How much do you know about the people who like your Page, are reached with your content and create your stories? Here's how to monitor it...
You've seen the tabs. But how often do you take a hard look at your fan page demographics? Is that data shaping your content strategy? It should. Jon Loomer (our favoritest Facebooker) breaks down how.
facebook's ad exchange will start offering up news feed inventory today, a move that could boost prices by making bidding more competitive.
Facebook's bringing retargeted ads (available through select Facebook Exchange partners) into your Desktop's news feed. FBX ads were previously only served in the side bar. Looks like you'll be getting those shoes after all.