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How H&M uses Facebook, Twitter, Pinterest and Google+

How H&M uses Facebook, Twitter, Pinterest and Google+ | Mastering Facebook, Google+, Twitter | Scoop.it
H&M is rated as one of the world’s top 25 brands, so it’s a great candidate for one of our posts looking at how brands use the four main social networks.
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Mastering Facebook, Google+, Twitter
How to master the biggest social network
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5 Ways to Take Advantage of Google/Twitter Partnership

5 Ways to Take Advantage of Google/Twitter Partnership | Mastering Facebook, Google+, Twitter | Scoop.it
Google and Twitter recently announced a partnership that gives Google access to Twitter's firehose of tweets. Learn how to optimize your reach in with this partnership.
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Don't Focus on Facebook Reach, Sales or Engagement

Don't Focus on Facebook Reach, Sales or Engagement | Mastering Facebook, Google+, Twitter | Scoop.it
Brands have it all wrong on Facebook, and they're missing a major opportunity. Here's a closer look at what they're doing wrong and should be doing...

Via Peg Corwin
massimo facchinetti's insight:

Brands should NOT focus on Facebook reach, engagement or sales, says pro Jon Loomer. Learn what you should be doing instead.

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Peg Corwin's curator insight, August 1, 10:09 AM

Brands should NOT focus on Facebook reach, engagement or sales, says pro Jon Loomer. Learn what you should be doing instead.

Marc Wachtfogel, PhD's curator insight, Today, 11:07 PM

Brands should NOT focus on Facebook reach, engagement or sales, says pro Jon Loomer. Learn what you should be doing instead.

Rescooped by massimo facchinetti from The Content Marketing Hat
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How Bloggers Can Leverage Instagram

How Bloggers Can Leverage Instagram | Mastering Facebook, Google+, Twitter | Scoop.it
Instagram isn't exactly the friendliest social network for bloggers, yet there are some clear benefits to incorporating it into your blog promotion strategy. Here's how!

Via Mike Allton
massimo facchinetti's insight:

Instagram For Bloggers

If you're like me, promoting blog posts to Instagram has been relegated to, at best, an after thought. It's hard, it's immeasurable, and it seems like a poor fit for bloggers.

Nothing could be further from the truth.

In today's post we're going to cover:

�� Why Should Bloggers Include Instagram?
�� How To Measure Instagram Traffic
�� How To Share Blog Posts To Instagram
�� Instagram Blog Post Sharing Tips

Plus incredible resources from some amazing bloggers and experts whom I've learned from: +Jenn Herman +Peg Fitzpatrick &+Rebekah Radice.

Start leveraging Instagram to promote your blog posts today!

#Instagram   #Blogging   #ContentMarketing  

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Mike Allton's curator insight, Today, 10:49 AM

Instagram For Bloggers

If you're like me, promoting blog posts to Instagram has been relegated to, at best, an after thought. It's hard, it's immeasurable, and it seems like a poor fit for bloggers.

Nothing could be further from the truth.

In today's post we're going to cover:

�� Why Should Bloggers Include Instagram?
�� How To Measure Instagram Traffic
�� How To Share Blog Posts To Instagram
�� Instagram Blog Post Sharing Tips

Plus incredible resources from some amazing bloggers and experts whom I've learned from: +Jenn Herman +Peg Fitzpatrick &+Rebekah Radice.

Start leveraging Instagram to promote your blog posts today!

#Instagram   #Blogging   #ContentMarketing  

Os Ishmael's curator insight, Today, 5:39 PM

Instagram For Bloggers

If you're like me, promoting blog posts to Instagram has been relegated to, at best, an after thought. It's hard, it's immeasurable, and it seems like a poor fit for bloggers.

Nothing could be further from the truth.

In today's post we're going to cover:

�� Why Should Bloggers Include Instagram?
�� How To Measure Instagram Traffic
�� How To Share Blog Posts To Instagram
�� Instagram Blog Post Sharing Tips

Plus incredible resources from some amazing bloggers and experts whom I've learned from: +Jenn Herman +Peg Fitzpatrick &+Rebekah Radice.

Start leveraging Instagram to promote your blog posts today!

#Instagram   #Blogging   #ContentMarketing  

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How Your Business Can Use Periscope for Social HR

How Your Business Can Use Periscope for Social HR | Mastering Facebook, Google+, Twitter | Scoop.it
We interviewed Lars Schmidt, founder of Amplify Talent to find out how you can use Periscope to live broadcast a social campaign.
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Why Google should buy Twitter … NOW - CIO

Why Google should buy Twitter … NOW - CIO | Mastering Facebook, Google+, Twitter | Scoop.it
Opportunity is knocking as Twitter hits an impasse and Google faces reality with Google+. Both companies might want to call their lawyers and make the most of what might be their last best chance to unite.
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Inside the sad, expensive failure of Google+

Inside the sad, expensive failure of Google+ | Mastering Facebook, Google+, Twitter | Scoop.it
Create a social network or risk everything. That was the original pitch for Google's Facebook rival, Google+, a refrain hammered over and over by the social network's chief arch...
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10 Reasons Twitter is essential to your content marketing plan - Schaefer Marketing Solutions: We Help Businesses {grow}

10 Reasons Twitter is essential to your content marketing plan - Schaefer Marketing Solutions: We Help Businesses {grow} | Mastering Facebook, Google+, Twitter | Scoop.it
This slide presentation is a summary of 10 ways to use Twitter in your content marketing strategy.
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8 Reasons to Consider Marketing with Google+ - Jeffbullas's Blog

8 Reasons to Consider Marketing with Google+ - Jeffbullas's Blog | Mastering Facebook, Google+, Twitter | Scoop.it
When Google+ was launched there were mixed reactions. But two years later with over 600 million users marketing with Google+ can no longer be ignored
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Rescooped by massimo facchinetti from MarketingHits
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Twitter's Ad Sales Jump 63%, but the Platform Still Needs a Lot More Users

Twitter's Ad Sales Jump 63%, but the Platform Still Needs a Lot More Users | Mastering Facebook, Google+, Twitter | Scoop.it

Twitter saw ad sales rise last quarter, leading to better-than-expected revenue, but the interim CEO Jack Dorsey, co-founder of the company, said user growth is still too slow.
The San Francisco tech company released Q2 earnings today, including ad sales that were up 63 percent year over year for the quarter, hitting $452 million. Overall, revenue reached $502 million.
Still, Dorsey expressed deep dissatisfaction with the pace of growth, and promised that a better user experience is in development. Also, for the first time, Twitter is planning a full marketing blitz to drive more mass adoption of the service.


Via Brian Yanish - MarketingHits.com
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Cracking the Instagram Code: Proven Ways to Get More Likes #INFOGRAPHIC

Cracking the Instagram Code: Proven Ways to Get More Likes #INFOGRAPHIC | Mastering Facebook, Google+, Twitter | Scoop.it
It’s official: Instagram is a beast. According to Sprout, it has over 300 million users (nearly a third of that in the U.S alone) who share over 70 million photos and videos every day. Nearly a quarter of Internet users have an Instagram account. Forrester found that Instagram scores the highest when it comes to brand engagement with a per-follower engagement rate of 4.21%.

The command is clear. If you or your brand isn’t on Instagram yet, it’s high time to do so. But is there a strategic way to gain followers and garner engagement?

Via Brian Yanish - MarketingHits.com
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When is the best time to post on social media? Analysis of 100+ million posts suggests there is no single answer.

When is the best time to post on social media? Analysis of 100+ million posts suggests there is no single answer. | Mastering Facebook, Google+, Twitter | Scoop.it
Nemanja Spasojevic, Adithya Rao, Zhisheng Li, and Prantik Bhattacharyya share findings from their large-scale analysis of user behaviour on social networks. Every network has a unique audience with...
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Rescooped by massimo facchinetti from Public Relations & Social Media Insight
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How to Incorporate Video Into Your Social Media Marketing Campaign

How to Incorporate Video Into Your Social Media Marketing Campaign | Mastering Facebook, Google+, Twitter | Scoop.it

Did you know that, an estimated 74 percent of all internet traffic in 2017 will be video? And that viewers retain 95 percent of a message when they watch it in a video compared to 10 percent when reading it in a text article.What if I told you videos are shared 1200 percent more times than links and text combined. And that websites with videos have up to 800 percent more conversion than the same website without a video.It's no secrete that video content is on the rise, and to stand out you need to do something that very few others are doing.This infographic (featured below) from Salesforce, illustrates important marketing tips that you need to know to integrate video into your social media strategy....


Via Jeff Domansky
massimo facchinetti's insight:

Do you have videos in your content library. Are you considering adding video to your content marketing strategy? If not, you should. Why? Useful tips.

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Jeff Domansky's curator insight, August 1, 3:03 AM

Do you have videos in your content library. Are you considering adding video to your content marketing strategy? If not, you should. Why? Useful tips.

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Can Iceland's QuizUp Become The Next Facebook?

Can Iceland's QuizUp Become The Next Facebook? | Mastering Facebook, Google+, Twitter | Scoop.it
Every budding entrepreneur with an app in his back pocket has, it seems, a story about how they landed on the idea that will form the next Facebook. Thor Fridriksson's was born in the embers of Iceland's financial crisis, rescued from near oblivion by silicon valley venture funds and will sink [...]
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Why You Should Integrate Your Email Marketing With Your Social Media Marketing Now [INFOGRAPHIC]

Why You Should Integrate Your Email Marketing With Your Social Media Marketing Now [INFOGRAPHIC] | Mastering Facebook, Google+, Twitter | Scoop.it
Email marketing is still considered more effective than social media marketing, since the latter can be chaotic and difficult to measure. Yet, a marketing strategy that’s hip to the future needs to ha
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Why Facebook, Twitter, and Pinterest Have Embraced ECommerce

Why Facebook, Twitter, and Pinterest Have Embraced ECommerce | Mastering Facebook, Google+, Twitter | Scoop.it
Social networks want shopping to be the next thing we do on their platforms. Are we ready to "heart" the buy button?

Via Kelly Lieberman
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The Twitter Roadmap to Getting More Retweets, Favorites & Clicks - #infographic

The Twitter Roadmap to Getting More Retweets, Favorites & Clicks - #infographic | Mastering Facebook, Google+, Twitter | Scoop.it
The folks at Sumall have compiled all the Twitter best practices into a single infographic guide for you to refer to whenever you need a jump-start in your engagement rate.
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What every entrepreneur should learn from the slow death of Google+ - Fortune

What every entrepreneur should learn from the slow death of Google+ - Fortune | Mastering Facebook, Google+, Twitter | Scoop.it
This week, the tech giant announced users will no longer need a Google+ account to log into YouTube.
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The 8 most Important Steps to Boosting your Facebook Business Page

The 8 most Important Steps to Boosting your Facebook Business Page | Mastering Facebook, Google+, Twitter | Scoop.it
Fact: Facebook has helped 52% of all marketers discover a customer on social media!



So, if that doesn’t ring a bell, then I don’t know what will! If you haven’t yet decided to set up and
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How Facebook And Twitter Fit Into B2B Marketing - Forbes

How Facebook And Twitter Fit Into B2B Marketing - Forbes | Mastering Facebook, Google+, Twitter | Scoop.it
RT @BarryLooney: How Facebook And Twitter Fit Into B2B Marketing - Forbes http://t.co/5EGUMpLvMi #twittermarketing
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Social media is becoming increasingly influential on consumers - Digital Journal

Social media is becoming increasingly influential on consumers - Digital Journal | Mastering Facebook, Google+, Twitter | Scoop.it
There have been numerous debates about the actual effectiveness of social media in regards to consumer purchases, but the reality is that Internet users are more likely than ever before to become influenced by things they see on Facebook and Twitter.
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Audience Insights: Twitter’s New Analytics Tool That Will Help Businesses Do Better Marketing

Audience Insights: Twitter’s New Analytics Tool That Will Help Businesses Do Better Marketing | Mastering Facebook, Google+, Twitter | Scoop.it
Twitter has recently launched an upgrade to its analytics tool, allowing marketers access to very useful information about their audiences.
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Frontback, the once-hot startup that rejected a $40 million Twitter acquisition, is back from the dead

Frontback, the once-hot startup that rejected a $40 million Twitter acquisition, is back from the dead | Mastering Facebook, Google+, Twitter | Scoop.it
The selfie app Frontback has found a new partner and narrowly avoided shutting down.

Via jean-luc scherer
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10 LinkedIn Marketing Tactics for B2B Marketing Success

10 LinkedIn Marketing Tactics for B2B Marketing Success | Mastering Facebook, Google+, Twitter | Scoop.it
Your LinkedIn marketing tactic shouldn't be all about connecting with great employees. You should also add B2B marketing techniques to your repertoire.
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Rescooped by massimo facchinetti from Training, eBook, Social Media & Web Design
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25 Actionable Social Media Strategies to Try Today

25 Actionable Social Media Strategies to Try Today | Mastering Facebook, Google+, Twitter | Scoop.it

Per raccogliere tutti questi suggerimenti preferiti in un unico luogo, abbiamo compilato i nostri 25 migliori strategie di social media in un ebook gratuito che potete scaricare qui sotto.

 

Abbiamo incluso le strategie per Twitter, Facebook, Pinterest, e più, ognuno dei quali è possibile implementare oggi, in pochi minuti e pochi clic.

 

Leggi oltre per una lista completa delle strategie che sono inclusi, così come una pagina di esempio del libro ....


Via Jeff Domansky, Marco Favero
massimo facchinetti's insight:

Kevan Lee condivide una raccolta delle migliori strategie di social media che attualmente lavorano nel marketing digitale, raggruppati in un ebook di facile lettura.

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Marc Wachtfogel, PhD's curator insight, August 1, 9:27 AM

Kevan Lee condivide una raccolta delle migliori strategie di social media che attualmente lavorano nel marketing digitale, raggruppati in un ebook di facile lettura.

Jean-Pierre Blanger's curator insight, August 1, 10:28 AM

Kevan Lee condivide una raccolta delle migliori strategie di social media che attualmente lavorano nel marketing digitale, raggruppati in un ebook di facile lettura.

Robinson Leroux-Côté's curator insight, Today, 8:39 AM

Kevan Lee shares a collection of the best social media strategies currently working in digital marketing, bundled together in an easy-to-read ebook.

Rescooped by massimo facchinetti from Ukr-Content-Curator
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How To Curate Good Content That Makes Your Brand Look Good In Social Media

How To Curate Good Content That Makes Your Brand Look Good In Social Media | Mastering Facebook, Google+, Twitter | Scoop.it
Last week I wrote about the problems in content curation platforms. How we are flooded with lots of content and don’t have a way to filter the good from the bad. Or how the ones we have are not goo…

Via Vladimir Kukharenko
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