formation 2.0

Une infographie qui met en avant le principe de longue traîne SEO.

SEO has never been more important to brands. But what will SEO look like in 2013? MediaWhiz's SEO experts offer their predictions in an infographic.

Voici 3 outils en ligne gratuits pour analyser vos pages web afin d'optimiser votre référencement. Balises META, contenu, liens, encodage... Passez vos pages à la loupe pour ranker efficacement.

You’ve created some fantastic video content, you’ve done some amazing video title keyword research, you’ve optimized your new video creation for YouTube and Vimeo, and now you’re ready to host your video on your website. This is a very exciting step and one that definitely deserves a full post. It’s called hosted video optimization because (1) we’re talking about actually hosting the video on your website (rather than posting it on Youtube or Vimeo) and (2) we’re going to optimize the video and the URL so that they get picked up by Google (and other search engines) for organic and video search results.

There’s some fantastic posts out there that talk about video hosting and optimization. However, the goal of this post is to show a complete overview of what and how to optimize a hosted video and its URL using a video platform (which in this case, is Wistia).

Tracking your SEO efforts is crucial. Without it you simply cannot estimate how well you're doing and what should be your next step. Search engine rankings like litmus paper reflect every SEO action you take. And the main search engine nowadays is Google. Monitor your Google position with this 100% free seo software. 

Free Monitor for Google is a free search engine position software designed for SEO specialists and webmasters. With it, you can find a position of your web site in Google Top for popular keywords and get more traffic from Google by focusing you SEO efforts. Google Monitor sends a query to Google and shows you a position of your site by your target keywords and also how well your competitors are doing. It keeps statistics for several URLs and several lists of keywords.

There still seems to be a lot of confusion about what is a reliable link building process that can be trusted not to fall foul of Google and also that will improve traffic.

I have given a basic outline of our process in the following, and epically long infographic. I am not really sure that it can be classed as an infographic as it is really just a blog post split up into easy bite sized chunks. I read a post about using Powerpoint for Infographics by Hubspot so thought I would give it a go. I need to outsource design work!

If you suffer from any sizing issues – i.e. it coming out too small then you can see the SEO linkbuilding 14 step infographic here.

Infographie résumant les techniques de référencement naturel qu'il faut appliquer en 2013 pour réussir sur Google - et celles qu'il vaut mieux éviter !

If you’re like most SEOs, you spend hours each week reading the latest SEO tactics and search engine tidbits. We spend hours learning, but does 90% of it change what we actually do - that is, the basic work of ranking a web page for search?

Parmi les mots utilisés par Matt Cutts, chef de l’équipe anti spam de Google, les mots « spam », « webspam » ou « spammeur » sont souvent employés. Il y a deux semaines j’ai pensé à créer une infographie à ce sujet. Qu’est-ce que le spam ? Comment cerner le spammeur ? Et surtout, comment faire pour ne pas reproduire ses pratiques et retrouver son site web dans la 10 ème page d’un moteur de recherche ?

Doing a complete SEO Audit is not an easy task. You need to approach this from different angles, have a defined structure of what you wish to accomplish and use the right tools to get the job done efficiently.

In the past, only a few experts were able to tackle such a big task. Nowadays, there is so much information on this topic and there are so many free tools available that it has become very practical for any of us to perform complete SEO audits for the sites we own.