"We recently had the opportunity to ask Branding and Storyteller expert Matt Ceniceros some questions about how Austin Startups can build their brand and spread the word about their value in the marketplace. Matt has Brand Storyteller Matt Cenicerosserved in various storytelling and public relations capacities across multiple industries for companies like Fedex, Applied Materials."
Read the full article to find out more about these 3 methods to tell a brand story:
- ENS model - Environment, Need, and Solution
- The “Disney approach to telling a story
- KISS model - Keep It Simple Stupid