Mastering Facebook, Google+, Twitter
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Pinterest Finally Rolls Out Business Accounts: How to Set Yours Up Today

Pinterest Finally Rolls Out Business Accounts: How to Set Yours Up Today | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest launches business accounts and other resources for brands. Learn how to set yours up today with these simple step-by-step instructions.
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Mastering Facebook, Google+, Twitter
How to master the biggest social network
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How to Transform Your Brand in 30 Days on Social | Simply Measured

How to Transform Your Brand in 30 Days on Social | Simply Measured | Mastering Facebook, Google+, Twitter | Scoop.it
What if you could transform your brand in 30 days, using the resources and skills you have as a social media marketer today? Thirty-day transformation
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14 of the Best Snapchats to Follow for Inspiration

14 of the Best Snapchats to Follow for Inspiration | Mastering Facebook, Google+, Twitter | Scoop.it
Learn how brands are using Snapchat to build relationships with their fans and customers in a way that's low-cost, but highly personal and engaging.
Via Brian Yanish - MarketingHits.com
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Introducing Trending Storylines: Discover trending news and views on LinkedIn

Introducing Trending Storylines: Discover trending news and views on LinkedIn | Mastering Facebook, Google+, Twitter | Scoop.it
As professionals, two of our most valuable assets are time and knowledge. When we go to our news feeds every morning, we want to connect to the stories that matter most to us professionally. We not only want to know what’s being discussed quickly, but also want to get smarter by discovering diverse perspectives and joining the conversation.

Via Brian Yanish - MarketingHits.com, steve batchelder, malek
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10 Books Every Social Media Manager Should Read

10 Books Every Social Media Manager Should Read | Mastering Facebook, Google+, Twitter | Scoop.it
Build a solid foundation of ideas and skills with 10 books that every social media manager needs to have in their library.
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The Like Button Ruined the Internet

The Like Button Ruined the Internet | Mastering Facebook, Google+, Twitter | Scoop.it
How “engagement” made the web a less engaging place

Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, March 22, 11:13 PM

What do you think? Do you agree?

Ella N. Andria's curator insight, March 24, 2:48 AM

**** English version below


Intéressant point de vue sur la façon dont le «Like button» influence nos publications. Pour ma part, je ne pense pas qu'il ait lésé Internet, mais plutôt qu'il ait permis à davantage de monde de s'exprimer facilement. Les personnes réellement engagées continueront à commenter, à échanger sur le sujet. Les «likers» manifeste quant à eux simplement leur centre d'intérêt. Après, la question qui se pose est quelle valeur a ce Like, si on a l'habitude de liker tout ce qui bouge.


 


****
Interesting point of view. In my opinion, I don't think the like button has harmed the Internet, but I think that it has permits more people to easily give their point of view. People actually engaged still comment and discuss on the topic. The "likers" simply show their interest. Afterwards, the question that arises is what value has this Like, if it is used 1000 times a day, to like everything.

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How to Use Twitter to Drive More Traffic to Your Blog #twittermarketing

How to Use Twitter to Drive More Traffic to Your Blog #twittermarketing | Mastering Facebook, Google+, Twitter | Scoop.it
Want more people to share your blog posts on Twitter?Looking for proven promotion tactics that deliver blog traffic?Twitter is a great place to share your blog posts but you’ll have to go beyond tweeting the basics to generate substantial traffic and visibility.In this article, you’ll discover seven ways to effectively promote your blog posts on Twitter without any ad spend.
Via Brian Yanish - MarketingHits.com
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5 Social Media Marketing Game Changers to Watch in 2017

5 Social Media Marketing Game Changers to Watch in 2017 | Mastering Facebook, Google+, Twitter | Scoop.it
Five social media trends that are blazing a trail for the social media marketing strategies of the future, changing the game for marketers everywhere.

Via Gina Tucker
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Rescooped by massimo facchinetti from Linkedin for Business Marketing
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10 Stats You Need to Know About B2B Marketing on LinkedIn 

10 Stats You Need to Know About B2B Marketing on LinkedIn  | Mastering Facebook, Google+, Twitter | Scoop.it
LinkedIn is a powerful tool for B2B marketers. Learn just how powerful, as well as how AdStage can be used to further enhance your marketing on LinkedIn.

Via Peg Corwin
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Peg Corwin's curator insight, March 20, 9:23 AM

One Linkedin stat from the post: 80% of B2B leads come from LinkedIn.  Seems high to me.  I know it's effective, but ....

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Snapchat is the first social-media stop for most millennials

Snapchat is the first social-media stop for most millennials | Mastering Facebook, Google+, Twitter | Scoop.it
The majority of college students check the messaging app before Facebook, Instagram and LinkedIn, a new study finds.

Via THE *OFFICIAL ANDREASCY*, malek
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How to Optimize Pinterest Content for Search  

How to Optimize Pinterest Content for Search   | Mastering Facebook, Google+, Twitter | Scoop.it
Want to find the right keywords to rank in Pinterest search? Discover how to use Google's Keyword Planner to research keywords and boost your visibility.

Via Kelly Lieberman, donhornsby
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donhornsby's curator insight, March 16, 11:29 AM
To boost your Pinterest account’s visibility in search results, tell Pinterest who you are and what you do. Also, name your boards to reflect phrases people are likely searching for. Then you can add long-tail keyword phrases that describe your pin and make your content more search-friendly.
 
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How to Sell on Instagram: 21 Ideas, Strategies & Tips

How to Sell on Instagram: 21 Ideas, Strategies & Tips | Mastering Facebook, Google+, Twitter | Scoop.it
As Instagram continues to grow and change, the visual content giant has become one of the prime social platforms to drive sales for your business. Its wealth of features provides a powerful arsenal o…

Via Stefano Principato
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10 Excellent Free Online Courses in Social Media Marketing

10 Excellent Free Online Courses in Social Media Marketing | Mastering Facebook, Google+, Twitter | Scoop.it
If you want to learn social media and inbound marketing to find a better job or to do social media as a career then these courses will give you a jumpstart.

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Daniel Watson's curator insight, March 14, 11:41 PM

 

If you are conducting online marketing via social media on behalf of your business, you will need as much help as you can get to save time and money, and to become a truly effective marketeer. Generally such training is costly, and you need to make time in your busy schedule, to participate and learn what you need to know. If cost is an issue, and time is of critical importance, the free online courses outlined in this article may prove useful to you.

drula eric's curator insight, March 15, 5:43 AM
Une fois commencé, vous gagnez la promotion de la durée de vie d'un 'un de vos liens Web préférés, et une augmentation des revenus de la vie. Vous pouvez modifier le lien que vous faites la promotion. Les gens paient pour regarder votre annonce.Take a look at this unique program and you will thank me all the Way to the bank. This program is perfect for an online start Marketer or a seasoned buyer who wants to make it a bit easy to ' Money extra money into their PayPal account! Click on the link below.
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139 Fresh Instagram Facts: The Science of What Works [Infographic]

139 Fresh Instagram Facts: The Science of What Works [Infographic] | Mastering Facebook, Google+, Twitter | Scoop.it
Several years ago, we shared with you our top seven actionable tips for Instagram strategy. Well, that was nearly three years ago, and while we’ve touched back on Instagram many times on the BuzzPl…

Via Stefano Principato, Lauren Dillon, malek
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Art Jones's curator insight, March 14, 10:50 AM

The infographic attached to this post presents a comprehensive look at the who, what, when, where and why's important to all users of the Instagram platform.

 

You'll notice the paragraph above did not mention HOW TO instagram, because that's not what this post is about, there is another infographic for that. So, stay tuned. 

Andreas Christodoulou's curator insight, March 14, 7:39 PM
I love my followers on Instagram! Follow me NOW: https://www.instagram.com/_andreascy
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Cheat Sheet: The ONLY social media image sizes you need to know (2017)

Cheat Sheet: The ONLY social media image sizes you need to know (2017) | Mastering Facebook, Google+, Twitter | Scoop.it

Stop me if this seems familiar. You have just written the most epic blog post of your business career and you want to create amazing images to help you promote it. Knowing how things change in social media on a regular basis you fire up a Google search for “social media image sizes”. Maybe you even add in the current year to weed out old results. Perhaps you go one step further and search for “Facebook image sizes 2017”.


No matter what you search for you still seem to find three different answers. And even if you find what you think is current info, there are so many different options listed for each network, you’re not sure which dimensions to use.


Fear not! I have compiled a list of the most commonly used social media image sizes. The infographic below shows only the images and dimensions you can easily control with your design, not every single image size you’ll see on the networks. Some of the images you see on Facebook, for example, are pulled in from other places and therefore we don’t really “design” for those spaces.


And the best news is you can get away with using some of these social media image sizes on multiple networks....


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Jeff Domansky's curator insight, March 24, 10:08 AM

Anita Kirkbride shares a quick cheat sheet of the most commonly used social media image sizes for DIY designers and social marketers.

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Twitter could launch paid membership option

Twitter could launch paid membership option | Mastering Facebook, Google+, Twitter | Scoop.it
Twitter is considering a paid, premium service aimed at businesses and power users as it searches for revenue growth in the face of stagnating user numbers.
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How Much Time Will the Average Person Spend on Social Media During Their Life? #Infographic

How Much Time Will the Average Person Spend on Social Media During Their Life? #Infographic | Mastering Facebook, Google+, Twitter | Scoop.it
The average person will spend more than five years of their lives on social media, according to a study by influencer marketing agency Mediakix.

Mediakix calculated average time spent per day on YouTube (40 minutes), Facebook (35), Snapchat (25), Instagram (15) and Twitter (one) and projected those figures out over a lifetime, arriving at a total of five years and four months.

Via Brian Yanish - MarketingHits.com
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Karine Pouzet's comment, March 24, 2:30 AM
Je n'ai jamais fait le calcul mais cette étude est intéressante
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LinkedIn Analytics: A Guide for Marketers

LinkedIn Analytics: A Guide for Marketers | Mastering Facebook, Google+, Twitter | Scoop.it
LinkedIn analytics are a means of measuring your social media success. To help you get the most out of LinkedIn analytics, we put together the following guide.
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Introducing LinkedIn Trending Storylines

Trending Storylines are daily curated interest-based feeds about the most important developing stories in your industry. They help you discover and discus

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Introducing Trending Storylines: Discover trending news and views on LinkedIn

Introducing Trending Storylines: Discover trending news and views on LinkedIn | Mastering Facebook, Google+, Twitter | Scoop.it
As professionals, two of our most valuable assets are time and knowledge. When we go to our news feeds every morning, we want to connect to the stories that matter most to us professionally. We not only want to know what’s being discussed quickly, but also want to get smarter by discovering diverse perspectives and joining the conversation.

Via Anita Windisman
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How to Maximize Your Facebook Reach

How to Maximize Your Facebook Reach | Mastering Facebook, Google+, Twitter | Scoop.it
Is declining reach impacting your Facebook marketing ROI? Discover how to help your Facebook posts go further and get your messages seen.

Via Stefano Principato
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Why You Should Market Your Small Business on LinkedIn 

Why You Should Market Your Small Business on LinkedIn  | Mastering Facebook, Google+, Twitter | Scoop.it
With over 400 million users and a network of CEOs averaging about 930 connections each, LinkedIn has become the premier business social networking website. However, while these specific insights indicate why LinkedIn marketing should be...read more

Via Stefano Principato
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How to Build a Smart Yet Simple Social Media Marketing Plan [Template]

How to Build a Smart Yet Simple Social Media Marketing Plan [Template] | Mastering Facebook, Google+, Twitter | Scoop.it
How to build a channel plan and put essential content marketing decisions at your fingertips – Content Marketing Institute

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donhornsby's curator insight, March 17, 10:13 AM
No matter how far and wide your business intends to extend its reach, successful content marketing distribution often comes down to having a strategic, systematic, and scalable approach. Our model is one way to ensure that everyone involved with your content is working from the same blueprint, but it’s not the only way to get the job done. Let us know what processes you use to determine where, when, and how you share your content and spread your brand influence.
 
globephysicist's comment, March 18, 2:19 AM
good
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5 Ways to Use Facebook Messenger Bots for Your Business 

5 Ways to Use Facebook Messenger Bots for Your Business  | Mastering Facebook, Google+, Twitter | Scoop.it
Want to automate common customer interactions on Facebook? Discover five types of Facebook Messenger bots your business can use for better customer service.

Via Peg Corwin
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Peg Corwin's curator insight, March 11, 10:26 AM

Why do chatbots make me think of the frustrations of dealing with telephone menu structures where I cannot get an answer to my question?  I hear Facebook is moving from this towards Menus.

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Your Smartphone Is Now a Town Hall, Thanks to Facebook

Your Smartphone Is Now a Town Hall, Thanks to Facebook | Mastering Facebook, Google+, Twitter | Scoop.it
The Town Hall feature began appearing in the More menu of the flagship Facebook application, and it provides a one-stop shop for following and contacting elected officials at the local, state and federal level.

Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, March 15, 1:22 PM

Facebook is changing the way we communicate not only with friends and family but also with elected officials.

 

donhornsby's curator insight, March 16, 11:44 AM
Facebook’s newest feature turns your mobile device into a virtual Town Hall. The Town Hall feature began appearing in the More menu of the flagship Facebook application, and it provides a one-stop shop for following and contacting elected officials at the local, state and federal level.
 
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8 Instagram Marketing Predictions for 2017 From the Pros

8 Instagram Marketing Predictions for 2017 From the Pros | Mastering Facebook, Google+, Twitter | Scoop.it
Wondering how marketing on Instagram will change in 2017? To get a feel for what's next, we reached out to social media pros to get their thoughts.

Via Scott McElreath, Boxer Sign
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professorsnaffle's comment, March 13, 11:57 PM
Nice