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24 Must-Have Social Media Marketing Tools

24 Must-Have Social Media Marketing Tools | Mastering Facebook, Google+, Twitter | Scoop.it
24 Must-Have Social Media Marketing Tools By Cindy KingPublished November 13, 2012   Are you looking for ways to enhance your social media marketing? Do you want new tools to simplify your job? We ...
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Mastering Facebook, Google+, Twitter
How to master the biggest social network
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26 Tips for Improving Your Social Media #Marketing

26 Tips for Improving Your Social Media #Marketing | Mastering Facebook, Google+, Twitter | Scoop.it

Does your social media need a boost?Do you want to add something to your online marketing?Trying new things can be fun and refreshing, for both you and your audience.In this article I’ll share 26 ways, an A-Z guide, to improve your social media efforts....


Via Jeff Domansky, Mau
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Jeff Domansky's curator insight, Today, 11:38 AM
This Social Media Examiner article shares 26 ways, an A-Z guide, to improve your social media efforts.
Marco Favero's curator insight, Today, 12:10 PM

aggiungi la tua intuizione ...

Marilyn Moran's curator insight, Today, 8:13 PM

Great tips here!!

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Pinterest Goes After The Male Demographic With Debut Of New Search Filters

Pinterest Goes After The Male Demographic With Debut Of New Search Filters | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest this afternoon announced a change to its site's search settings, which will now introduce search results that are personalized to your interests,..

Via Soraia Ferreira
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Where Will Social Media Users Go In 2016? (Infographic)

Where Will Social Media Users Go In 2016? (Infographic) | Mastering Facebook, Google+, Twitter | Scoop.it
A few weeks ago, we talked about social network demographics of 2014. But what about this year – and the next? Where can we expect to see social media users setting up camp in the coming months? Wh…
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8 Compelling Ways To Tell 140 Character Stories On Twitter

8 Compelling Ways To Tell 140 Character Stories On Twitter | Mastering Facebook, Google+, Twitter | Scoop.it
With nearly 300 million users, Twitter is one of the most effective means of getting your message to your target audience. With a mind-boggling amount of tweets circulating on a daily basis, your challenge is to make your message stand out and get noticed. You also have to maximize the 140-character limit allotted per tweet.
Unfortunately, not all people have a natural talent for storytelling and writing good tweets. If you’re using your Twitter for social media marketing purposes, you have to learn how to write effective and concise content or else you’re in for costly mistakes that will leave your tweets ignored.

Via Brian Yanish - MarketingHits.com
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Useful Twitter Tools You'll Actually Use

Useful Twitter Tools You'll Actually Use | Mastering Facebook, Google+, Twitter | Scoop.it
Many tools exist to boost your Twitter use. Have you given these a try?

Via Stefano Principato
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The Ultimate Social Media Cheat Sheet #INFOGRAPHIC

The Ultimate Social Media Cheat Sheet #INFOGRAPHIC | Mastering Facebook, Google+, Twitter | Scoop.it
Whether you’re just getting started in the world of social media or have long-established yourself as a social marketing wizard, launching a brand-new Twitter profile or Facebook page can be a laboriously time-consuming process, especially when it...

Via Brian Yanish - MarketingHits.com
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Twitter Confirms ZipDial Acquisition | SocialTimes

Twitter Confirms ZipDial Acquisition | SocialTimes | Mastering Facebook, Google+, Twitter | Scoop.it

Twitter has acquired ZipDial, the India-based startup that figured out how to convert the cultural “missed call” phenomenon into a lucrative business.


Via Ivo Nový
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Is Facebook Still Relevant for Businesses?

Is Facebook Still Relevant for Businesses? | Mastering Facebook, Google+, Twitter | Scoop.it

As marketers, we know social media is fantastic and laden with opportunities. As human beings behind the marketing machine, we wonder at the relevance of it all. I mean, what’s the point?


What’s the point of driving all those numbers with more likes, more engagement, more reach, more content and creating more noise all the time, especially on Facebook?


Via Ivo Nový
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10 Reasons for People Following Brands on Twitter [Infographic]

10 Reasons for People Following Brands on Twitter [Infographic] | Mastering Facebook, Google+, Twitter | Scoop.it

10 valid reasons are brought down on the infographic to why people get to follow brands on Twitter. Each reason is specified with the percentage of people satisfying to that reason. They like the b...


Via GrupoNeo
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Marco Favero's curator insight, January 20, 6:03 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from Social Media Strategies
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Social Media Marketing in 2015: The Year of Quality Over Quantity

Social Media Marketing in 2015: The Year of Quality Over Quantity | Mastering Facebook, Google+, Twitter | Scoop.it

Social media is now solidly at the center of the communications industry.


A diverse landscape of social networks, each with its own demographic makeups, means that there is something for every type of business, marketing campaign, and sales pipeline.


In the article there are some advice that will help businesses, both large and small, accelerate their 2015 growth through social media platforms.


Via Ivo Nový
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Marco Favero's curator insight, January 20, 6:03 AM

aggiungi la tua intuizione ...

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Create better pins! The Art and Science of Pinterest Visual Marketing

Create better pins! The Art and Science of Pinterest Visual Marketing | Mastering Facebook, Google+, Twitter | Scoop.it
Smart bloggers and social media marketers know that Pinterest is the place to be to build interest in their brand and draw relevant traffic back to their websites. One way to excel in the social media space is to master the art of Pinterest images.

Via Kelly Lieberman
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Peg Corwin's curator insight, January 20, 9:34 AM

Good infographic reference on creating pins.

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Off the Beaten Path: 6 Unusual Ways to Use Pinterest

Off the Beaten Path: 6 Unusual Ways to Use Pinterest | Mastering Facebook, Google+, Twitter | Scoop.it

The above picture is an example of résumé a pinner created to get a job at Pinterest. Pretty smart, right? 


This article highlights five more ideas to leverage the platform, including boards to help reunite families with their lost pets, report the news, and more. 


Read the article at http://blog.hootsuite.com/6-unusual-ways-to-use-pinterest


------------------


Cendrine Marrouat 


Via Cendrine Marrouat - www.socialmediaslant.com
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Facebook data know you better than your own mother

Facebook data know you better than your own mother | Mastering Facebook, Google+, Twitter | Scoop.it
And in some cases, your own spouse.
Via Frank Delmelle
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Why Personalized Marketing Will Dominate in 2015

Why Personalized Marketing Will Dominate in 2015 | Mastering Facebook, Google+, Twitter | Scoop.it

Personalized marketing engages consumers with custom offers and services. This strategy will become imperative for companies looking to grow in 2015.


Via Kamal Bennani
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Marco Favero's curator insight, Today, 12:33 PM

aggiungi la tua intuizione ...

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2015: #SocialMedia Marketing Trends You Cannot Miss - #infographic

2015: #SocialMedia Marketing Trends You Cannot Miss - #infographic | Mastering Facebook, Google+, Twitter | Scoop.it
SocialMedia Marketing Trends for 2015. #Infographic #SocialMedia

Via Rami Kantari
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Marco Favero's curator insight, Today, 2:43 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from digital marketing strategy
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WhatsApp Web: Everything You Need To Know

WhatsApp Web: Everything You Need To Know | Mastering Facebook, Google+, Twitter | Scoop.it
WhatsApp is one of the best messaging clients around, and it just got better. Apart from supporting all mobile platforms, WhatsApp has now launched a web-based client, so you can finally use WhatsApp on your PC and sync with your phone. "Our web client is simply an extension of your phone: the web browser mirrors…

Via malek
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malek's curator insight, January 24, 10:55 AM

WhatsApp Web is the best-looking web interface for WhatsApp we have seen, and definitely better than WhatsCloud or WhatsApp Remote

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Social Media Marketing in 3 Easy Days [INFOGRAPHIC]

Social Media Marketing in 3 Easy Days [INFOGRAPHIC] | Mastering Facebook, Google+, Twitter | Scoop.it
A solid social media marketing schedule will keep your social network active, and help grow your business / brand fan base in an organic and productive manner.
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Marco Favero's curator insight, January 23, 4:33 AM

aggiungi la tua intuizione ...

Elvin Cheo's curator insight, January 23, 8:04 AM

keep social media activated to increase business exposure

 

Tdutec Innovación Educativa's curator insight, January 25, 11:43 AM

añada su visión ...

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Pin tip: Be helpful to your customers

Pin tip: Be helpful to your customers | Mastering Facebook, Google+, Twitter | Scoop.it
Your business probably (hopefully!) has tons of great information to share with others. A consistent best practice is to create Pins that help people learn or do something—especially in the areas where your business has particular expertise or a unique point of view. Look for ways you can authentically publish helpful content around those interests you share with others. For those who like lists, here’s your 3-step plan:

Via Kelly Lieberman
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Les trois prédictions de Mark Zuckerberg sur le futur des réseaux sociaux | Superception

Les trois prédictions de Mark Zuckerberg sur le futur des réseaux sociaux | Superception | Mastering Facebook, Google+, Twitter | Scoop.it
Il les a énoncées lors d'un chat public en Colombie.

Via Mathieu Bruc
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Mathieu Bruc's curator insight, January 21, 5:00 AM

Interrogé sur sa vision de l’avenir de Facebook à 10 ans, il mit en exergue trois évolutions prévisibles dans le secteur des réseaux sociaux.

Rescooped by massimo facchinetti from digital marketing strategy
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The Ultimate Social Network Cheat Sheet [Infographic] - Profs

The Ultimate Social Network Cheat Sheet [Infographic] - Profs | Mastering Facebook, Google+, Twitter | Scoop.it

Via iNeoMarketing, malek
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iNeoMarketing's curator insight, January 20, 6:09 PM

Whenever I see one, I always pass it along to you.

Rescooped by massimo facchinetti from Brand Strategy and Management
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How To Use LinkedIn to Engage Your Entire Workforce - Forbes

How To Use LinkedIn to Engage Your Entire Workforce - Forbes | Mastering Facebook, Google+, Twitter | Scoop.it
If you still think of LinkedIn as an online resume for job seekers, it’s time to get real and gain the competitive edge offered by this unparalleled branding resource.

Via Rebecca Downing
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5 Hidden Facebook Features Marketers Should Be Using

5 Hidden Facebook Features Marketers Should Be Using | Mastering Facebook, Google+, Twitter | Scoop.it

There are many hidden Facebook features that you might not know about that could benefit your overall strategy. Here are 5 to take note of.


Via GrupoNeo
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Rescooped by massimo facchinetti from Business in a Social Media World
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Social media in numbers (January 2015)

Social media in numbers (January 2015) | Mastering Facebook, Google+, Twitter | Scoop.it
Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below -- updated to January 2015.

Via Cendrine Marrouat - www.socialmediaslant.com
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289 CID's curator insight, January 19, 4:16 PM

Would like to see this in an infographic

 

clare wakeman's curator insight, January 20, 4:54 AM

Why dnt I ever see social media defending children who have and are been abused

Cendrine Marrouat - www.socialmediaslant.com's comment, January 26, 12:44 AM
@289 CID that would be a lot of work. ;-)
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Why You Should Forget Facebook | Jeff Bullas | LinkedIn

Why You Should Forget Facebook | Jeff Bullas | LinkedIn | Mastering Facebook, Google+, Twitter | Scoop.it

Has Facebook got you fooled?

Are you chasing likes for your brand page? Paying for fans? Maybe it’s time to stop.


Beyonce announced her new album launch on Instagram not Facebook. This is despite having over 60 million fans on Facebook and only 8 million Instagram followers on Instagram. Maybe the advice by her digital agency was that it would receive more organic reach and visibility than Facebook.


So what can you do?

There are two key strategies that you can pursue.

  1. Roll with the Facebook changes and adapt. This means tactics such as running more Facebook competitions and posting more news updates. The Steamfeed blog has a good list of tactics worth checking out.
  2. Shift your focus from Facebook marketing reliance. Invest in building your owned online assets such as websites, blogs and email lists. Pursue an integrated digital marketing strategy!

Via Ivo Nový
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Marco Favero's curator insight, January 19, 10:53 AM

aggiungi la tua intuizione ...

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5 Incredibly Productive Pinterest Marketing Tactics

5 Incredibly Productive Pinterest Marketing Tactics | Mastering Facebook, Google+, Twitter | Scoop.it

Not only is Pinterest a star social media referrer in terms of traffic, it also delivers in terms of revenue per visitor and average order value. According to a Shopify study across its websites, Pinterest delivers the highest average order value at $80 per order – double that of Facebook which stood at $40.


Via Kamal Bennani
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