255 Fashion and Ecommerce
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255 Fashion and Ecommerce
255 has a big experiences in apparel and fashion ind. to reduce digital production costs (photo automatization and photo editing systems)
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Do ‘Digital Flagships’ Deliver?

Do ‘Digital Flagships’ Deliver? | 255 Fashion and Ecommerce | Scoop.it
“If what you do online is perceived to be not as luxurious as what you do offline, you have a problem.”
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“If what you do online is perceived to be not as luxurious as what you do offline, you have a problem.”

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Instagram: how the hashtag changed #fashion

Instagram: how the hashtag changed #fashion | 255 Fashion and Ecommerce | Scoop.it
Instagram’s influence in fashion has gone beyond mega-models getting thousands of ‘likes’. It’s now the place where sales are made and retailers discover new designers
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Instagram is now the place where sales are made and retailers discover new designers (?)

Really ?

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Will Social Selling Work in Fashion?

Will Social Selling Work in Fashion? | 255 Fashion and Ecommerce | Scoop.it
Supercharged by the rise of social media, new devices and new software, 'social selling' has taken off in beauty and jewellery. Will it work in fashion?
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'Radical change' needed in ecommerce, says Robert Gentz (Wired UK)

'Radical change' needed in ecommerce, says Robert Gentz (Wired UK) | 255 Fashion and Ecommerce | Scoop.it
Zalando is the biggest fashion retailer in Europe
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Yoox Net-a-Porter Raises Savings Estimate Amid Merger Benefits

Yoox Net-a-Porter Raises Savings Estimate Amid Merger Benefits | 255 Fashion and Ecommerce | Scoop.it
Yoox Net-a-Porter SpA raised its estimate for annual cost savings as it reported its first quarterly earnings since the merger that created the company.
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Despite Challenges, Trade Shows Remain Solid Business

Despite Challenges, Trade Shows Remain Solid Business | 255 Fashion and Ecommerce | Scoop.it
In a digital age, success depends on execution and innovation.
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[Twitter Analysis] Fashion Bloggers Are Making And Breaking Brands - SocialBro

[Twitter Analysis] Fashion Bloggers Are Making And Breaking Brands - SocialBro | 255 Fashion and Ecommerce | Scoop.it
New Twitter analysis of dedicated followers of fashion from SocialBro reveals that top fashion bloggers have more influence on buyers than celebrities
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Yoox Revives Talks With Richemont on Net-a-Porter Deal

Yoox Revives Talks With Richemont on Net-a-Porter Deal | 255 Fashion and Ecommerce | Scoop.it

Yoox SpA, the Italian online fashion retailer, revived talks with Cie. Financiere Richemont SA over a possible link-up with the Swiss company’s Net-a-Porter unit. 

The “potential business combination” follows speculation that the businesses may merge amid increasing competition in Web retailing of luxury goods. Confirming the talks Monday, Yoox and Richemont said in separate statements they will update investors “as appropriate.”

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Will Personalised Pricing Take E-Commerce Back to the Bazaar?

Will Personalised Pricing Take E-Commerce Back to the Bazaar? | 255 Fashion and Ecommerce | Scoop.it
LONDON, United Kingdom — Personalised pricing is as old as commerce itself. A market stall owner sizes up a prospective customer based on a wide range of signals — such as how she speaks and dresses — then offers her a special price: “For you, ten dollars.” Today, consumers are more used to standardised pricing and the ‘law of one price’ generally prevails, based on the logic that differences between prices for the same good are eliminated by market participants taking advantage of arbitrage opp
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E-Commerce Industry In India Worth $13.5 Billion In 2014 [REPORT]

E-Commerce Industry In India Worth $13.5 Billion In 2014 [REPORT] | 255 Fashion and Ecommerce | Scoop.it
Indian eCommerce Industry is booming with travel industry taking the lead in 2014. Read to know, How the industry will rise further in 2015.
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What the Tech World Doesn't Understand About Fashion

The tech world is infatuated with fashion. This is because fashion has something tech seriously wants: the ability to create and sustain demand for products that are—let’s face it—kind of useless.
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E-commerce is changing the fashion industry – it's time to catch up

E-commerce is changing the fashion industry – it's time to catch up | 255 Fashion and Ecommerce | Scoop.it
By trying to be too exclusive, luxury fashion brands have neglected their online audiences: smaller brands can learn from their mistakes
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How Mansur Gavriel Created the First Post-Recession It Bag - The Business of Fashion

How Mansur Gavriel Created the First Post-Recession It Bag - The Business of Fashion | 255 Fashion and Ecommerce | Scoop.it
Mansur Gavriel bags
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From Local Boutiques to Global E-tailers - The Business of Fashion

From Local Boutiques to Global E-tailers - The Business of Fashion | 255 Fashion and Ecommerce | Scoop.it
LONDON, United Kingdom — In recent years, several influential European fashion boutiques, including Colette, Luisa Via Roma, Browns, MatchesFashion and My Theresa have launched global e-commerce, building “a window to the world rather than just a window to the street,” as Andrea Panconesi, chief executive of Luisa Via Roma — once a single Florentine boutique, now one of one of Italy’s biggest fashion e-commerce players — put it. The opportunity was clear. Not only could these retailers — many of
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And 255 HEC srl company solved logistic difficulties in fashion during the last 14 years

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New York Fashion Week to Leave Lincoln Center - The Business of Fashion

New York Fashion Week to Leave Lincoln Center - The Business of Fashion | 255 Fashion and Ecommerce | Scoop.it
NEW YORK, United States — New York Fashion Week will be forced to find a new location, according to a settlement reached between the city and park advocates, reports the New York Post. According to the settlement, the event will be prevented from renewing its contract with Lincoln Center, which would have allowed Fashion Week to use the venue until 2020. The decision follows claims from New York City Parks Advocates that the event organisers set up tents and equipment which damaged the environme
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How will China's online boom impact e-commerce?

How will China's online boom impact e-commerce? | 255 Fashion and Ecommerce | Scoop.it
If there's anything serving notice on the traditional bricks and mortar department store, then it's China's internet and e-commerce statistics.
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Amazon preparing for big push into fashion retail

Amazon preparing for big push into fashion retail | 255 Fashion and Ecommerce | Scoop.it
The e-commerce firm is lining up many exclusive tie-ups with clothing brands to take on Flipkart and Snapdeal
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Mcommerce Is Growing—but Has Yet to Take Off—in the Nordic Countries

Mcommerce Is Growing—but Has Yet to Take Off—in the Nordic Countries | 255 Fashion and Ecommerce | Scoop.it
Consumers in the Nordic countries are increasingly turning to mobile for digital shopping. However, much of the activity on mobile phones and tablets still takes place in the form of research before a purchase, and significant room for mcommerce growth remains as consumers continue to choose computers for digital purchases.
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Market Pulse | Confidence Returns? - The Business of Fashion

Market Pulse | Confidence Returns? - The Business of Fashion | 255 Fashion and Ecommerce | Scoop.it
LONDON, United Kingdom — The Savigny Luxury Index (“SLI”) turned around in mid October as confidence in the US economy returned and the US Federal Reserve ended its quantitative easing. It gained 2.4 percent over the month, outperforming the MSCI Word Index (“MSCI“) by almost one percentage point. Big news • The return of the American consumer is good news for the sector as the US is still its largest market. LVMH’s third quarter results tend to confirm this trend. The group posted improved sale
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Online Discounts vs. Free Shipping: A Battle of the Ages - eMarketer

Online Discounts vs. Free Shipping: A Battle of the Ages - eMarketer | 255 Fashion and Ecommerce | Scoop.it
Pretty much everyone loves a good deal when shopping digitally, and online retailers cite percentage discounts and free or discounted shipping as the most effective customer incentives. However, age plays a big role in which one internet users prefer: Young consumers show a strong preference for discounts, while older age groups are big fans of free shipping.
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Online Discounts vs. Free Shipping: A Battle of the Ages - eMarketer

Online Discounts vs. Free Shipping: A Battle of the Ages - eMarketer | 255 Fashion and Ecommerce | Scoop.it
Pretty much everyone loves a good deal when shopping digitally, and online retailers cite percentage discounts and free or discounted shipping as the most effective customer incentives. However, age plays a big role in which one internet users prefer: Young consumers show a strong preference for discounts, while older age groups are big fans of free shipping.
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Real-time emotion detection with Google Glass: creepy taste of the future of wearable computers

Real-time emotion detection with Google Glass: creepy taste of the future of wearable computers | 255 Fashion and Ecommerce | Scoop.it
The wily geniuses at the Fraunhofer Institute in Germany have created the world's first real-time emotion detection app for Google Glass. The app (glassware, as Google prefers to call it) can also accurately detect someone's age or gender. Real-time emotion detection could be of great use for people with disorders such as autism, who often struggle to interpret facial expressions, or simply for people who struggle to divine their partner's true emotional state when they say that they're

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Gust MEES's curator insight, September 4, 2014 10:48 AM

Real-time emotion detection with Google Glass: creepy taste of the future of wearable computers...


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Will Spain become the new E-commerce paradise?

Will Spain become the new E-commerce paradise? | 255 Fashion and Ecommerce | Scoop.it
“The latest purchasing trends within the Spanish society are turning more and more towards e-Commerce and m-Commerce. This is caused by the growing penetration of Internet and Smartphones among the Spanish population, with a 49% and 66% rate each.”
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e-commerce in India: not just cash on delivery to a man on a bike

e-commerce in India: not just cash on delivery to a man on a bike | 255 Fashion and Ecommerce | Scoop.it
For decades, a combination of ill health and high rental prices in India’s capital, New Delhi, prevented Ramy Suneja, a fashion design graduate, from setting up her own business. Finally, three years ago, at the age of 60, she started selling her sari designs from home through e-commerce company Snapdeal (one of her creations is pictured left). Today she boasts a turnover of $1m a year. Throughout India, from dusty one-shop operations to snazzier big brands, retailers are discovering the power o
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AUSTIN, Texas: Bigcommerce Predicts Record Ecommerce Growth in 2015 | Business Wire | Rock Hill Herald Online

AUSTIN, Texas: Bigcommerce Predicts Record Ecommerce Growth in 2015 | Business Wire | Rock Hill Herald Online | 255 Fashion and Ecommerce | Scoop.it
Bigcommerce , the fastest-growing ecommerce platform, today announced that ecommerce as a segment of the total retail market is growing at 30 percent per year and will reach $2 trillion in sales in 2015. Based on research conducted across its more than 55,000 clients, and combined with third-party research from Sagence, Inc., Bigcommerce’s Democratization of Ecommerce Report also predicts that the U.S. small and medium business ecommerce market will exceed $100 billion in total sales in 2015.
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Analisi, Ingegneria, Automazione, Progettazione, Robotica. Riduzione costi produttivi/logistica. Prototipazione. Chiavi in mano. Magazzini automatici, RFID, CE.