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Rescooped by Esteban Mejía Isch from Public Relations & Social Media Insight
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8 Brands Rocking Snapchat

8 Brands Rocking Snapchat | FUTBOL | Scoop.it

These are the chattiest brands on Snapchat, demonstrating that time-sensitive images can actually be a strength in brand marketing.Mobile apps such as Twitter, Vine, Instagram and Snapchat are turning traditional media marketing upside down, challenging brands in increasingly new ways. Human interactions are key to brand loyalty and building a strong consumer base, and these mobile apps allow for two-way conversations.

 

Snapchat, which launched in the iTunes App Store in September 2011, is popular with a much younger demographic than some marketing execs are used to, but it takes little or no cost to interact with customers by way of snaps. Compare that to other pricey forms of old-school advertising, and that’s a major plus...


Via Jeff Domansky
Esteban Mejía Isch's insight:

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Jeff Domansky's curator insight, December 6, 2013 1:31 AM

Eight content marketing innovators that are definitely worth checking out on Snapchat.

malek's curator insight, December 6, 2013 8:10 AM

Taco Bell in a great chat "Got That Fire". Going after younger generations.

Allison Emma Schizkoske's curator insight, December 6, 2013 1:51 PM

Snapchat is really big today, i myself use this app with my friends. This is a great way to get a message out among many people. The Snapchat app allows you to take a picture, write a short message and draw on it. You can then select how long this picture will be viewed for and send it to select friends. Snapchat has now added another feature called "Mys story" You can make a collage of pictures that will show on someones screen for up to 24 hours, after that the pictures are gone forever. This would be a great app to work with as a PR agent. 

Rescooped by Esteban Mejía Isch from K-12 School Libraries
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Data Portability Win! Google Now Lets You Export All Your Gmail & Calendar Data Via Google Takeout

Data Portability Win! Google Now Lets You Export All Your Gmail & Calendar Data Via Google Takeout | FUTBOL | Scoop.it
Google has been good about offering a number data portability options through its Google Takeout service, which has previously allowed users to download data for over a dozen products, including Contacts, Drive, Voice, and more.

Via Susan Grigsby @sksgrigsby
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