This article explores the the single biggest problem that entrepreneurs have when it comes to pitching. Not knowing how to tell a good story. Read on for a great story, a great pitch and some stellar tips to skyrocket your pitching skills.
People today have the idea that content marketing is a magic bullet for branding, SEO, loyalty building, lead generation – you name it, content marketing can do it. As a result, everybody is publishing, whether or not he or she has creative talent, marketing talent or something to say. Predictably, these types of content marketing are failing, and chewing up a lot of time and money in the process.
Gone are the velvet wedding thrones and the matching his and hers outfits - Victoria and David Beckham are practically unrecognisable since they first became the stuff of tabloid dreams and got married 15 years ago today.
One of the perks of my job is the interaction I am privileged to have with so many really great sales leaders around the world. In a recent tour of some of our great customers, I was struck by some common principles that are applied by those sales leaders who are at the top of their game.
It happens every day. Wherever you go, anything you look at, every noise you hear is another piece of information fighting for your attention. How do you block out the noises that don’t matter in order to focus on the ones that do?
This is no easy task, especially when every ping is another temptation to pull your mind away. Entrepreneurs who want to think outside the box are constantly exploring different creative avenues in hopes of finding a strategy that will get them closer to their next “aha” moment.
We ask the several successful entrepreneurs to reveal their secrets to blocking out the noise and pushing their minds to think even more creatively than they normally do.