Frugal innovation and bottom of the pyramid
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Positive business works at the base of the pyramid

Positive business works at the base of the pyramid | Frugal innovation and bottom of the pyramid | Scoop.it
(Phys.org) —For the world's poor in developing countries, income isn't the only factor that affects buying decisions, a University of Michigan professor says.
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Good article about how to make business with a Base of the pyramid approach.

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BoP 101: Essential Reading for Those Interested in the Base of the Pyramid : Center for Social Innovation (CSI)

BoP 101: Essential Reading for Those Interested in the Base of the Pyramid : Center for Social Innovation (CSI) | Frugal innovation and bottom of the pyramid | Scoop.it

"I often get questions from students and readers about where to start. There is so much out there, and although NextBillion has done a great job of posting reviews of works as they are published, this post is designed to give a high-level overview of the literature over time.

 

Therefore, the following showcases some of the most pivotal pieces that have influenced and continue to expand the base of the pyramid idea."


Via Daniel Oporto Calderón
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Behavioral Approaches to Product Innovation at the Base of the ...

Behavioral Approaches to Product Innovation at the Base of the ... | Frugal innovation and bottom of the pyramid | Scoop.it
Behavioral Approaches to Product Innovation at the Base of the Pyramid. March 28, 2014 in Center for Financial Inclusion | Tags: Savings, Behavioral Insights, Behavioral Economics, ideas42, Human-Centered Design.
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Base of the Pyramid (BoP)

This video clip is for the Social Entrepreneurship class offered by the Humanitarian Engineering and Social Entrepreneurship (HESE) Program at Penn State Uni...
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Really good presentation's video about the concept of base of the Pyramid and social business/entrepreneurship in general.

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Housing for the base of the pyramid in Brazil: a future without slums - The Guardian

Housing for the base of the pyramid in Brazil: a future without slums - The Guardian | Frugal innovation and bottom of the pyramid | Scoop.it
The Guardian Housing for the base of the pyramid in Brazil: a future without slums The Guardian Through a collaborative effort, the Business Call to Action (BCtA) and the Aspen Network of Development Entrepreneurs (ANDE) Brazil Chapter set out to...

Via Quentin Girardeau
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Interesting case of Frugal innovation for BOPs in Brazil.

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Building new marketplaces at the bottom of the pyramid

Building new marketplaces at the bottom of the pyramid | Frugal innovation and bottom of the pyramid | Scoop.it
Companies around the world are learning that selling to the poor can benefit both society and the bottom line (Serving the "base of the pyramid" consumer can make good #business sense http://t.co/4rOvFiKXlS...
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Really interesting article about BoP approach with some really good example in Mexico, India and Zambia.

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10 technologies with a conscience - CNBC.com

10 technologies with a conscience - CNBC.com | Frugal innovation and bottom of the pyramid | Scoop.it
CNBC.com
10 technologies with a conscience
CNBC.com
The bottom of the financial pyramid, a term reportedly coined by U.S.
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Social Enterprise at the Bottom of the Pyramid | Latest News ... - India

Social Enterprise at the Bottom of the Pyramid | Latest News ... - India | Frugal innovation and bottom of the pyramid | Scoop.it
Social enterprise is a hybrid concept that is catching on around the world a decade after CK Prahalad's groundbreaking exposition of bottom-of-the-pyramid potential.
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A really interesting article with some good examples of persons who choose to launch social business for BoP people in India with a Gandhian/Jugaad approach.

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How the Kenyan Base of the Pyramid uses their mobile phone | *iHub_

How the Kenyan Base of the Pyramid uses their mobile phone | *iHub_ | Frugal innovation and bottom of the pyramid | Scoop.it

The cost of mobile phones has decreased steadily, and what was once considered a luxury good is now a necessity for many Kenyans.

 

In order to understand mobile phone usage at the Base of the Pyramid (BoP) in Kenya, iHub Research and Research Solutions Africa conducted a 6-month study, funded by infoDev (World Bank).

A total of 796 face-to-face interviews were conducted along with 178 diaries, 9 interviews with Kenyan developers, 12 focus group discussions (FGDs), and 10 interviews with key stakeholders in the industry. The full report will be released to the public in November 2012.


Via Daniel Oporto Calderón
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Interesting case of frugal innovation about mobile phone for BoP people in Kenya.

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Frugal innovation: the key to penetrating emerging markets - Ivey Business Journal

Frugal innovation: the key to penetrating emerging markets - Ivey Business Journal | Frugal innovation and bottom of the pyramid | Scoop.it
There may be no better exemplar of the need to modify business practices when expanding to another country than innovation. Quick check-ins just won’t cut

Via Thomas Henault
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Really interesting article about how to penetrate emerging markets using Frugal Innovation approach.

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Thomas Henault's curator insight, May 12, 2014 6:38 AM

Good example of what Frugal Innovation really is and a way to apply it to a company.