A few weeks ago we brought you Part 1 of our SEO Tips for Fashion and Beauty Bloggers , where we outlined the basics of what SEO means, and how you can apply some of the basic principles to help your (RT @Makeup_Magpie: If you want to learn about ...
With everyone talking about the "his and her fashion trends" I found myself going through the Top 10 Fashion Blogger Boyfriend's, Couples and Wedding lists more and more often every day! I love seeing these couples and ...
Twitter creates a guide on who to follow for the best Fashion Week news and creates a hashtag series on a day in the life of fashion moguls.
SUMMARY: Brands, social networks aim to steal the show at Fashion Week - Social networks and socially savvy brands are set for New York's Fashion Week. Twitter is running a curated "fashion guide" with content from bloggers, designers, models and other fashionistas, while fashion houses and media groups are finding ways to engage fashion lovers. "Everyone feels entitled to participate in fashion. ... It has become national entertainment versus an industry must-do, must-attend event," says Brandon Holley, editor-in-chief at Lucky magazine.
Campus fashion bloggers clash on future of street style USA TODAY "Most people who have been to a few fashion shows and have been featured on different websites … will dress specifically to be photographed," he explains.
How to Organise and Promote a Fashion Blogger Event Econsultancy (press release) (blog) Traditional print advertising is still an expensive way to reach your audience and with more and more people turning to online fashion bloggers for style tips...
Tumblr Partners Bloggers With Designers for Fashion Week Mashable Tumblr has sent a cadre of bloggers — sometimes as many as 20 or as few as six — to past seasons of New York Fashion Week, securing them access to shows and parties to chronicle...
Robin Good: Well researched and resourceful article by Amalia Agathou on key trends and technologies that are transforming the fashion industry.
One such new key transforming factor is "curation" and the many ways it's being used to help individuals find, share and endorse the products they like the most.
"Curated commerce: A growing number of fashion sites at the affordable end of the market work with influential bloggers, stylists and celebrities to sell products via e-shops with an editorial feel."
A few examples:
"1) London-based Stylistpick, offers consumers a “personalized showroom” full of products selected by well-known stylists.
2) #MyMix for eBay in the UK and Germany is curated by The eBay Style Collective a group of fashion bloggers, stylists and eBay fanatics.
3) Yoox often features a section with picks by celebs like the most recent Orlando Bloom: His choice for her.
4) ASOS finder is curated by its own community.
Sites that used mechanism for personalized curation, like Google’s Boutiques.com, haven’t caught on so far, partly because in order for a successful recommendation system to work effectively it needs significant volumes of user data, and shopping preferences in fashion change extremely quickly.
Maybe a hybrid shopping site that uses recommendation engines along with shopping assistance by professional stylists is the next step."
The article looks also into other key factors influencing big changes sweeping the fashion industry, such as video, mobile apps, crowdsourcing and more.