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Fresh from Edge Communication
Digital Reader's digest of Brussels' based Soci(et)al Marketing Communication agency EDGE COMMUNICATION.                              The intelligent integration of Social + Digital + Physical APTITUDES in Relational Marketing Management.
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Scooped by Serge Dielens * Soci(et)al Marketing Communication expert @ EdgeCommunication.be *
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How The Rolling Stones use Facebook, Twitter, Pinterest & Google+

How The Rolling Stones use Facebook, Twitter, Pinterest & Google+ | Fresh from Edge Communication | Scoop.it
It’s time again for us to shine a light on how one of the world’s biggest brands use the four main social networks.
Serge Dielens * Soci(et)al Marketing Communication expert @ EdgeCommunication.be *'s insight:

The Stones have a dedicated, global fan base, but they’ve still got to try and maximise their revenue by flogging concert tickets and merchandise.

With ticket prices what they are this is no easy task, particularly when targeting younger fans who won’t be as familiar with the band as older generations.

But social media allows them to bridge this gap to an extent and make the wrinkly rockers appear relevant and in tune with younger audiences.

So to find out exactly how they’re doing it, here’s a look at how The Rolling Stones use Facebook, Twitter, Pinterest and Google+...

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Scooped by Serge Dielens * Soci(et)al Marketing Communication expert @ EdgeCommunication.be *
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Best case studies Social Media 2011

Best case studies Social Media 2011 | Fresh from Edge Communication | Scoop.it

De Twitter à Facebook en passant par YouTube et le mobile, voici une sélection d'opérations social media remarquables. Coca-Cola, T-Mobile, Le Cirque du Soleil, etc.

 

Best Social Media Case StudiesTwitter / Facebook YouTube / Mobile / Secret Bonus… November 2011.

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