Freelance Writing and Media Marketing
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Freelance Writing and Media Marketing
I'm a technical writer and social media marketer who specializes in writing content for the web. I like to share topics that I think will be of interest to other writers, or anyone who would like to leverage social media to help establish a presence on the internet.
Curated by Bruce Goett
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DStretch - An Essential Tool for Rock Art Researchers - Interior Pictograph Project

DStretch - An Essential Tool for Rock Art Researchers - Interior Pictograph Project | Freelance Writing and Media Marketing | Scoop.it
DStretch is a digital photo enhancement program that's absolutely essential to any rock art researcher. It brings out details that are faded or invisible.
Bruce Goett's insight:
If you're a rock art researcher, you absolutely have to learn how to use DStretch. It's a piece of software that enhances or changes the colours in digital photographs. It's invaluable for bringing out details in badly faded rock art. Read my article to learn more about DStretch and what it can do for you.
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12 Awesome Content Marketing Ideas That Aren’t Blog Posts

12 Awesome Content Marketing Ideas That Aren’t Blog Posts | Freelance Writing and Media Marketing | Scoop.it
With so much content out there it can be hard to ensure that your brand’s message does not get lost in the noise of the Internet.
Bruce Goett's insight:

When  most people think of content marketing, they think blog. Here are some innovation content marketing ideas that you might not have thought of.

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4 Pros and Cons of Hiring a Content Marketing Firm to Write Your Company Blog - Business 2 Community (blog)

4 Pros and Cons of Hiring a Content Marketing Firm to Write Your Company Blog - Business 2 Community (blog) | Freelance Writing and Media Marketing | Scoop.it
When you first start a company blog, you have a lot of choices to make. What should you write about? How will you carve out time to keep it up to date? What voice will you use? Sidebar or no sidebar?
Bruce Goett's insight:

Should you write your company blog in house or make use of outside writers?

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13 Instagram Marketing Tips From the Experts

13 Instagram Marketing Tips From the Experts | Freelance Writing and Media Marketing | Scoop.it
Want to improve your Instagram marketing? Are you interested in the latest tips and tools? Here are the latest Instagram marketing tips from the experts.
Bruce Goett's insight:

Are you using Instagram to market your business? If used correctly, it's actually a really powerful tool that you can use to promote your products or services. People love powerful images and if you put some time and effort into your descriptions and hashtags, it doesn't take long to develop a following.

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5 critical SEO tips to curate content like a king | Scoop.it Blog

5 critical SEO tips to curate content like a king | Scoop.it Blog | Freelance Writing and Media Marketing | Scoop.it
When you curate content the right way you should never get in trouble with Google or your readers. It should do the opposite: improve search rankings and delight your readers and followers.
Bruce Goett's insight:

You may have heard the term "Content Curation" bandied about but have you ever wondered what it actually is and how it can help your business? This article explains what content curation is and how it can help you to establish a stronger presence on the web.

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Blogging for Fun or Money? - Archaeotype Technical Writing

Blogging for Fun or Money? - Archaeotype Technical Writing | Freelance Writing and Media Marketing | Scoop.it
I was recently reading an article written by Jeff Bullas  about why people blog and I was surprised to discover that only 2.9% of the people who responded to a poll said they blogged to make money. I thought everybody did…Read more ›
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10 Job Boards Where Real Online Writing Jobs Live | Haelix Communications

10 Job Boards Where Real Online Writing Jobs Live | Haelix Communications | Freelance Writing and Media Marketing | Scoop.it
10 freelance writing job boards that offer real world pay rates for freelance writers.
Bruce Goett's insight:

Great info for anyone who wants good freelance writing jobs that pay a decent wage.

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Freelance Writing Jobs: How to Pick Your Best Clips

Freelance Writing Jobs: How to Pick Your Best Clips | Freelance Writing and Media Marketing | Scoop.it
When applying for freelance writing jobs, cultivating your best writing clips is the best way to showcase your talent as a writer.
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How to Use Data to Improve Your Content Marketing Strategy

How to Use Data to Improve Your Content Marketing Strategy | Freelance Writing and Media Marketing | Scoop.it
Now is the time to start thinking seriously about the impact of data on your content marketing efforts. Find out how you can put data truly at the heart of your content marketing strategy, so that ...
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Freelance Writing Jobs for Beginners: 5 Ways to Get your Foot in the Door

Freelance Writing Jobs for Beginners: 5 Ways to Get your Foot in the Door | Freelance Writing and Media Marketing | Scoop.it
Getting a start as a freelance writer is not as difficult as you may think. Here are five ideas for freelance writing jobs for beginners to kick-start your
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Ancient caves depicting 7000-year-old civilisation and culture discovered in India

Ancient caves depicting 7000-year-old civilisation and culture discovered in India | Freelance Writing and Media Marketing | Scoop.it
A group of caves containing ancient rock art have been discovered by a researcher in Akkampalli, in the state of Andhra Pradesh, India.  The discovery has been described as archaeologically signi
Bruce Goett's insight:

I'm used to studying rock art that's 200 - 500 years old. Can't imagine seeing something that's 7000 years old or older.

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Ancient carving shows Roman emperor dressed as pharaoh

Ancient carving shows Roman emperor dressed as pharaoh | Freelance Writing and Media Marketing | Scoop.it
An ancient stone carving on the walls of an Egyptian temple depicts the Roman emperor Claudius dressed as an Egyptian pharaoh, wearing an elaborate crown, a team of researchers has discovered
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Grammar Mistakes Can Ruin Your Content Marketing

Grammar Mistakes Can Ruin Your Content Marketing | Freelance Writing and Media Marketing | Scoop.it
Bruce Goett's insight:

So true. I'm amazed by how many blogs or web pages I read have atrocious spelling and grammar.

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5 Tips For Blogging Your Business To Success

5 Tips For Blogging Your Business To Success | Freelance Writing and Media Marketing | Scoop.it

Far too many business owners, have yet to realise the powerful business promotional tool that blogging on behalf of your business, has become in recent years.


For many, heading off into the unknown and often unchartered waters has simply been too much of a challenge, resulting in the benefits of blogging being taken up by competitors who now reap the rewards on offer.


This excellent article, identifies the importance of blogging as a promotional tool, and it offers five tips (each links to a separate more detailed article) that will help you explore the possibilities of establishing a successful blog for your business.


Via Daniel Watson
Bruce Goett's insight:
Should you have a #blog? You're darn right you should. Regular blog entries and the right promotion on social media will build traffic to your website - guaranteed!
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Experiencing Blogging Block? Then You Need These 6 Tips and Tools

Experiencing Blogging Block? Then You Need These 6 Tips and Tools | Freelance Writing and Media Marketing | Scoop.it
Suffering blogging block? How are you supposed to continue blogging and still keep your posts interesting, relevant, and high quality? Here are some tips
Bruce Goett's insight:

If you blog a lot, it can be really difficult to keep coming up with good content for articles. At times, I've had to write 3 or 4 articles a day, 5 days a week. If you're a blogger, this article has some great information about coming up with good ideas when the well is starting to run dry.

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How Content Marketing Boosts SEO: A Guide for Modern Marketers - SEMrush Blog

How Content Marketing Boosts SEO: A Guide for Modern Marketers - SEMrush Blog | Freelance Writing and Media Marketing | Scoop.it
Aaron Agius writes how content marketing and SEO go hand-in-hand. Learn some of his favorite tools and tactics in this post.
Bruce Goett's insight:

More proof that great (and fresh) content is really important for putting and keeping your business in front of potential customers.

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A simple SEO guide in 2015 (Infographic)

A simple SEO guide in 2015 (Infographic) | Freelance Writing and Media Marketing | Scoop.it
Is SEO really a harder game to play as KunoCreative's Dan Stasiewski put it in this excellent SEO guide infographic? Maybe for black hat SEO hackers.
Bruce Goett's insight:

If you're a business owner, one of the most important things you can do to ensure that your business is front and center on the internet is to blog and blog consistently. That's easier said than done and even the most seasoned blogger runs out of things to say sometimes. If you don't write your own blog articles or you don't have someone on staff who can do it, it makes perfect sense to hire a freelancer to do it for you. 

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Why Looking for Work on Sites like oDesk is a Waste of Time - Archaeotype Technical Writing

Why Looking for Work on Sites like oDesk is a Waste of Time - Archaeotype Technical Writing | Freelance Writing and Media Marketing | Scoop.it
While it's possible to find a decent paying job on freelance sites, looking for work on sites like oDesk is a waste of time for most people.
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How to Optimize Post Content On Social Platforms

How to Optimize Post Content On Social Platforms | Freelance Writing and Media Marketing | Scoop.it

A few general suggestions on how to optimize post content.

Read more at: http://www.business2community.com/social-media/optimize-post-content-everywhere-0914222#!2EFDX


Via Antonino Militello
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Sue Walsh's curator insight, June 24, 2014 12:12 AM

A great comparison-o-graphic!

Therese Torris's curator insight, June 24, 2014 4:21 AM

Interesting hands-on advice/check list on how to post on social media. The copy of the infographic on the Web site where is it was scooped is too blurred to read, better go to the original : http://www.mycleveragency.com/blog/2014/06/create-perfect-posts-linkedin-blog-youtube-tumblr-vine-google-facebook-twitter-version-5-infographic/

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When Your Freelance Writing Business Needs Emergency Resuscitation

When Your Freelance Writing Business Needs Emergency Resuscitation | Freelance Writing and Media Marketing | Scoop.it
A freelance writing business slowdown requires emergency action. Yolander Prinzel of Profitable Freelancer shares her action plan for profits
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10 Secrets of Professional Writers Every Blogger Should Know

10 Secrets of Professional Writers Every Blogger Should Know | Freelance Writing and Media Marketing | Scoop.it
We all know good writing when we see it and we cringe when we see terrible writing. The worst thing is that the harder people try to write well, the worse their writing usually becomes. Here are 10 secrets of professional writers are guaranteed to improve your writing.
Bruce Goett's insight:

As always, excellent advice from Jeff Bullas.

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5 reasons to be wildly excited about content marketing

5 reasons to be wildly excited about content marketing | Freelance Writing and Media Marketing | Scoop.it

Content Shock? Sure. We'll deal with it and set the stage for an amazing content marketing future!


Via Kamal Bennani
Bruce Goett's insight:

I feel invigorated!

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malek's comment, March 28, 2014 8:52 AM
Excitement in a pic :) , good one
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Human evolution: The Neanderthal in the family

Human evolution: The Neanderthal in the family | Freelance Writing and Media Marketing | Scoop.it
Thirty years after the study of ancient DNA began, it promises to upend our view of the past.
Bruce Goett's insight:

I've always clung to the belief that Neanderthals were not an evolutionary dead end. It excites me to know that their genes are in all of us.

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