First off, there seems to be a lot of confusion over what an engagement rate actually is. In short, it’s a measure of the number of people that are engaging compared to the number of people who could be engaging.
Besides providing yet another platform for cat videos, Vine for business represents a huge opportunity for brands looking to build audiences through creative storytelling, according to local social media branding experts.
Twitter's new mobile video app allows users and businesses to capture and share 6 seconds of video with others.
Today, I want to tell you about the Twitter Advertising options available to businesses and show you the setup process for creating your own Twitter Advertising campaign with Promoted Accounts, Promoted Tweets, and Promoted Trends.
Advertising on Twitter is a cost-effective way to build your following, awareness and your brand's voice. This article takes you step by step how to run an ad on one of the largest social media sites.
Facebook was already taking in 300 million photos a day, and that rate is about to dramatically increase. It's now ushering users onto its background uploads feature Photo Sync which will make it easier to upload photos without taking too much time.
Are you hitting your head against the wall trying to figure out how to get more Facebook likes or Twitter followers? Maybe you are focusing on wrong metrics? Learn 12 ways to get results on social networks.