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Record numbers of Copenhagen hotels go green: Wonderful Copenhagen!

Record numbers of Copenhagen hotels go green: Wonderful Copenhagen! | Focus on Digital Strategy & Sustainable Events | Scoop.it

COPENHAGEN, Denmark—Hoteliers in the capital of Denmark are letting their green flags fly as they emerge on the front lines of sustainability in the global hotel industry.

According to Danish hotel, restaurant and tourism trade association, HORESTA, 65% of Copenhagen’s hotel rooms, representing nearly half the city’s supply, have a globally recognized eco rating such as Green Key.

 

Head of HORESTA’s environment department, Mikal Holt Jensen, said these figures establish the city as an incontestable green tourism pioneer on a national, Scandinavian and international stage.

“Twenty-five percent of Danish hotels have an eco-label compared to 46% of Copenhagen hotels. It is mostly the bigger hotels that are green,” he said.

 

Read full article here: http://www.hotelnewsnow.com/Articles.aspx/9256/Record-numbers-of-Copenhagen-hotels-go-green

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Kim Truong's curator insight, April 10, 2015 6:10 AM

This article is about the record numbers of Copenhagen hotels go green. In my opinion, this is a good sign for the hotel industry as well as environment. It shows that hoteliers of Denmark have been emerging on the front lines of sustainability in the global hotel industry. From the reports of Danish hotel, restaurant and tourism trade association, HORESTA, 65% of Copenhagen’s hotel rooms, representing nearly half the city’s supply, have a globally recognized eco rating such as Green Key. In fact, the number of environmentally certified rooms increased from 8% of hotel rooms at the end of 2008 to 51% at the end of 2009. This means that there is a very great emphasis here on environmental awareness (Jankoviċ & Krivačiċ, 2014). Indeed, providing with sustainable behaviours is considered a vital way to increase the awareness of employees and customers so that employees or clients act in an environmentally responsible way when selecting hotels (Hays & Ozretić-Došen, 2014). Green hotels are becoming a hot topic in the hotel and resort industry. By focusing on the environment, hotels also highlight the importance of guests' health. I think hotel industry should take the lead in raising awareness in relation to sustainability by using environmentally-friendly products and green signs in hotel rooms, website and hall. 

 

 

Hays, D., & Ozretić-Došen, Đ. (2014). Greening Hotels - Building Green Values into Hotel Services. Tourism & Hospitality Management, 20(1), 85-102.

Jankoviċ, S., & Krivačiċ, D. (2014). Environmental Accounting as Perspective for Hotel Sustainability: Literature Review. Tourism & Hospitality Management, 20(1), 103-120.

 

 

 

Duy (Jesse) Duc Nguyen's curator insight, April 27, 2015 10:36 PM

This is a very good trend when nowadays sustainability and environment are more concerned in the hotel industry. Going green of some hotels shows their awareness about the environment and also the respect about the guests. Therefore, becoming friendly to the environment will attract more customers rather than providing them big rooms or high technology.

In my opinion, the world hotel industry should take sustainability into account more seriously since it is about both the environment and guests. They should bring it into the star rating system to require a hotel that wants to achieve more stars. It will ensure that every hotel and resort is friendly and cares about the environment.

In the future, I think green hotel will be a main topic for some hotels that focus on the environment, medication and guest health. This could lead to the result that the environment friendliness will be the first concern when people want to operate a hotel and also the first concern when a guest chooses a business or hotel.

Will Guest's curator insight, May 4, 2015 9:32 PM

 Record numbers of Copenhagen hotels go green

Sustainability can be perceived in many different ways, I’ve chosen to discuss this article because of its significance to the environments sustainability. It is discussed that HORESTA, which has 65% of Copenhagen’s hotel rooms, have a globally recognised eco rating such as Green Key, with a representation of over half of the city this is significant as well over half the city’s hotels are environmentally responsible and the city’s resources are being used very well. I find this article extremely impressive and the information inside of it excellent. Globally, the hotel and resort industry needs to take a leaf out of Copenhagen’s book. The ability to become and remain environmentally responsible is a very prevalent issue at the moment and has substantial ethical importance to many people. Practices used by these hotels are for example, products and services that are locally perceived as environmentally friendly, a higher recognition of the importance to use the resources surrounding the hotels more responsibly, and a overall attempt to reduce the industries carbon omission all areas of high importance. Although short term environmentally responsible hotels are more expensive, it is estimated that long term, the financial benefits of different practices will be significant.

Focus on Digital Strategy & Sustainable Events
Social Media Strategy and Communication - Sutainability in the Meeting & Event Industry
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Download Your Epic #EventMarketing Template - Eventbrite Australia Blog

Download Your Epic #EventMarketing Template - Eventbrite Australia Blog | Focus on Digital Strategy & Sustainable Events | Scoop.it
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Continua a leggere qui http://www.franzrusso.it/condividere-comunicare/facebook-at-work-lancio-10-ottobre-2016-londra/

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Continue reading here: http://ow.ly/qld1302oE8c

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Continua a leggere qui: http://bit.ly/2ailiUs



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Continue reading here: http://ow.ly/1BQp3057FPQ

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Continue reading here: http://bit.ly/2d1lBY4

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