Hiring More Women Means Changing Your Company's Culture | Feminomics - gender balanced leadership | Scoop.it

Excellent post by Avivah Wittenberg Cox.

Key line (IMHO) :

"Some CEOs  don't know how to recognize or appreciate leadership styles that don't conform to the dominant male norm, which they seek to perpetuate, convinced that this is the key to success."

 

Binders full of women (à la Romney) aren't enough.

I work with some CEOs like him. They simply don't, as many women say, "get it." They can't. They have no idea what a modern working woman is about. They don't know how to recognize or appreciate leadership styles that don't conform to the dominant male norm, which they seek to perpetuate, convinced that this is the key to success. They respond to the current pressure on gender balancing leadership with diversionary tactics (women's networks), PR events (women's conferences), and hand-on-heart professions à la Romney that they would love to hire more women, if they could just find some.

The need for binders in many organizations is real. It's because they've neglected over the past 20 years to develop a pipeline of female talent in their own organizations. They will suffer the inevitable consequences — talent shortages, misunderstanding of their client bases and flawed decision-making.

The competitive advantage of companies — and countries — that understand the power and potential of leveraging 100% of the talent pool and connecting with 100% of their markets is real. Romney already dumped 47% of the electorate last month. Now he's dumped 50% of whatever he had left.

Do the math. He obviously hasn't.


Via Marion Chapsal