How to find and tell your story
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How to find and tell your story
Discovering the art of storytelling by showcasing methods, tips, & tools that help you find and tell your story, your way.  Find me on Twitter @gimligoosetales
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Employer Stories: The 5 You Must Tell | TalentMinded

Employer Stories: The 5 You Must Tell | TalentMinded | How to find and tell your story | Scoop.it

Employer stories build faith and create possibility. They give meaning to dry data, boring statistics and layers of information. Employer stories make ordinary job postings and recruitment marketing messages real, and they help job seekers reach the same positive conclusions you have about your employment brand on their own because it becomes personally meaningful.

 

To attract the best talent, you must stand out, and these 5 types of employer stories can bring your employment brand to life.

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An Overview: How We Make Things Happen | Tell Your Story

An overview of what 'Tell Your Story Brand Communications' does.  This slideshare provides some nice high level notes & processes along with some examples on using storytelling in an organization.

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Losing Student's Attention? Try Storytelling! |The Art of Education

Losing Student's Attention? Try Storytelling! |The Art of Education | How to find and tell your story | Scoop.it

One of the most powerful, yet taken for granted teaching strategies is storytelling. Have you ever noticed when you are reading a captivating story (in a book) to students, you have all eyes and ears? Here's three storytelling tactics you can use to engage students.

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5 Clues to Identify Your Ideal Reader | Publishing Basics

5 Clues to Identify Your Ideal Reader | Publishing Basics | How to find and tell your story | Scoop.it

Who is your ideal reader/audience?  If you can identify the primary and secondary audiences who will buy your book—and tell other ideal readers about it—you’ll have a much easier time marketing your book successfully and reaping profits as a result. Here are five clues to identifying your ideal reader.

 

[The tips listed here work for identifying your target audience for most any medium]

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6 ways to tell your stories with data | Socialbrite

6 ways to tell your stories with data | Socialbrite | How to find and tell your story | Scoop.it

Data is the new black. These days everyone is releasing it, visualizing it, aggregating it, and mashing it up. And for good reason. Data is so much more than a stack of numbers or a server filled with client outputs. It can justify the work that your organization is doing, help others understand why it is critical, and offer exciting new ways to motivate others to help solve the problems your organization is working on.

 

One effective way to transform your data from an afterthought into a powerful communications product is through visualizations that help tell your story.  Here are 6 ways to tell your stories with data that you can apply to your own web and communications work.

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The Art of Storytelling (Infographic) | Adaptive Iterations

The Art of Storytelling (Infographic) | Adaptive Iterations | How to find and tell your story | Scoop.it
via flickr.com Love this set of doodles from Sunni Brown on the art of storytelling by Robert McKee. All businesses should take the art of storytelling seriously, it really can set you apart from the competition.

 

There are great points about story here for every business person. I particularly like, "Don't imitate anyone," and "It's not language, it's far beyond that."

 

Keep this one for your infographics file :)


Via Karen Dietz
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Tell Your Truth: You'll Feel Better | Fear.Less Stories

Tell Your Truth: You'll Feel Better | Fear.Less Stories | How to find and tell your story | Scoop.it

The author read the excerpt below from one of her friend's products and could not get it out of her head. She put the words on a post-it on her desk and looks at it everyday. The advice is about marketing, but really it's about life.

 

"ACTIVELY be yourself

When you communicate with people, tell them ACTUAL stories about your life..."

 

...read the full article to find out the remainder of this excerpt

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Tell Me a Story: Outline that Story | AJ Barnett

Tell Me a Story: Outline that Story | AJ Barnett | How to find and tell your story | Scoop.it

To outline or not, that is the question...

 

How you can benefit from following an outline in your storytelling process.

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The Book Chook's Storytelling Activities for Kids | My Little Bookcase

The Book Chook's Storytelling Activities for Kids | My Little Bookcase | How to find and tell your story | Scoop.it

Story connects us and defines who we really are. When we tell our stories, we share part of ourselves. This is so important for kids. We need to make sure to not only share our own stories with them, but really listen when they share their stories with us. I believe we should honour all story-tellers, big or small, with our undivided attention.

 

After hearing many stories, it doesn’t take long for children to pick-up and understand the features of good stories. With a little guidance and prompting (not to mention a wild imagination), these children will be able to create their own wonderful stories to share.

 

Susan Stephenson (a.k.a. The Book Chook) has stopped by this blog to share six creative story-telling activities that will help bring out the little story-teller in your child.

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Facebook vs. Real Books: Is your story valuable? | Griffith Publishing

Without Facebook, would we be measurably worse off? This author doesn’t think he would. This isn’t to say that Facebook is bad, per say, although there is an argument there, it’s just to say that Facebook doesn’t really “do” anything for him. And yet it’s worth 100 billion dollars.

 

What does any of this have to do with writing, you ask? Your book needs to create value as well. Real, lasting value. Added value isn’t simply a notion relegated to commodities and technology and retail, it’s also a big part of what sets great books apart.

 

There is no magic bullet here, no one-off secret to writing a story that has value, especially since what one person values in a story will differ from the next, but this author lists three things from books that he values, have in common.

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TEC "This I Believe" podcast, digital storytelling resources | Google Docs

Explore digital resources and fill in your results onto this tic-tac-toe game.

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Step 3 of Powerful Storytelling: What Happened? Or, So What? | Four Leaf Public Relations

Step 3 of Powerful Storytelling: What Happened? Or, So What? | Four Leaf Public Relations | How to find and tell your story | Scoop.it

The third step in telling a good story in a business or non-profit setting is to share the “win” or the Achievement.  Consider it the payoff to listening to the Journey.  This is where you or someone slays the dragon.

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Tell Your Story in Four Ways | World of Writing

Tell Your Story in Four Ways | World of Writing | How to find and tell your story | Scoop.it

When I tell people that I write content that helps people tell their story, they say to me, ‘I’ve been sending a newsletter out and it’s had no response,’ or “I went on the radio to talk about this event I have coming up, but I didn’t get a single phone call.”

 

So why didn’t it work?  They put all their eggs in one basket.

 

The trouble is, not everyone absorbs information in the same way. The key is to tell your story through three or four different mediums at the same time. You just adapt your story to the medium you’re using.  Here are four ways to tell your story....

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Beyond Choose Your Own Adventure: Coliloquy Ebooks Give Readers an Active Role | Mashable

Beyond Choose Your Own Adventure: Coliloquy Ebooks Give Readers an Active Role | Mashable | How to find and tell your story | Scoop.it

Coliloquy uses the same technology that enables crossword Kindle apps to turn the idea of a book on its head.

 

So far the applications of Coliloquy’s platform have been more subtle than a “choose your own adventure” story. In one of the startup’s novels, readers make small choices that don’t impact the overall storyline but unlock clues to a mystery. Another allows readers to spend more time getting to know the character they like best.

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Storytelling: Corporate Communication Series | Storyify

Ideas and advice for effectively telling the corporate story. This is a digital "handout" created for Singapore Management University courses in corporate communication.

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The Power of 'Your' Story | The Brave Discussion

The Power of 'Your' Story | The Brave Discussion | How to find and tell your story | Scoop.it

Today we focus on how you can change the story with an introduction to story-based strategy. If you want to change yourself, your community, or the world, you must first understand the power of story. And the most powerful stories aren’t on television or at the movies, rather, they are the stories we tell to each other in the way we live our lives. If you understand what makes a good story, you understand what makes a good life.

 

One of the several exercises done at Storytiser  is to fill out a timeline. It’s an exercise used by screenwriters and a valuable tool for examining your own life story.  In this exercise, you list the positive and negative turns we’ve experienced and then place them on a grid that allows us to see the trajectory of our lives.

 

When you’re done (this is a reflective exercise and it may take you a couple days) go through each negative turn and ask yourself why you are grateful that this hardship happened to you. Ask yourself what is the redemptive value of this negative turn.

 

Life looks differently when you understand it as a story.

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Tongue tied? Return to Pictures to Tell Your Story | Art Biz Blog

Tongue tied? Return to Pictures to Tell Your Story | Art Biz Blog | How to find and tell your story | Scoop.it

Artists are encouraged to create a visual timeline to help understand how objects and ideas are connected.  You will discover common threads that you didn’t previously see, which will help you better tell the story of your work.

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13 Ways Stories Support Social Media Marketing | Heidi Cohen

13 Ways Stories Support Social Media Marketing | Heidi Cohen | How to find and tell your story | Scoop.it

Stories are the heart and soul of social media because they’re powerful, they connect us and help prospects and customers engage with our businesses, products and brands.

 

At their core, stories are about our shared experiences and the strength of our relationship. They’re a critical component of  social media marketing.

Here are thirteen ways to think about stories and how they apply to your social media marketing.

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The Final Stage to Powerful Storytelling: The Real Payoff | Four Leaf Public Relations

The Final Stage to Powerful Storytelling: The Real Payoff | Four Leaf Public Relations | How to find and tell your story | Scoop.it

The final stage in the four steps to powerful storytelling is the Transformation & Return.  In order for a story to even be considered a story, someone has to change and be transformed. But, that's not all. Read more...

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"Forget Hollywood" : Author Of 'Invisible Ink' Brian McDonald On The Future Of Storytelling | Paper Wings

"Forget Hollywood" : Author Of 'Invisible Ink' Brian McDonald On The Future Of Storytelling | Paper Wings | How to find and tell your story | Scoop.it

'Invisible Ink' author Brian McDonald says we need to take the future of storytelling away from Hollywood.  McDonald shares his compelling perspectives on how Hollywood (for the most part) has forgotten how to tell stories.

 

Also included are synopsis of 3 books Invisible Ink, Save the Cat & Story Substance, Structure, Style and the Principles of Screenwriting.

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Top 10 Apps for Digital Storytelling | Technology Tidbits: Thoughts of a Cyber Hero

Top 10 Apps for Digital Storytelling | Technology Tidbits: Thoughts of a Cyber Hero | How to find and tell your story | Scoop.it

A while back this author did a post on top sites for Digital Storytelling. This has been a skill that is being taught in school districts all around the world, and is a key for developing technology literacy. With the recent wave of mobile devices and technologies, a giant step has been taken in how students develop these skills (via touch screen) in a brand new way.

 

[via https://twitter.com/storytellin]

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10 Digital storytelling resources for nonprofits with TechSoup | Connecting Up Australia

10 Digital storytelling resources for nonprofits with TechSoup | Connecting Up Australia | How to find and tell your story | Scoop.it

Here are some great webinars and chat roundups that will be useful for your digital storytelling projects.  Whether you're looking for inspiration for your next digital story or just getting started, TechSoup have pulled together a bunch of great resources to help you out.

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10 Elements of a Compelling Story | ClickZ

10 Elements of a Compelling Story | ClickZ | How to find and tell your story | Scoop.it

Social media is about creating engagement. One way a consumer can become engaged is by telling a compelling story. And then it is not just about the content; it is about how you tell it, and how you leverage the content. Here is a concise checklist of 10 key elements to help you tell your story so you can build and thrive on engagement.

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Aristotle's Storytelling Framework for the Web | Fabrique

A step-by-step approach, using Aristotle’s view on Greek tragedy as it’s core, that will help designers design solid interactive projects that engage customers in the right way.

 

[thanks to @storytellin for tweeting about this]

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Paul P Roberts's curator insight, October 11, 2013 6:30 PM

Been talking with lots of people about storytelling and how this pervades our lives and should more and more be part of market research. Interesting presentation highlighting Aristotle's story structures and how this has pervaded web design.  For those new to the theory  it is widely accepted that humans are conditioned to learn and engage throught the recognition in patterns in stories, how many times have you watched a film a sensed how the film will end. 

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How to Tell Your Story | Ressurrection

How to Tell Your Story | Ressurrection | How to find and tell your story | Scoop.it

For millions of people, the popularity of writing memoirs have become contagious. Motivational Speakers even suggest that you tell your story in their messages.

 

Memoirs are known to have some tragic real life story.  Of course each person’s life story is not the same. The intricate details of our minds and how we are psychologically affected by trauma are very different; the process to healing and health become a climactic portion of any story. Who wants anything less than a fairytale ending right? Isn’t that why we crave a continuation of the story?

 

Since Ressurrection has written her book, people have emailed, called, walked up to meet and reached out to her on social networks to talk about their own up and coming release or to ask her how she did it.  Here are the six truths she has encountered in the process. 

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