Business tips
32 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by d'Orgeval
Scoop.it!

Trouvez enfin ce que vous cherchez sur Google !

Trouvez enfin ce que vous cherchez sur Google ! | Business tips | Scoop.it
Ces quelques astuces vous feront gagner un temps précieux la prochaine fois que vous ferez une recherche sur Google !
more...
No comment yet.
Rescooped by d'Orgeval from Social Media Publishing and Curation
Scoop.it!

Sharing is not enough: why you need a hub for your online presence.

Sharing is not enough: why you need a hub for your online presence. | Business tips | Scoop.it
Social media needs to be part of an overall sales and marketing strategy that includes your website, not something that is isolated from everything else you do to promote your business. It isn’t a one hit wonder that will magically drive people to your business.

Via Guillaume Decugis
more...
Guillaume Decugis's curator insight, June 16, 2014 5:39 PM

Sue Cockburn makes a great point on SocialMediaToday; and one that I've often seen underestimated (as a matter of fact, I was highlighting it myself in a talk last week).


As she pointed out, one of the reasons for this is certainly the hype on social media (and its apparent simplicity).


With the Scoop.it team, we've been trying to identify the other reasons explaining that by observing many companies - small or large - implementing their content strategy:


- small businesses are often finding it difficult to integrate their social media publishing efforts with their own website in a simple way (hence our own efforts to integrate with Wordpress, offer embeds and make website integration easy);


- larger companies can also face that (even when they have IT departments, they're not always reactive and available for marketing-driven projects) but there's another factor: very often, social media publishing was initially defined as a standalone role (and even if it's a cliché, sometimes to the millenial in the team who "got it"). This meant it grew in a silo alongside other marketing activities such as SEO, content marketing or building up the WebSite to modern standards.


Any other factors that explain this that you came across?

Sue Cockburn's curator insight, June 19, 2014 12:30 PM

Thanks for sharing, Guillaume. Appreciated! Looking forward to getting the hang of Scoop.it!!

Jace Henry's curator insight, July 8, 2014 10:03 AM

Great read on how sharing is no longer enough in the

"new social world".  

Scooped by d'Orgeval
Scoop.it!

9 Simple Tips To Protecting Yourself and Your Business Online - Forbes

9 Simple Tips To Protecting Yourself and Your Business Online - Forbes | Business tips | Scoop.it
9 Simple Tips To Protecting Yourself and Your Business Online
Forbes
The recent headlines about Target, Neiman Marcus, and Snapchat's security breaches in the past few months make it clear that data security is a real-time, everyday issue.
more...
No comment yet.
Rescooped by d'Orgeval from Business Tips
Scoop.it!

50 Tweetable Social Media Tips for You and Your Business

50 Tweetable Social Media Tips for You and Your Business | Business tips | Scoop.it
  Sharing Social Media tips and tricks is my main goal for this blog, and so here are 50 tweetable social media tips for you to use and share! Just click the "Click to Tweet" text on the end o...

Via TechinBiz
more...
No comment yet.
Scooped by d'Orgeval
Scoop.it!

31 Experts Give Their Best Small Business Tips for Standing Out on Social Media

31 Experts Give Their Best Small Business Tips for Standing Out on Social Media | Business tips | Scoop.it
Struggling to get noticed on social media? It's not easy! In this article, 31 experts give their best small business tips for standing out on social media.
more...
Lydia Gracia's curator insight, October 2, 2014 3:24 AM

Parceque des grands exemples on peut en avoir, c'est moins évident pour les petites entreprises de se faire une idée de l'utilité des Réseaux Sociaux pour  leur affaire...

Scooped by d'Orgeval
Scoop.it!

Five little rules for lean thought leadership

Five little rules for lean thought leadership | Business tips | Scoop.it
Don't think of thought leadership as rocket science — think of it as rocket fuel. Continue reading →
more...
No comment yet.