Robin Good: If you are interested into "digital storytelling" and in how it can help your company tell its stories about itself and its products most effectively to the world, here is a great collection of presentations all focusing or related to this topic.
Published by the UC Berkeley Graduate School of Journalism, this collection brings together the best of the many digital media training sessions hosted by KDMC, the Knight Digital Media Center.
This archive collection contains many unique recording such as David Pescovitz (BoingBoing) on "The Future of Technology and Storytelling", "How to Tell Sories with Data" with Edward Segel and "Digital Storytelling: New Media's New Storytellers" by Amy Hill among many others.
"Content curation is like a great editor who brings his unique taste and understanding of his target audience to his selection of the best content for his readers. He provides context for the content so that it’s more than collection of information.
Content curation chooses the most relevant, highest quality digital information to meet your readers’ needs on a specific subject. It involves a process of assembling, categorizing, commenting and presenting the top content.
Content curation is a core content marketing element for the following three reasons:
- Offering your audience a combination of original and third party content provides a branded -context for your work. - Curating other people’s content positions you and/or your organization as a tastemaker in your field. - Creating sufficient content is a marketing and business challenge.
Here are twelve attributes your content curation strategy should have to insure success.
1) Has defined, measurable goals... 2) Targets a specific audience... 3) Contains red meat content, not filler... 4) Follows “the less is more” theory... 5) Incorporates original content... 6) Adds real value... 7) Has a human touch... 8) Provides branded context for your information... 9) Involves a community... 10) Offers information in small chunks... 11) Sticks to a schedule... 12) Credits its creator...
Content curation puts your original content in a branded context for your target audience..."
I believe we all have gotten a little overindulgent in the use of soft light because we think, “I want it to feel natural”; “I want it to feel like ambient light, not lit”; “I want to go with available light.” I have heard many of these descriptions. It is your job as a cinematographer to translate that into a lighting language that will deliver exactly what the director wants. His or her description doesn’t always mean soft light. What about the illusion of soft light, while you are using a harder source? Herb Ritts used hard light to his advantage in so many ways. Conrad Hall was a big hard light user as well. I love hard light just as much as I love soft. There is a time and a place for both. What hard light does is to give you lighting control on master shots."
"Facebook is experimenting with its Pages feature and creating a separate feed for those that you like, consolidating all of the news into a single stream. As reported by Inside Facebook, the social network has been regularly adjusting its algorithm to assess what content to share with users in their news feed. This addition will help to avoid having Page news get garbled up in the madness of all the other updates.
With the move to enhanced notifications about page posts, Facebook has been focused on bringing relevancy back to what people are sharing.
This new Pages feed hopefully will create a better digest of updates..."
Show this infographic to students and get them to tell you what their first impression was, then look more closely and identify what message the infographic is giving them. Great intro to showing the basic features of an infographic, plus it shows some great apps to use in education!
In this week's "Gallery Night" video series, ARTINFO checked out photographer Andy Freeberg's new show, "Guardians," at the Andrea Meislin Gallery in Chelsea. The artist documents the plain-clothed female guards from four different Russian museums, who passionately protect the precious works of art inside.
There is already evidence that teachers are using social media as part of teaching strategies, with the aim of encouraging students to view social networks as less of a pleasurable distraction, and more as something that can be used in projects and for personal expression in a medium they prefer.
Walt Disney Imagineering Research and Development will soon launch phase one of its new ‘Living Worlds’ program in which it seeks to engage ‘innovative storytellers willing to push the limits to create fully immersive worlds ...
Dr. Siobhan O'Flynn and Anthea Foyer, Canadian transmedia experts, have developed a wonderful resource kit with tons of great information including a series of case studies. If you are interested in understanding transmedia, multiplatform or convergent production this is a great place to learn the essentials. I particularly recommend this for mono-media producers who are contemplating a transition to more than one platform.
Power to the Pixel was held in London for the 6th year in a row, showing the world of media production that transmedia is more than a trend: it is a logic of production and an marketing strategy that fits the needs of our global media world.
Avec la crise et les mouvements de contestation, l’art urbain prend ses quartiers dans les rues européennes pour mieux dénoncer les maux de notre société. Sélection de vidéos diffusées par ARTE.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.