Young Lee is the co-founder of Pinkbrry, a chin of frozen yogurt restaurants. He studied interior design. In the early 2000's he agreed to go into business with Shelly Hwang, who sought him out because he was, at the time, an architect.
There is not much information associated with young Lee (including his birth t and place) and his Pinkberry business, a this may be due to the fact that in May of 2010 Lee was "cut off" from the business. Something the new CEOs are thankful for as Lee was just recently arrested. To read further on this check out the post titled "Lee Arrested."
On a trip back to LA from Korea in January of 2012, Young Lee attacked a homeless man who approached Lee at his car and asked for some spare change. Apparently ‘outraged,’ Lee did not like this and beat the man and left him in a traumatic state. He was arrested. The case progressed, but no further information has been publicized on this website. For a comical approach to this incident, check out http://www.safetysign.com/blog/?p=1555
Today, to be successful in the business world, a business must take advantage of the advances in the business world and understand what is popular. However, the concept of what is popular was also something that was necessary in the start of Ben and Jerry's. In this ice cream business's start another factor that was important was the economy and the economy's success. Because Pinkberry's start was only in the early 2000s, the factors that impact their start-up do not vary much. However, the recession of 2008 largely impacts what it takes today, opposed to what it took in the early 2000s.
Together, Cohen and Greenfield are dedicated and extremely involved with Ben and Jerry’s Ice Cream. They both grew up in the same place and are the same age. These ideas are completely different than those characteristics of Young Lee. First of all, Lee is no longer involved with his company, and is definitely not in the lime light for his business. Many articles describe both Cohen and Greenfield to be energetic and imaginative even though Greenfield initially pursued a career in the medical field. However, it would be safe to say that Lee’s characteristics are not similar, especially considering his arrest in early 2012 for attacking a homeless man.
Because it took quite a while for Cohen and Greenfield to start up their business, one can determine that both are confident and willing to persevere. Lee had a simpler approach to his business as it was not completely his idea, but the “co-idea” of his partner Shelly Hwang, who approached Lee, where then they both developed “Pinkberry.”
As you continue to read this Scoop, you will notice that there is not much information on Lee’s history, simply because there is not a lot offered. This is another difference between this entrepreneur and the Ben and Jerry duo. Cohen and Greenfield actively support their business and are very famous, unlike Lee.
Location also plays a large role in the popularity of these entrepreneurs because typically Pinkberry locations are only in select large cities such as LA, Chicago, and New York City, but Ben and Jerry’s can be purchased at any grocery store, gas station, and chain store.
Ben Cohen, born on March 18, 1951 in Brooklyn, New York, is a co-founder of the ice cream company Ben and Jerry’s.
Cohen grew up in Merrick on Long Island, where he went to school and became friends with his future business partner, Jerry Greenfield. Right before Cohen headed off to college, he worked as an ice cream man in his neighborhood. Cohen attended multiple secondary education locations including - Skidmore, the University Without Walls program, the New School, and NYU, and Colgate University. Cohen had many jobs: any where from McDonald’s to an ER clerk to a mop boy.
Jerry Greenfield, born on March 14, 1951, grew up in New York on Long Island, and is the other co-founder of Ben and Jerry’s Homemade Holdings Inc. Greenfield grew up the son of a stock holder, which is perhaps where he acquired such a niche for school. After high school he studied pre-med at Oberlin College, but was unsuccessful in his two attempts to enroll in medical school.
The Ben and Jerry’s Foundation awards about $1.8 million annually to eligible organizations across the country and Vermont.
“The Mission of the Ben & Jerry’s Foundation is to engage Ben & Jerry’s employees in philanthropy and social change work; to give back to our Vermont communities; and to support grassroots progressive social change organizations around the country.
Our interests are in furthering social justice, protecting the environment and supporting sustainable food systems.
We are committed to supporting non-violent, thoughtful and strategic approaches.
Our philanthropy is led by Ben & Jerry’s employees who serve on committees that review grants.
Giving back to our Vermont communities happens primarily through the small grants programs and the community service projects of the Community Action Teams at the company’s three Vermont sites.”
It wasn’t until 1977 when Cohen decided to go into the food business. Initially interested in opening a bagel business together, they converted their dream to ice cream, simply because it was cheaper.
Cohen, along with Greenfield, began searching for a place to start up their new business and settled on an old gas station in Burlington, Vermont. Finally, after a year of financial difficulties, the shop opened in 1978 with the help of a $4,000 loan.
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