In a survey to identify most likely reasons for innovation failure, the top ten that stand out head and shoulders above all the others are nearly all down to the simple failure of innovation engagement in its leadership. Failure lies at the very top on why innovation fails.
Creativity, Innovation, Team Building, Leadership, Brainstorming, Idea Champions
Rowan Norrie's insight:
It doesn't matter how good your innovation processes are, if the company culture does not promote innovative behaviour, you will ultimately fail. This list gives you some guidlines to cultivating a good environment for innovation in your organisation.
When we talk about innovation, we often focus on individuals. Take the endless fascination with Steve Jobs as an innovative leader, or our innate tendency to attribute a discovery to a single inventor. In business, we generally identify good innovators and nurture their ability to generate creative practical solutions to new problems. There is less focus on the kinds of structures that promote a culture of innovation.
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