Keyword research should be the basis of any online marketing campaign.
The simple goal of keyword research is to find out what your target audience is searching and what it will take to actually rank for those keywords and phrases.
The following is the first of a three part series to help you set up a spreadsheet for your keyword research and discover the best keywords / phrases for both your main website’s search engine optimization and topics for content development.
The next posts in the series will cover what data will help you choose the best keywords to target and additional resources you can use to learn more about keyword research.
Highly recommended. 9/10
Via Robin Good