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5 Social Media Monitoring Tools to Simplify Your Marketing | Social Media Examiner

5 Social Media Monitoring Tools to Simplify Your Marketing | Social Media Examiner | Mastering Facebook, Google+, Twitter | Scoop.it
Social media measurement: learn about five platforms to help you measure your social media efforts.
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Mastering Facebook, Google+, Twitter
How to master the biggest social network
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8 Social Media Marketing Hacks to Boost Engagement

8 Social Media Marketing Hacks to Boost Engagement | Mastering Facebook, Google+, Twitter | Scoop.it

Discover 8 social media marketing hacks that will help you boost meaningful engagement with your audience.


Via Kamal Bennani
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Why Is Verizon Buying Yahoo for $4.8 Billion? | CRM Daily

Why Is Verizon Buying Yahoo for $4.8 Billion? | CRM Daily | Mastering Facebook, Google+, Twitter | Scoop.it
Verizon says its $4.83 billion acquisition of Yahoo will create
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10 Social Media Posts That Get The Most Shares

10 Social Media Posts That Get The Most Shares | Mastering Facebook, Google+, Twitter | Scoop.it
No matter how brilliant it may be, if your social media content is not digestible, it will not matter. Here are 10 types that succeed on social media.

Via janlgordon
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janlgordon's comment, July 25, 9:43 PM
Thank you @Anna :-)
Alex's curator insight, Today, 2:14 AM
You need to have some sort of imagery or video when posting on social media!
janlgordon's comment, Today, 10:48 AM
Thank you @Alex @Ricard Lloria @Micala Wilkins @Skylly_W @Harvey Empire @Marco Favero @Marc Wachtfogel, Ph.D. @Anna @INNEDU & @malek :-)
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Our 10 Most Successful Tweets and the Psychology Behind Why They Worked

Our 10 Most Successful Tweets and the Psychology Behind Why They Worked | Mastering Facebook, Google+, Twitter | Scoop.it

To gather the data for this article, I used MyTopTweet to pull together Buffer’s 10 most successful tweets and attempted to create a best-practices guide on why our top tweets worked and how marketers can repeat our success.


First, I’d love to run through the key elements of each tweet and then I’ll go into a bit more detail about each element and how you can utilize them in your own Twitter strategy.


After looking at the different types of Buffer tweets and also researching a variety of tweets from top brands, I found that there is no magic formula for virality, but there are elements to successful tweets. In other words, recurring themes continually appeared in many of the tweets that I studied.


Here are the top 10 Buffer tweets and the elements that made them great:...


Via Jeff Domansky
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Jeff Domansky's curator insight, July 25, 9:38 AM

In this post Buffer tries to unravel one of social media's greatest mysteries: Figuring out the formula for Twitter's most successful tweets. Lots of lessons.

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How To Create Perfect Posts on Social Platforms

How To Create Perfect Posts on Social Platforms | Mastering Facebook, Google+, Twitter | Scoop.it

Each social media platform is different, and the different reasons people log on to each need to be taken into account when posting. But on top of that, each platform also has it's own best practices and procedures - it's not only the content you post on each that matters, it's how and when you post, that will also play a significant part in the subsequent performance of your content.


To help you understand the best practices of each platform and what you need to pay attention to when composing and scheduling your updates, myclever have put together this updated infographic which outlines platform-specific processes and recommendations to ensure you're maximizing the performance of your updates on each.


In addition, they've also included a listing of best and worst times to post - and while that information is generic, and you should always be working with your own data to determine the best times for your business, it does provide a guideline on overall activity times on each platform, which is worth taking into consideration....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 25, 1:05 AM

Useful tips for better content on each major social media channel.

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What the Latest Facebook Algorithm Change Means for You

What the Latest Facebook Algorithm Change Means for You | Mastering Facebook, Google+, Twitter | Scoop.it
Facebook has become one of the most powerful websites in the world. For marketers, it may even be the most powerful website.
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95 Awesome Social Media Facts You Should Not Ignore

95 Awesome Social Media Facts You Should Not Ignore | Mastering Facebook, Google+, Twitter | Scoop.it
Every now and then it’s worth looking at the current facts, cast our thoughts back to the past and ponder the future. Here are the latest facts that I could find about 10 of the top social media networks that as entrepreneurs. business owners and marketers we need to consider.

Via Jeff Domansky
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Jeff Domansky's curator insight, July 23, 10:47 PM

Here's a useful overview of social media by the numbers from Jeff Bullas.

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3 Social Media Tips for B2B Firms

3 Social Media Tips for B2B Firms | Mastering Facebook, Google+, Twitter | Scoop.it
Social Media Day was a national event celebrated on June 30, 2016. The event was started in 2010 by Mashable as a way to recognize the impact of social media on marketing and communications.
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Snapchat “Suggest” is the new way to get famous

Snapchat “Suggest” is the new way to get famous | Mastering Facebook, Google+, Twitter | Scoop.it
Finally there’s a better way to gain followers on Snapchat. The app refuses to tell you who to watch. There are no suggested user lists, no leaderboards, no little buttons everywhere begging you to add someone new. You’ve had to go out and find your own people to follow.

Until now.

Alongside the recent launch of Memories, Snapchat quietly added a new feature it didn’t tell anyone about: The option to suggest that a friend follow someone. After we asked, Snapchat confirmed that account sending is new.

Via Brian Yanish - MarketingHits.com
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The Most Popular Social Networks With Enterprise Marketers

The Most Popular Social Networks With Enterprise Marketers | Mastering Facebook, Google+, Twitter | Scoop.it
Marketers at large companies say Facebook is both the most used social network by their businesses and also the most effective one for engaging audiences, according to a recent report from Clutch.
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10 Outstanding Twitter Feeds By B2b Publishers

10 Outstanding Twitter Feeds By B2b Publishers | Mastering Facebook, Google+, Twitter | Scoop.it
See which B2B publishers are creating top notch content on Twitter, and what makes them so great.
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Facebook Announces New Options for Live – Both for Viewers and Broadcasters

Facebook Announces New Options for Live – Both for Viewers and Broadcasters | Mastering Facebook, Google+, Twitter | Scoop.it
Facebook has announced a set of new features for live, including full-screen mode, longer session time and the ability to hide reactions and comments.
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LinkedIn co-founder Reid Hoffman shares 4 secrets to a killer LinkedIn profile - Phoenix Business Journal

LinkedIn co-founder Reid Hoffman shares 4 secrets to a killer LinkedIn profile - Phoenix Business Journal | Mastering Facebook, Google+, Twitter | Scoop.it
LinkedIn co-founder Reid Hoffman shares the biggest mistakes he sees LinkedIn users making — and how to correct them.

Via Mr Branson
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Verizon Now Owns Tumblr. Could That Be A Good Thing?

Verizon Now Owns Tumblr. Could That Be A Good Thing? | Mastering Facebook, Google+, Twitter | Scoop.it
In 2013, Yahoo promised not to touch its new acquisition, Tumblr. Maybe that was the problem.

Via Laura Brown
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Supporting Customers With Facebook: What Businesses Need to Know : Social Media Examiner

Supporting Customers With Facebook: What Businesses Need to Know : Social Media Examiner | Mastering Facebook, Google+, Twitter | Scoop.it
Social Media Marketing Podcast 153, in this episode Mari Smith will explore how to use Facebook for customer service and support.
Via Boxer Sign
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Alex's curator insight, Today, 2:11 AM
The Social Media legend Mari Smith on using Facebook for customer support.
Rescooped by massimo facchinetti from Technology in Business Today
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7 Social Media Power Techniques that Build Your Brand and Business

7 Social Media Power Techniques that Build Your Brand and Business | Mastering Facebook, Google+, Twitter | Scoop.it
To be successful today, you need the attitude that social media is not something you do. It's a lifestyle.

Via TechinBiz
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4 Benefits of Outsourcing Social Media Marketing Tasks

4 Benefits of Outsourcing Social Media Marketing Tasks | Mastering Facebook, Google+, Twitter | Scoop.it

Thinking of outsourcing social media marketing activities to get a grip on ever-evolving platforms, algorithms, and audiences? 


Via Daniel Watson
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Daniel Watson's curator insight, July 25, 4:08 AM

 

It is becoming clear to many business owners, that the job of managing all of the social media marketing tasks of a business, is a full-time one if it is to be done effectively. It is also apparent that the skill level required of a single employee responsible for performing such a role in any business, is getting higher and higher, and such employees are commanding serious levels of remuneration. These factors may lead business owners to consider outsourcing their social media marketing tasks  to professional firms that focus on providing these services, and this article provides four good reasons as to why this might be worth investigating.

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3 Ways to Get Your Audience Engaging With You on Facebook Messenger

3 Ways to Get Your Audience Engaging With You on Facebook Messenger | Mastering Facebook, Google+, Twitter | Scoop.it
Social media marketing has enabled brands to connect with the online audience on a near-personal level. Still, some brands may struggle in providing a truly engaging and meaningful experience on soci…
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Why Snapchat Is the New LinkedIn for Tech Startups

Why Snapchat Is the New LinkedIn for Tech Startups | Mastering Facebook, Google+, Twitter | Scoop.it
While Snapchat is by design a communication mobile app platform, it has also evolved into a social content platform.
Via Rami Kantari
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Yahoo and Verizon are due to announce $5 billion deal by Monday

Yahoo and Verizon are due to announce $5 billion deal by Monday | Mastering Facebook, Google+, Twitter | Scoop.it
The two companies are ready to announce that they have struck a roughly $5 billion deal, according to a report in Recode.
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Are you Measuring the ROI for your Social Media Strategies?

Are you Measuring the ROI for your Social Media Strategies? | Mastering Facebook, Google+, Twitter | Scoop.it
Purposeful cusomer engagement is tied to requisite business measurement of CRM and SRM, and linking all activities directly to business ROI.
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Why You’re Measuring Your Social Media Wrong

Why You’re Measuring Your Social Media Wrong | Mastering Facebook, Google+, Twitter | Scoop.it

Too many marketers evaluate their social media marketing efforts in misguided ways. Watch out for these all-too-common mistakes.


Via Kamal Bennani
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Is Video the Next Big Thing For LinkedIn?

Is Video the Next Big Thing For LinkedIn? | Mastering Facebook, Google+, Twitter | Scoop.it
After it's acquisition by Microsoft, could LinkedIn's next big move revolve around the power of online video?
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Beginning a data-based B2B content strategy on Pinterest.

Beginning a data-based B2B content strategy on Pinterest. | Mastering Facebook, Google+, Twitter | Scoop.it
If you haven’t already joined the crowd on Pinterest as a marketer (B2B sellers, I’m looking at you), it’s time. There are a couple of reasons.
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Twitter permet à tous les profils d'avoir le badge bleu compte Vérifié

Twitter permet à tous les profils d'avoir le badge bleu compte Vérifié | Mastering Facebook, Google+, Twitter | Scoop.it
Twitter permet à tout le monde de faire une demande de certification de son compte et afficher le badge bleu certifié. Comment faire une demande de badge vérifié Twitter ?

Via Arobasenet, Patrick Bouillaud
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Mon-Habitat Web's curator insight, July 20, 3:39 AM

Du boulot en perspective pour les community managers et propriétaire de compte Twitter ...

 

La procédure de vérification (en anglais) https://verification.twitter.com/request 

Sandrine Delage (Borgé)'s curator insight, July 20, 7:23 AM
C'est fait ! Je viens de remplir le formulaire. A suivre donc. Je vous raconterai :-))