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Interactive Pitching Campaigns

Interactive Pitching Campaigns | Feed | Scoop.it
Pitch to David Ogilvy iPhone app - To celebrate the man who knows exactly what big ideas are all about, Ogilvy has come out with The Pitch to David Ogilvy iPhone app. It's free to do...
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Superspeed Sketches

Superspeed Sketches | Feed | Scoop.it
David Yee and Laurea De Ocampo - Sometimes, there is beauty in simplicity and that is exactly what David Yee and Laurea de Ocampo prove with their ‘fastestpossible’ Tum...
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MIT Researchers Crack The Code On Cheaply Printing Solar Cells On Paper, Fabric | Fast Company

MIT Researchers Crack The Code On Cheaply Printing Solar Cells On Paper, Fabric | Fast Company | Feed | Scoop.it
solar cells...
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RSA Animate - Changing Education Paradigms

Oldie but goodie...This animate was adapted from a talk given at the RSA by Sir Ken Robinson, world-renowned education and creativity expert and recipient of the RSA's Benjamin...
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Digitimes Insight: 2011 global e-book reader shipments to reach 27 million units

Digitimes Insight: 2011 global e-book reader shipments to reach 27 million units | Feed | Scoop.it
Demand for e-book readers remained strong in first-quarter 2011, with global shipments soaring 236% on year to 4.8 million units. Digitimes Research believes global e-book reader shipments will reach 27 million units in 2011.
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What do you love, asks Google with a new portal to its many web services

What do you love, asks Google with a new portal to its many web services | Feed | Scoop.it
Freshly launched Google portal, whose purpose it seems to be to gather up all of the company's multifarious web services under one umbrella. A Google search for Google products, in other words. Punching in a topic brings up its popularity in Google Trends, lets you set up Google Alerts, plan related events in Google Calendar, email someone in Gmail, or hit up Picasa, YouTube or Google News with the same query.
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Search Party to see thousands take part in free east London treasure hunt

Search Party to see thousands take part in free east London treasure hunt | Feed | Scoop.it
In a city known for exclusive parties, this is taking things to extremes - thousands are expected to take part in a three-hour treasure hunt to find a secret cocktail bash in east London next month.
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Branded domain name suffixes get go-ahead - Brand Republic News

Branded domain name suffixes get go-ahead - Brand Republic News | Feed | Scoop.it
The variety of online domain names is set to explode following today‘s landmark decision by the Internet Corporation for Assigned Names and Numbers (Icann) to allow web address names to end with almost any word in any language, including a branded...
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Mobile Market Monitor: Games Q1 2011

Following a strong end to 2010, EA Mobile maintained its lead in the Western mobile games market in Q1 2011, with record quarterly revenues of $70m. Fuelled by acquisitions, IHS Screen Digest expects EA Mobile to maintain its lead throughout 2011.
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NFC Mobile Payments: The importance of trust and familiarity and the power of co-operation « GfK TechTalk

NFC Mobile Payments: The importance of trust and familiarity and the power of co-operation « GfK TechTalk | Feed | Scoop.it
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BBC spending: where does the licence fee go? Visualised | News | guardian.co.uk

BBC spending: where does the licence fee go? Visualised | News | guardian.co.uk | Feed | Scoop.it
How much does the BBC spend on each channel - and is it going up or down?
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» Square Exec Bets Against the Web: Mobile Apps Must Go Native

» Square Exec Bets Against the Web: Mobile Apps Must Go Native | Feed | Scoop.it
SAN FRANCISCO — What's better: A piece of software designed specifically to run on one device, or a web-coded experience that can be accessed on any...
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Are College Libraries About to Become Bookless? - Education - GOOD

Are College Libraries About to Become Bookless? - Education - GOOD | Feed | Scoop.it
Thanks to the electronic book revolution, in the next decade, we could see the end of centralized campus libraries with hardbound texts.
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iOS users buy more apps and pay more for them

iOS users buy more apps and pay more for them | Feed | Scoop.it
The app boom on iOS is gaining more momentum, according to new analysis, which found that App Store downloads are up 61 percent this year over 2010, to 83 apps per device, while users are paying 14 percent more per app.
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Don't Talk - Angry Voicemail (Uncensored)

We do not tolerate people that talk or text in the theater. In fact, before every film, we have several warnings on screen to prevent such happenings. Occasi...
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comScore Releases Overview of European Internet Usage for May 2011 - comScore, Inc

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of Internet usage in Europe, showing 366.9 million unique visitors went online in May 2011 for an average of 24.2 hours per person.
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How Much Data Will Humans Create & Store This Year? [INFOGRAPHIC]

How Much Data Will Humans Create & Store This Year? [INFOGRAPHIC] | Feed | Scoop.it
How much is 1.8 zettabytes? We all know it's a big number, but just how big? The mind-blowing comparisons in this infographic will put it into perspective.
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Twitter launches Twitter for Newsrooms | The Wall Blog

Twitter launches Twitter for Newsrooms | The Wall Blog | Feed | Scoop.it
This is good and a much needed resource from Twitter, which has today launched Twitter for Newsrooms or #TfN.
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Our New Approach to Measuring Online Advertising | Nielsen Wire

Our New Approach to Measuring Online Advertising | Nielsen Wire | Feed | Scoop.it
Nielsen Online Campaign Ratings measures the true audience of an online ad campaign by combining Nielsen panel data with aggregated, anonymous demographic data from online data providers.
Online has typically been viewed as the most “targetable” medium, but with Nielsen Online Campaign Ratings’ ability to precisely measure actual audience delivery vs. desired audience delivery, preliminary findings suggest that audience delivery within targets for online campaigns is not much different from what’s occurring in TV. For example, an analysis of the campaigns showed that when comparing campaigns with narrow audience (less than 20 year age span or age + gender) vs. broad audience (greater than 20 year age span), narrowly defined demos typically delivered 30 percent on-target vs. 77 percent for broad. Age + Gender-specific campaigns exhibited the highest delivery outside of the desired audience (27% for age + gender vs. 75% for general).
In one instance, Nielsen Online Campaigns Ratings showed that, in a campaign in which a CPG advertiser intended to reach females 18-34 for a personal care product, 55% of the impressions were served to men.
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Tune ‘Em Up with Kindness

Tune ‘Em Up with Kindness | Feed | Scoop.it
Behavioural Economics at work. iIlegal bike parking punishment in Copenhagen? A tune up...and a little note asking you to kindly park in the racks next time...
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Greatest Hits Blog

Greatest Hits Blog | Feed | Scoop.it
It’s a blog. It’s a training programme with infinite permutations. It’s a pair of books. It’s a series of podcasts. It’s a pair of iphone and ipad apps. It’s probably the largest resource of its kind in the world. It’s over 100 books summarised on one page each. And even reduced to one sentence. It’s a masterclass in modern business ideas.
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