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The Definitive Guide To LinkedIn Groups For Marketing

The Definitive Guide To LinkedIn Groups For Marketing | For All Linkedin Lovers | Scoop.it
Creating a LinkedIn profile is just scratching the surface of the B2B social networking platform’s potential; LinkedIn has become an essential networking and marketing tool for business professionals.

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The Definitive Guide To LinkedIn Groups For Marketing

The Definitive Guide To LinkedIn Groups For Marketing | For All Linkedin Lovers | Scoop.it
Creating a LinkedIn profile is just scratching the surface of the B2B social networking platform’s potential; LinkedIn has become an essential networking and marketing tool for business professionals.

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iNeoMarketing's curator insight, October 29, 9:02 PM

Especially the "Promotions" section: it is idea for a place to post articles and such.

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People Are Laughing at Your LinkedIn Profile

People Are Laughing at Your LinkedIn Profile | For All Linkedin Lovers | Scoop.it
I mean, come on—you like racquetball and you list “social media” as a skill? What does that even mean? You know about Twitter and you own weird goggles?

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Jeff Domansky's curator insight, October 18, 11:29 PM

It's Sunday. Thank God for The New Yorker.

Amanda Cunningham's curator insight, October 19, 12:46 AM

All Star or No Star?? It's Your Profissionable Identity - You Decide.

Professional Profiling needed? I can assist you @ammmanda2014.

 

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LinkedIn CEO: learned a lot by expanding into China - Telegraph.co.uk

LinkedIn CEO: learned a lot by expanding into China - Telegraph.co.uk | For All Linkedin Lovers | Scoop.it
LinkedIn CEO Jeff Weiner discusses the company’s expansion into China with Bloomberg’s Betty Liu
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Five Ways to Use LinkedIn as an Employee Engagement Tool

Five Ways to Use LinkedIn as an Employee Engagement Tool | For All Linkedin Lovers | Scoop.it
This post is the first in a series on social media tools and their applicability to employee engagement – an area that many companies are still trying to figure out and one that has tremendous power.
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donhornsby's curator insight, September 5, 9:49 AM

When designing a comprehensive employee engagement campaign, think about the following opportunities that LinkedIn presents:

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LinkedIn Facts and Stats Infographic | Visual.ly

LinkedIn Facts and Stats Infographic | Visual.ly | For All Linkedin Lovers | Scoop.it
hire professional LinkedIn profile writers to create an outstanding LinkedIn page. (RT @mmanire: 1 out of 3 professionals on the planet r on #LinkedIn.
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The Pride and Prejudice of Your LinkedIn Membership - Business 2 Community

The Pride and Prejudice of Your LinkedIn Membership - Business 2 Community | For All Linkedin Lovers | Scoop.it
The Pride and Prejudice of Your LinkedIn Membership Business 2 Community You've probably read a lot about it in the news this week, so let me finally address the event: I am about to hit the 500+ connections milestone on LinkedIn, and frankly the...
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The Founder Of LinkedIn Is Giving Away Some Of His Best Management Advice For Free — Here's How To Get It

The Founder Of LinkedIn Is Giving Away Some Of His Best Management Advice For Free — Here's How To Get It | For All Linkedin Lovers | Scoop.it
LinkedIn's billionaire founder Reid Hoffman and fellow entrepreneurs Ben Casnocha and Chris Yeh recently published "The Alliance: Managing Talent in the Networked Age."  The book pinpoints a major workplace issue — a growing lack of trust between...
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Can You Get a Job With A Philosophy Degree? New LinkedIn Feature Offers An Answer

Can You Get a Job With A Philosophy Degree? New LinkedIn Feature Offers An Answer | For All Linkedin Lovers | Scoop.it
A new LinkedIn feature called the Field of Study Explorer will help high school students decide on their majors by showing potential future careers. (Have you seen LinkedIn's newest feature?
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How to Use LinkedIn Groups (the Right Way) to Build Relationships for Your ... - Business 2 Community

How to Use LinkedIn Groups (the Right Way) to Build Relationships for Your ... - Business 2 Community | For All Linkedin Lovers | Scoop.it
How to Use LinkedIn Groups (the Right Way) to Build Relationships for Your ...
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Ultimate Social Media Empire: LinkedIn Brand Page Best Practices

Ultimate Social Media Empire: LinkedIn Brand Page Best Practices | For All Linkedin Lovers | Scoop.it

Businesses both big and small now choose to be on LinkedIn for a number of reasons. Not only is it a social network for professionals, but it’s also a great way to get in touch with other businesses and potential employees.

 

LinkedIn can also be the social media platform of choice when you want to make announcements or updates to be seen by your employees. These announcements can range from a successful product launch to a new blog post on the company site. LinkedIn’s highly professional environment opens your eyes to different opportunities in the corporate world. Here, you can find advice, new content and think pieces that can stimulate your mind and give you a new perspective on what’s going on in the world of business...


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Jeff Domansky's curator insight, June 24, 1:31 AM

Nice 'n easy tips for better LinkedIn brand pages.

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5 Influencers You Should Follow on LinkedIn (Besides Ryan Holmes)

5 Influencers You Should Follow on LinkedIn (Besides Ryan Holmes) | For All Linkedin Lovers | Scoop.it
Hootsuite CEO Ryan Holmes is an avid LinkedIn Influencer with over half a million followers. His posts focus on advice and insights around topics like leadership and management, entrepreneurialism, marketing strategy, and social media.
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Grow your LinkedIn influence in 5 steps

Grow your LinkedIn influence in 5 steps | For All Linkedin Lovers | Scoop.it
Establishing yourself as an influencer on the professional social network is a lot easier than you may think. Here's how to do it. (5 steps to growing your LinkedIn influence.
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7 Advanced LinkedIn Strategies for B2B Marketin...

7 Advanced LinkedIn Strategies for B2B Marketin... | For All Linkedin Lovers | Scoop.it
Digest... 1. Turn your company page into a lead generation page. • First, use an image that gets attention or creates interest. • Second, create a clear and compelling pitch in your company description.
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5 Things You Should Be Doing on LinkedIn

Whether you're just starting out, or have been around for years, there are always opportunities to get more out of LinkedIn for your small business. Here are 5…
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LinkedIn: So much more than a job search tool - The Tennessean

LinkedIn: So much more than a job search tool - The Tennessean | For All Linkedin Lovers | Scoop.it
LinkedIn is an essential tool for human resources, sales and marketing departments
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ArabNet - How to Optimize Your LinkedIn Profile for Better Job Prospects in the Middle East

ArabNet - How to Optimize Your LinkedIn Profile for Better Job Prospects in the Middle East | For All Linkedin Lovers | Scoop.it
LinkedIn is not just a business-oriented social networking portal; it is the lifeline for most job seekers. But why is it that despite the vast reach and abundant presence of recruiters, there are professionals who still haven’t managed to land a job through the medium? It is probably the way they operate their accounts and the inadequacies in their professional profiles that gets them written off. If you are a LinkedIn user who wishes to optimize his/her profile to land a job, here’s a list of dos and don’ts that you need to follow…
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Why LinkedIn Is the Most Powerful Marketing Tool of the 21st Century - Huffington Post

Why LinkedIn Is the Most Powerful Marketing Tool of the 21st Century - Huffington Post | For All Linkedin Lovers | Scoop.it
Small Business Trends Why LinkedIn Is the Most Powerful Marketing Tool of the 21st Century Huffington Post What millions of members and 49 percent of them being key decision makers, LinkedIn has leveled the playing field allowing business owners...
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How to Increase Company Visibility on LinkedIn

How to Increase Company Visibility on LinkedIn | For All Linkedin Lovers | Scoop.it
How to Increase Company Visibility on LinkedIn:To increase your company visibility on LinkedIn, you must build appropriate strategies and implement them (RT @FranchiseKing: RT @CoimbatoreSMO How to Increase Company Visibility on #LinkedIn
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Leaked: Here's How LinkedIn Plans To Have A New Billion-Dollar Business In 3 Years (LNKD)

Leaked: Here's How LinkedIn Plans To Have A New Billion-Dollar Business In 3 Years (LNKD) | For All Linkedin Lovers | Scoop.it
LinkedIn plans to break into the $50 billion business-to-business marketing space and turn its products into a $1 billion business by 2017, according to internal documents sent to Business Insider.  In July, LinkedIn revealed plans to acquire a...
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LinkedIn's new Sales Navigator could make it the ultimate lead generation platform - The Hub

LinkedIn's new Sales Navigator could make it the ultimate lead generation platform - The Hub | For All Linkedin Lovers | Scoop.it

Digest...


Lead recommendations - LinkedIn's algorithm recommends profiles of people it thinks will be good sales prospects based on your preferences and previous lead search history.

 

CRM integration with Salesforce - The new tool will sync account and contact info with Salesforce's CRM platform, making it less of a competitor and more of a complementary service to Salesforce.

 

Premium search - This is an advanced search tool that allows users to prospect for sales leads more effectively, as well as track the activity of existing leads. This is where LinkedIn's acquisition of Newsle comes in handy. Through Newsle's media tracking technology, LinkedIn gives salespeople real-time updates about what their leads are saying in the press, social media and other online channels.

 

Unlocking profiles - LinkedIn will offer a limited amount of "profile unlocking" each month to Sales Navigator users. This means they can view the profiles and get in touch with people outside their network.

 

Teamlink - A way to get introduced to sales prospects through your own company's network.

Although LinkedIn had previously offered some of these capabilities within its platform, this is the first time it will offer a standalone social selling solution, available for subscription at individual, group and enterprise level pricing.

 

For B2B marketers and salespeople, the Sales Navigator could be a game changer. LinkedIn has effectively cut down the amount of work they have to do in finding potential customers, and also reducing the "cold calling" aspect by giving them rich profile information. Through the platform, sales teams and marketers can search for people by industry, job title, location and expertise, narrowing their focus to only the prospects with the most potential.  Rather than building lists from months of groundwork, they can start populating their CRM systems almost immediately.

 

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iNeoMarketing's curator insight, August 3, 9:47 PM

The real key is integrating the Sales Navigator with your MAP. Regardless, this is absolutely worthy of testing.

Brian Yanish - MarketingHits.com's curator insight, August 7, 12:06 AM

So kinda staking/cold calling wrapped up into one package. I like it!

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LinkedIn Buys Newsle to Show Relevant News About People in Your Network

LinkedIn Buys Newsle to Show Relevant News About People in Your Network | For All Linkedin Lovers | Scoop.it
LinkedIn is buying Newsle, a web app for surfacing news about people in your network, the two companies announced Monday. Terms of the deal were not immediately disclosed.
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Introducing the New LinkedIn Job Search App for iPhone | Official ...

Introducing the New LinkedIn Job Search App for iPhone | Official ... | For All Linkedin Lovers | Scoop.it
Launching today, the new LinkedIn Job Search app for iPhone provides a one-stop shop for your job seeking needs. Whether you are actively on the hunt for a new gig or just keeping an eye out, the new app comes packed ...
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16 Things You're Doing All Wrong on LinkedIn - Yahoo News

16 Things You're Doing All Wrong on LinkedIn - Yahoo News | For All Linkedin Lovers | Scoop.it
Yahoo News
16 Things You're Doing All Wrong on LinkedIn
Yahoo News
It's not enough to just sign up for LinkedIn, you also have to use it properly.
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8 Lesser-Known Strategies to Get More Out of LinkedIn

8 Lesser-Known Strategies to Get More Out of LinkedIn | For All Linkedin Lovers | Scoop.it
LinkedIn is a great platform for finding capable employees, but that's only the beginning of its value. Chances are, you are probably not using it to its fullest potential in areas like content marketing and event preparation — yet, anyway.
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