are evolving the way people get information, news and content about the world, and how that is changing media, marketing and journalism.
Curated by David Patton
Your new post is loading...
Your new post is loading...
Scooped by David Patton
Scoop.it!

Vox CEO Says Quality Will Trump ‘Clickbait’

Vox CEO Says Quality Will Trump ‘Clickbait’ | Future of Information | Scoop.it
Vox Media CEO Jim Bankoff, in a Boss Talk interview with The Wall Street Journal, predicts that strong brands will outlast “clickbait” as ad spending shifts online.
David Patton's insight:

Agreed

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Facebook hosting doesn't change things, the world already changed

Facebook hosting doesn't change things, the world already changed | Future of Information | Scoop.it

When Facebook announced they were offering to host content from media sites like The New York Times, the media went into a frenzy of apocalyptic prediction, with Mark Zuckerberg in the role of Mephistopheles. All this sound and fury, signifying nothing. Whether media sites allow Facebook to host their content or not won't meaningfully change things one way or the other.

David Patton's insight:

It's worth repeating: all the things above have been happening, are happening, and will continue to happen whether or not Facebook hosts your content.

more...
No comment yet.
Scooped by David Patton
Scoop.it!

A wave of distributed content is coming — will publishers sink or swim?

A wave of distributed content is coming — will publishers sink or swim? | Future of Information | Scoop.it
iInstead of just publishing to their own websites, news organizations are being asked to publish directly to platforms they don't control. Is the hunt for readers enough to justify losing some independence?
David Patton's insight:

This has implications for brand publishers because they use content to meet business goals vs being in the business of selling content. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Young People Don't Really Care About the News

Young People Don't Really Care About the News | Future of Information | Scoop.it

Young Americans care about the news, honestly they do, but their discovery path typically winds through social media feeds, not through newspapers, news sites, or televised news coverage. That is one of the major conclusions of a new report on Millennial media habits, which finds that 80 percent of young people get their news from online sources, and social networks are replacing network news as the daily touchstone for current affairs.

David Patton's insight:

Young people are learning how to stay on top of the news without devoting too much energy to finding it is that a clear minority of young people are paying for news and information

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Efficiency: The Final Cut

Efficiency: The Final Cut - Geeks Bearing Gifts - Medium

Most discussions of the state and fate of the business of news start with revenue and a search for the means to recover what has been lost to the internet so we can pay for and thus protect newsrooms as they were. Sorry, but I will begin on the other side of the ledger with the cost of journalism. It has plummeted, not just because we have less money to spend but because we can now spend less to get and disseminate the news. Thanks to technology, specialization, and collaboration, news can be much more efficient today.

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Advice to young journalists: Approach the avalanche of advice with caution

Advice to young journalists: Approach the avalanche of advice with caution | Future of Information | Scoop.it

An outpouring of advice requires hip waders for aspiring reporters and editors. Here's a roundup of eight media stories from Poynter's Kristen Hare. 

David Patton's insight:

You need to start somewhere and even if journalism might not be where you end up, I'd argue it is a better place to learn and have fun in the early stages of a career compared with PR or marketing. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Never trust a corporation to do a library’s job

Never trust a corporation to do a library's job - The Message - Medium
The Internet Archive is a chaotic, beautiful mess. It’s not well-organized, and its tools for browsing and searching the wealth of material on there are still rudimentary, but getting better.
David Patton's insight:

A good reminder that businesses can't be relied upon to do things that won't benefit their bottom line, even if they are important. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

What Journalists Must Know -- and Can Do -- About New Upheavals in the Ad World

What Journalists Must Know -- and Can Do -- About New Upheavals in the Ad World | Future of Information | Scoop.it

Journalism must adapt  – and it has — as digital publishing and social media continue to democratize the creation, distribution and marketing of content.

David Patton's insight:

I wouldn't want to be among the "intractable purists." They are going to be made further irrelevant by "modern audiences." 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

A brief sketch of the “full stack” (intellectually speaking…) news and information company.

A brief sketch of the “full stack” (intellectually speaking…) news and information company. | Future of Information | Scoop.it
Imagine a newsroom and information company, a journalism site, that is full stack, intellectually speaking. Meaning: it has its own way of doing things and thinking things, its own ideas about what is worth doing, and it implements them from end to end. From defining the editorial mission to deciding what constitutes “news” to designing the look and feel.
David Patton's insight:

I particularly like the look at the opposite of what is good. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Inside the NY Times' audience development strategy

Inside the NY Times' audience development strategy | Future of Information | Scoop.it
A look at the New York Times' audience development accomplishments, six months in.
David Patton's insight:

It isn’t chasing clicks; it’s making people loyal to the Times specifically,” she said. “The Times has had the luxury of readers coming direct for many many years. As readers move from search to social, we haven’t been as in front of them.

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Fractionalized Attention and the Real Definition of "Media"

In a recent story, Wired devotes considerable attention to media and media startups, thanks in large part to the hefty investments in many of these entities, like Vox, Vice and Buzzfeed.

David Patton's insight:

Good Point: The media that covers the media doesn't understand the industry or the audience. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Reducing the cognitive burden of news

Reducing the cognitive burden of news | Future of Information | Scoop.it

The most robust conversations about the future of journalism will be led by thoughtful marketing professionals. And the best of their efforts will yield valuable results because they understand the news product and the audience not as two separate entities but as parts of a symbiotic pro-social relationship. Here’s why that matters.

David Patton's insight:

Good news for me.

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Inside Medium's newest native ad gambit

Inside Medium's newest native ad gambit | Future of Information | Scoop.it
Medium is guaranteeing Marriott an aggregate amount of time people will spend with them. Marriott, in turn, is paying the production costs associated with the articles and will use its social networking accounts to push out the articles.
David Patton's insight:

Another interesting example of information (not news) that looks like media but is a form of advertising. I think if the quality is good, it will work. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Why curation could be at the core of future reporting

Why curation could be at the core of future reporting | Future of Information | Scoop.it
The whole news industry needs to 'restructure' around technology, said video producer and journalist Michael Rosenblum at the Mobile Journalism Conference in Dublin
David Patton's insight:

The old model of the media, "we make it, you watch it" needs to change to allow for more participation, he said, as new technologies now enable people from all over the world to tell their own stories – and journalists are playing catch-up.

more...
No comment yet.
Scooped by David Patton
Scoop.it!

The Facebook Reckoning

The Facebook Reckoning | Future of Information | Scoop.it
Facebook's offer to publications to host their content may be the sort they cannot refuse. Most simply can't compete on mobile.
David Patton's insight:

Good look on the potentially positive business implications of Facebook hosting media publishers content. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

How Facebook could kill the news brand

How Facebook could kill the news brand | Future of Information | Scoop.it
It seems my prediction is coming true: Facebook wants news stories to live within its own app.
David Patton's insight:

According to actual news consumers, it's already dying. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Millennials say keeping up with the news is important to them — but good luck getting them to pay for it

Millennials say keeping up with the news is important to them — but good luck getting them to pay for it | Future of Information | Scoop.it
“I really wouldn’t pay for any type of news because as a citizen it’s my right to know the news.”
David Patton's insight:

Not surprising, but troubling for the industry. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Mobile on the Move: How the News Travels and Where It’s Headed

Mobile on the Move: How the News Travels and Where It’s Headed | Future of Information | Scoop.it

The bets the major players are waging on mobile news strategy vary — everything from an emphasis on personalization of news to customization for wearables to multi-sensorial experiences. But the stakes are the same: to cash in on a rapidly changing multibillion-dollar industry and maybe just save — and transform — journalism in the process.

David Patton's insight:

The fact that people are checking their phones dozens and dozens times a day gives new outlets -- and marketers -- many opportunities to connect with people. But they need to make that connection count. 

more...
Mychial Emmanuel's curator insight, February 14, 6:54 AM

The technology to communicate is at its peek, we can now communicate almost instantly to the whole universe at a click, used wisely there is no limits to what we can do, what we can achieve, eliminate poverty, eliminate crime, feed the world, promote peace daily. 

Scooped by David Patton
Scoop.it!

The Next Internet Is TV

The Next Internet Is TV | Future of Information | Scoop.it
Websites are unnecessary vestiges of a time before there were better ways to find things to look at on your computer or your phone.
David Patton's insight:
Wow. Just wow.
more...
No comment yet.
Scooped by David Patton
Scoop.it!

Science, Meet Journalism. You Two Should Talk.

Science, Meet Journalism. You Two Should Talk. | Future of Information | Scoop.it
Science and the media need each other. They just don't know it yet.
David Patton's insight:

I think its a little flawed to say that Americans don't care about science. I think we need to make it interesting. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Newsonomics: How deep is the newspaper industry’s money hole?

Newsonomics: How deep is the newspaper industry’s money hole? | Future of Information | Scoop.it
Forget keeping up with the economy — what would it take for the newspaper business just to keep up with inflation? Even the "growth" areas are slowing down.
David Patton's insight:

There isn't a shortage of news providers, why do we care about newspapers specifically? Do we think that printed paper will remain the best way to deliver quality news? 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

What platishers, like Medium, mean for unknown writers

What platishers, like Medium, mean for unknown writers | Future of Information | Scoop.it

Amateur writers are attracted to platforms like Medium because they look and work better than a Tumblr or a WordPress blog and offer the potential of a larger audience.

David Patton's insight:

Another good example of the dwindling value of traditional publishing platforms / media outlets. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

Top Five Digital Media Launch Mistakes

Top Five Digital Media Launch Mistakes | Future of Information | Scoop.it
It’s actually more frustrating to me when smaller, more agile companies make mistakes because I think they’re better set up to learn and adapt. So here’s some advice for them: five launch mistakes to avoid. I mention these five specifically because they happen so frequently.
David Patton's insight:

These make me feel more valuable. 

more...
No comment yet.
Scooped by David Patton
Scoop.it!

What the Sony hacks reveal about the news industry

What the Sony hacks reveal about the news industry | Future of Information | Scoop.it
The new role of journalists, for better or for worse, isn’t as gatekeepers, but interpreters: If they don’t parse it, others without the experience, credentials, or mindfulness toward protecting personal information certainly will
David Patton's insight:

The Sony email hacks reveal the media ecosystem in illuminating detail. The communications, stolen by an anonymous individual or group, have been dissected everywhere from online tabloids to the most respected newspapers in the country, all of them ravenous actors in the same digital food chain — even if they don’t want to admit as much.

more...
No comment yet.
Scooped by David Patton
Scoop.it!

The allure of a finishable news experience

The allure of a finishable news experience | Future of Information | Scoop.it

"Name me a paid-for news site with a payment method so easy that a new subscriber could sign up in less than five minutes while in a dark room after having consumed a few glasses of festive punch."

David Patton's insight:

Ten smart predictions. 

more...
No comment yet.