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3 Reasons Google Plus Can't Be Ignored

3 Reasons Google Plus Can't Be Ignored | Mastering Facebook, Google+, Twitter | Scoop.it
Are you still deciding whether it's worth investing in Google Plus? If you work in social media, chances are you're already on it because ...well, that’s your job.
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Mastering Facebook, Google+, Twitter
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Improve Your Pinterest Strategy with Tailwind for Hootsuite

Improve Your Pinterest Strategy with Tailwind for Hootsuite | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest is a natural fit for business advertisement. A new tool in Hootsuite can help you improve your Pinterest strategy and save time on Pins.

Via Kelly Lieberman
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10 Reasons It’s Time For Your Business To Be On Instagram

10 Reasons It’s Time For Your Business To Be On Instagram | Mastering Facebook, Google+, Twitter | Scoop.it
Have you dismissed the idea of Instagram for business? Me too...until recently. Here's ten extremely compelling stats that show we can't ignore it anymore.
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How to Improve Your Facebook’s Organic Reach

How to Improve Your Facebook’s Organic Reach | Mastering Facebook, Google+, Twitter | Scoop.it
When your Facebook engagement and reach start to slow down, what do you do? Chances are you blame Facebook’s algorithm. And although Facebook's algorithm m

Via GrupoNeo
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GrupoNeo's curator insight, May 27, 3:14 PM

Esto es algo de o que estaremos explicando en nuestro curso de Inbound Marketing. Tenemos una nuevas fechas, pregunten por los descuentos por pronto pago

Marco Favero's curator insight, May 28, 8:18 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from Online Marketing Resources
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A Handy Little Guide to Creating Visual Content for Social Media

A Handy Little Guide to Creating Visual Content for Social Media | Mastering Facebook, Google+, Twitter | Scoop.it

Learn to create visual content for social media that your followers will love.


Via Pedro Da Silva
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How to Unlock the True Value of Pinterest for Your Ecommerce Store

How to Unlock the True Value of Pinterest for Your Ecommerce Store | Mastering Facebook, Google+, Twitter | Scoop.it
With over 70 million users, Pinterest really does offer huge potential to direct more traffic to your online store. Sure, we appreciate that sometimes it can be hard to keep up with all the different…

Via Kelly Lieberman
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Instagram Apps to Take Graphics From Good to GREAT

Instagram Apps to Take Graphics From Good to GREAT | Mastering Facebook, Google+, Twitter | Scoop.it
Want to create branded Instagram images? Of course you do! Here's 20 Instagram apps to take graphics from good to GREAT...in a snap!

Via Kamal Bennani
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Everything You Wanted to Know About Facebook User Behavior, in 3 Infographics

Everything You Wanted to Know About Facebook User Behavior, in 3 Infographics | Mastering Facebook, Google+, Twitter | Scoop.it
So you don't have to creep over strangers shoulders or acquire mind-reading superpowers.

Via Mat Loup
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7 Things Content Marketers Need to Know About Layout, Instagram's New App

7 Things Content Marketers Need to Know About Layout, Instagram's New App | Mastering Facebook, Google+, Twitter | Scoop.it

Brands love Instagram, and now, Instagram is showing a little love back.


The popular photo-sharing app is making it easier for brands to experiment with visual storytelling with Layout, its first complimentary app for photo editing. Instagrammers have already been using third-party apps like Pic Stitch, InstaFrame, and PhotoGrid to edit and collage their photos for years. In fact, Instagram found that 20 percent of its monthly users were using other companies’ apps to compose shareable images. Now, Instagram hopes to blow the competition out of the water by providing users with the tools to be even more creative with their ‘grams. (As the kids call it....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 24, 11:41 PM

Content marketers just got a really fun new toy—one that'll up your visual content game faster than you can say "selfie."

Shiv kumar's curator insight, May 25, 5:14 AM

http://mcdonaldsblog.in/

Marco Favero's curator insight, May 25, 5:22 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from Latest Social Media News
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Social Media Is the Best Marketer for Your Events #Infographic

Social Media Is the Best Marketer for Your Events #Infographic | Mastering Facebook, Google+, Twitter | Scoop.it
When planning an event, don't forget to plan your social media efforts for it. After all, social media boosts engagement and attendance at events.

How should you use social media for your next event? The following Maximillion infographic offers tips and stats.

Via Brian Yanish - MarketingHits.com, Gerrit Bes
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Marco Favero's curator insight, May 24, 5:59 AM

aggiungi la tua intuizione ...

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Social enterprise spin-offs hit high gear - Times Higher Education

Social enterprise spin-offs hit high gear - Times Higher Education | Mastering Facebook, Google+, Twitter | Scoop.it
The number of people employed by social enterprises spun off from universities rose by almost 150 per cent between 2012-13 and 2013-14, figures reveal

Via Ian Harris
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Ian Harris's curator insight, May 23, 10:59 PM

This is an interesting phenomena! This might be a very constructive role for universities!

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9 Pinterest Hacks to Drive Traffic, Sales and Profits

Ready to market your business on Pinterest, but don’t know where to start? Learn how you can grow your Pinterest traffic, sales and profits. Plus: - How to use…

Via Kelly Lieberman
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Peg Corwin's curator insight, May 25, 4:44 PM

Always something to learn, even if you are a Pinterest pro.  For example, hashtags are not supported in Pinterest search.

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21 time-saving Pinterest tools

21 time-saving Pinterest tools | Mastering Facebook, Google+, Twitter | Scoop.it
We’ve found time-saving tools for Twitter and Facebook and our daily social media marketing workflows. Now that we’ve turned attention toward Pinterest, we’re excited to discover the best time-saving tools for pinning, analyzing, and image building, too.
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How to Improve the Visibility of Your LinkedIn Profile

How to Improve the Visibility of Your LinkedIn Profile | Mastering Facebook, Google+, Twitter | Scoop.it
Do you use LinkedIn to market yourself?

Want to make it easier for people to find you in Internet searches?

With a few tweaks, you can improve the chances of the right people finding your LinkedIn public profile.

In this article you’ll discover how to create visibility for your LinkedIn public profile.

Via Ivo Nový
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Marco Favero's curator insight, May 23, 4:10 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from SteveB's Social Learning Scoop
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The Hierarchy of Needs for an Engaged Social Media Audience

The Hierarchy of Needs for an Engaged Social Media Audience | Mastering Facebook, Google+, Twitter | Scoop.it
Maslow's hierarchy of needs has been adapted many times—from starting a business to managing human resources. What would social media hierarchy of needs look like?

Via steve batchelder
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Marco Favero's curator insight, May 29, 8:47 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from The Future of Social Media: Trends, Signals, Analysis, News
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Social Media Marketing Trends Gaining Traction in 2015: New Research

Social Media Marketing Trends Gaining Traction in 2015: New Research | Mastering Facebook, Google+, Twitter | Scoop.it
Discover social media marketing trends from recent studies to help you gauge whether your social media marketing choices are on track.

Via Ilkka Olander
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Twitter Overtakes LinkedIn As Number 1 Social Media Site For Salespeople - Forbes

Twitter Overtakes LinkedIn As Number 1 Social Media Site For Salespeople - Forbes | Mastering Facebook, Google+, Twitter | Scoop.it
according to the survey and research we developed with a client, Twitter was ranked slightly more valuable than LinkedIn when it came to sales prospecting. This is a follow up to a sales survey I wrote about on Forbes with Jim Keenan in 2013.

Via Level343, Gerrit Bes
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Level343's curator insight, May 27, 10:17 AM

No surprise here... 

Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
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Twitter unveils Audience Insights to detail follower demographics, interests and behaviors

Twitter unveils Audience Insights to detail follower demographics, interests and behaviors | Mastering Facebook, Google+, Twitter | Scoop.it

Twitter is unveiling a new analytics tool that should provide marketers with a deeper understanding about the people interacting with them on the social network

Called Audience Insights, the dashboard can provide information about a variety of characteristics, categorized into demographics, interests, lifestyle, purchasing behavior, TV viewing behavior and mobile footprint.


Via Kamal Bennani
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#Infographic How Periscope and Meerkat Stack Up Against Established Social Apps

#Infographic How Periscope and Meerkat Stack Up Against Established Social Apps | Mastering Facebook, Google+, Twitter | Scoop.it

Thousands of people are estimated to have watched Floyd Mayweather defeat Manny Pacquiao via live-streaming Twitter app Periscope and rival Meerkat. The buzz was so great that Twitter CEO Dick Costolo declared Periscope "the winner" of the so-called "Fight of the Century."


Via Brian Yanish - MarketingHits.com
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The Complete Social Media Image Size Guide: With Awesome Design Tips #Infographic

The Complete Social Media Image Size Guide: With Awesome Design Tips #Infographic | Mastering Facebook, Google+, Twitter | Scoop.it
t’s a lot of pressure to stay active across every social media platform, and it can be hard to keep up with the latest trends and techniques.

But like it or not, social media is here to stay. And entrepreneurs, business people, marketers, and others with a message to get out are taking notice.

Why? Social media can be an enormously useful tool in the business world. You can boost brand recognition and loyalty, connect with potential or current customers, advertise products and promotions, share helpful or inspiring content, and more. Best of all, getting started on these platforms is free and just requires an investment of some time and creativity — which can pay off in big ways.

Via Brian Yanish - MarketingHits.com
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19 tips and tools for social sharing and searching

19 tips and tools for social sharing and searching | Mastering Facebook, Google+, Twitter | Scoop.it
La settimana scorsa ho condiviso alcuni suggerimenti di social media con un gruppo di giornalisti che stavano addestrando a UCLan. Ecco una versione leggermente modificata con punte che vanno dal evidente per il meno conosciuto. Io ho ...

Via Lelio Simi, Marco Favero
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Marco Favero's curator insight, May 26, 3:40 AM

aggiungi la tua intuizione ...

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Best Alternatives to Hootsuite | Listly List

Hootsuite is the most well known social media management tool. It's very powerful, has a free version, integrates with a huge number of social networks. It allows you to publish and schedule as well as monitor and analyse. But is it the best? Whilst it may well suit many individuals and businesses, Hootsuite will not be the best fit for everyone. The good news is that there are plenty of alternatives, and that is where this list comes in! | Agora Pulse, Oktopost, Socialdraft, Buffer, and Rignite

Via malek
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malek's curator insight, May 23, 3:04 PM

Plan your marketing campaign with an easy to use drag and drop calendar. Mobile ready

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How To Use Twitter To Help Create Your Buyer Personas

How To Use Twitter To Help Create Your Buyer Personas | Mastering Facebook, Google+, Twitter | Scoop.it
Something that is crucial when using Twitter for business is to know who you it is you are trying to speak to so that the right people see your content. Sounds simple, right? Figuring out who it is y…
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Marco Favero's curator insight, May 24, 6:00 AM

aggiungi la tua intuizione ...

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How to be a Great Brand Storyteller on Twitter

How to be a Great Brand Storyteller on Twitter | Mastering Facebook, Google+, Twitter | Scoop.it
Imagine you are faced with the decision of purchasing one of two products. They’re identical in price and features.

Via Rami Kantari
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Social Media Marketing: Guide To Etiquette #infographic

Social Media Marketing: Guide To Etiquette #infographic | Mastering Facebook, Google+, Twitter | Scoop.it
What do you think of when you hear the word etiquette?

For most people, the term conjures up images of a relative telling them to chew with their mouth closed, or to take their elbows off the table. So what does it mean when it’s applied to social media?

In general terms, etiquette is a set of guidelines on how to behave properly around other people. While you might not have face-to-face interaction with all of your followers, the way you present yourself online directly affects people’s opinion of your brand. You might be surprised at the amount of companies, even the big ones, that don’t quite understand this simple fact and have posted inappropriate updates that made light of important events or misused certain hashtags. The simplest way to avoid this problem is to read over your posts before pressing publish. If you think it could somehow be misconstrued or you’re not sure what the hashtag means, it’s best to simply not post the update.

Via Brian Yanish - MarketingHits.com
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KLM’s Social Efforts Generated €25 Million in 2014 — A Look Inside The Strategy

KLM’s Social Efforts Generated €25 Million in 2014 — A Look Inside The Strategy | Mastering Facebook, Google+, Twitter | Scoop.it
The head of KLM's social media team talked strategy with SocialTimes at the Socialbakers Engage conference in Prague, explaining how the airline turns unhappy passengers into brand ambassadors.

Via Mat Loup
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