E-commerce and the online digital world are forever evolving. After years of transition from the emphasis of offline to online slowly convincing the non-believers, e-commerce businesses and their low cost business plans have been proven to be a winning formula for many start-ups.
Over the years, Facebook and Twitter have worked hard to turn their platforms into specially honed places for news:
Facebook has spent years tweaking its News Feed to provide the right balance of personal content and that of brands or publishers, while Twitter is always coming up with new features and tools for media (Curator being one recent addition).
Consumers are more connected than ever, leaving organizations to determine the best way to engage with the digital empowered market. Nielsen reports that the average consumer now owns four digital devices and a 2014 Bank of America survey found that smartphones fall below only the Internet and personal hygiene when ranked by importance to people’s daily lives.
As a result, we’ve seen companies across industries prioritize a digital-first initiative to meet consumers on the channels and devices they use most frequently.
The news announcements keep on coming out of Twitter HQ. Just hours after confirming that CEO Dick Costolo would be stepping down, Twitter’s Development Team announced that they are removing the 140 character limit from Direct Messages (DMs).
Social media is becoming a starting point for all marketing campaigns. For some, social media is where a campaign starts and ends. We all know that executing a marketing campaign can be quite time consuming and tiresome.
Add that extra layer of social media and you’ve got yourself a 24 hour job.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.