Mastering Facebook, Google+, Twitter
56
How to master the biggest social network
Follow
Scooped by massimo facchinetti onto Mastering Facebook, Google+, Twitter
Scoop.it!

6 Factors that turn social media strategy into RESULTS

6 Factors that turn social media strategy into RESULTS | Mastering Facebook, Google+, Twitter | Scoop.it
These seven factors make the difference between social media strategy success and failure.
No comment yet.
massimo facchinetti is also curating
Content Creation, Curation, Management Future of Cloud Computing B2B Marketing for Lead Generation Future of Electric Cars
Discover Topics massimo facchinetti is following
Geography Education Content Curation World Digital Delights for Learners Digital Presentations in Education Designing design thinking driven operations Learning Technology
and 154 others
Your new post is loading...
Rescooped by massimo facchinetti from Social Media Strategist
Scoop.it!

How the top 10 US retailers use Pinterest

How the top 10 US retailers use Pinterest | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest is no longer the darling of the social media world, but its relationship with brands has become cosier recently with the launch of its business pages and new updates that enable companies to show product information on their pins.

Via David Wesson Evolve Social
David Wesson Evolve Social 's curator insight, Today, 3:16 AM

How succesful you are on Pinterest channel comes from how creative you can be to create some great boards.To do this it isimportant to know the online habits of your audience inside out.

My favourite example from this article is from Lowes who hands down leave the competition for dead by virtue of the simple fact they have created some great looking boards themed around home improvment & inspiration for design projects. What does your audience like and how can you inspire them?   

Rescooped by massimo facchinetti from Les Outils du Community Management
Scoop.it!

Optimisez et animez votre page Entreprise sur LinkedIn

Optimisez et animez votre page Entreprise sur LinkedIn | Mastering Facebook, Google+, Twitter | Scoop.it
LinkedIn, outil de recrutement, de prospection, de marketing, de gestion d’image, etc. Comment optimiser et animer votre page Entreprise? Réponses par ici.

Via Jacques Tang
Jacques Tang's curator insight, Today, 5:19 AM

Un compte Linkedin pour les entreprises: un mode d'emploi!

Scooped by massimo facchinetti
Scoop.it!

How to Become a Social Media Marketing Expert - Infographic | Jeffbullas's Blog

How to Become a Social Media Marketing Expert - Infographic | Jeffbullas's Blog | Mastering Facebook, Google+, Twitter | Scoop.it
Becoming well known and a professional in your industry is often a journey that starts with a burning passion. It is no different for a social media marketing expert.
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

The Key to Building a Strong Online Reputation (Infographic)

The Key to Building a Strong Online Reputation (Infographic) | Mastering Facebook, Google+, Twitter | Scoop.it
Managing your company's digital brand is an important part of your success. Here is a detailed look at the right -- and wrong -- way to do it.
No comment yet.
Rescooped by massimo facchinetti from Better know and better use Social Media today
Scoop.it!

How To Become A Social Media Marketer [INFOGRAPHIC] - AllTwitter

How To Become A Social Media Marketer [INFOGRAPHIC] - AllTwitter | Mastering Facebook, Google+, Twitter | Scoop.it

Who wants to be a social media marketer?

Heck, who doesn’t? All that wealth, influence and respect. And did I mention the women? Trust me, if there’s one thing that impresses a supermodel, it’s telling her all about the amazing cost per engagement rates on your latest Twitter ad campaign. It’s like virtual bling.

In all seriousness, social media marketing does require a specific set of skills, despite what the naysayers might propose. Moreover, with billions of users across scores of social networks (okay, only about half a dozen of them really matter), there’s an awful lot at stake, and a veritable smorgasbord of opportunity.

Check the infographic below for an overview on what it takes to become a social media marketing specialist.

 

How To Become A Social Media Marketer [INFOGRAPHIC]

Via Mau
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Why Irrelevant Giveaways and Games Are Killing Your Facebook Page | Soshable | Social Media Blog

Why Irrelevant Giveaways and Games Are Killing Your Facebook Page | Soshable | Social Media Blog | Mastering Facebook, Google+, Twitter | Scoop.it
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Top 5 Most Socially Devoted Brands on Twitter [Survey]

Top 5 Most Socially Devoted Brands on Twitter [Survey] | Mastering Facebook, Google+, Twitter | Scoop.it
Social devotion is on the rise among brands. In Q1 2013, Nike dominated the top 10 companies in the United States, thanks to avid tweeting among four different Nike handles.
No comment yet.
Rescooped by massimo facchinetti from B2B Content Marketing Daily
Scoop.it!

Pinterest adds Products, Recipes and Movies

Pinterest adds Products, Recipes and Movies | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest has announced a great new feature today called "rich pins" which attach important details to pins, like pricing or availability. This is HUGE for online retailers and customers alike!

Via Mike Allton
Mike Allton's curator insight, May 20, 10:00 AM

BAM! Pinterest kicks products and recipes up a notch.

Have you ever watched Emeril on TV? Not only does he create awesome food, but his unbridled enthusiasm is amazing. And if you've ever watched his live show, you know that the most-anticipated part of every dish is when he "kicks it up a notch" - usually by taking a pinch of his cayenne-based special seasoning and shouting"BAM!"

The folks at Pinterest did just that.

Pinning cool products and great-looking food has been the staple of Pinterest since its launch in 2010. Now, products are going to include Prices, Description, Availability and better linkage to the source. Recipes will include Cook Time, Ingredients and Services, and even Movies get into the act with ratings, cast information and more.

This is awesome for us users, as we can find out even more about what we're looking at and make faster decisions. I know those Batman-inspired, platinum USB storage cufflinks look cool, but now I can see that they only cost $45 and maybe I can actually entertain the idea of buying them. Or, more practically, I'm looking for a great Italian dish that I can make for my family and now, at a glance, I can see what's in that great-looking lasagna and whether or not I can even get those ingredients, without having to click through to a website.

And for businesses? Whoa. Stop reading and click through to the story right now, because you need to get started on this today. If you weren't using Pinterest before to promote your products, that needs to become your top priority for this week.

So check out these changes, and I've love to hear what you think, both as Pinterest users and as businesses taking advantage.

Susan Daniels's comment, May 20, 12:48 PM
This is good social media news. Thanks for your insight as well. I have been thinking about Pinterest more lately and I take your insight as a call to action. Warmly, Susan
Susan Daniels's curator insight, May 20, 12:51 PM

Rich Pins on Pinterest has my attention. I am going to explore this today and come back and give more insight as the day goes on.


Please keep me posted on your findings as well.


Warmly,

Susan Daniels

http://crazydreamersdo.com


Scooped by massimo facchinetti
Scoop.it!

In Japan, Twitter is As Big as Facebook - Profitable Social Media X

In Japan, Twitter is As Big as Facebook - Profitable Social Media X | Mastering Facebook, Google+, Twitter | Scoop.it
Japan Twitter uses rivals Facebook in size. Report shows how Twitter is popular in Japan.. just slightly behind Facebook in users
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Google+ Less Appealing to Brands Than Facebook, Report Claims

Google+ Less Appealing to Brands Than Facebook, Report Claims | Mastering Facebook, Google+, Twitter | Scoop.it
In the "Google Facebook" Google+ vs Facebook stakes, Google+ is less popular, but that could change as Google puts more resources on the social site.
No comment yet.
Rescooped by massimo facchinetti from World's Best Infographics
Scoop.it!

Who is sharing what on social media #infographic

Who is sharing what on social media #infographic | Mastering Facebook, Google+, Twitter | Scoop.it
The infographic gives an overview of how busy the social media ecosystem has become by picking out some top stats for the 8 main social networks including Facebook, Twitter, Pinterest, LinkedIn, Google+, YouTube, Instagram, and Tumblr.

Via Soraia Ferreira, Jeff Domansky
Sónia Laima's curator insight, May 20, 7:10 AM

Overview of the social media ecosystem

Matt Young's curator insight, May 20, 4:12 PM

Love this...

Scooped by massimo facchinetti
Scoop.it!

How To Build Facebook Application Tabs In 4 Easy Steps | Gary Hyman|Social Media|Personal Branding|Strategy|Coaching|Consulting

How To Build Facebook Application Tabs In 4 Easy Steps | Gary Hyman|Social Media|Personal Branding|Strategy|Coaching|Consulting | Mastering Facebook, Google+, Twitter | Scoop.it
Art provided by: Charlotte FarnhanIn a previous post I explored how to design the ultimate squeeze page – a (4 Easy Steps to Build Facebook Application Tabs http://t.co/fkeVd0cbLA #sm #contentmarketing...
No comment yet.
Rescooped by massimo facchinetti from Les Outils du Community Management
Scoop.it!

Comment créer une stratégie sur Pinterest - Écrire Pour le Web

Comment créer une stratégie sur Pinterest - Écrire Pour le Web | Mastering Facebook, Google+, Twitter | Scoop.it
Se lancer sur un nouveau réseau social, comme Pinterest, ne s’improvise pas. Voici les points sur lesquels il faut réfléchir avant de s'y engager.

Via Jacques Tang
Jacques Tang's curator insight, May 19, 5:19 AM

Pinterest... Qu'enpensez vous?

La difficulté de ce réseau encore naissant, est le temps à y consacrer. Bien sûr on peut toujours automatiser sa présence. Le temps des liens en nofollow est révolu sur cette plateforme. DU coup, bien que présent, sauf cas particuliers, la présence est difficile à systématiser.

KOMADOK by D.FRAGUELA's comment, May 20, 5:18 AM
Je l'utilise essentiellement pour toutes les infographies.
Pierre Cappelli's comment, May 20, 4:31 PM
Idéal pourtant dans une action de picture marketing. Pinterest a fait ses preuves maintenant: mais bizarrement, les agences Françaises ne l'ont pas encore (assez) intégré dans leurs actions. Et pourtant...quel tremplin !!
Rescooped by massimo facchinetti from Everything from Social Media to F1 to Photography to Anything Interesting.
Scoop.it!

How To Navigate The Internet At Work [Infographic] | Daily Infographic

How To Navigate The Internet At Work [Infographic] | Daily Infographic | Mastering Facebook, Google+, Twitter | Scoop.it
For today's infographic we have a bit of humour for you.

Via Chiraag
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

5 hot social media tools

5 hot social media tools | Mastering Facebook, Google+, Twitter | Scoop.it
These platforms can help brand marketers seeking to engage audiences and key online voices, as well as monitoring conversations and other mentions.
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Why You Should Not Ignore Pinterest in Your Social Media Strategy - Search Engine Journal

Why You Should Not Ignore Pinterest in Your Social Media Strategy - Search Engine Journal | Mastering Facebook, Google+, Twitter | Scoop.it
Social media is has become an integral part of Internet marketing. However, most businesses are not using social media to its full potential. Apart fro
No comment yet.
Rescooped by massimo facchinetti from Marketing, Social Media, E-commerce, Mobile, Videogames
Scoop.it!

Best Times to Post on Social Media [INFOGRAPHIC]

Best Times to Post on Social Media [INFOGRAPHIC] | Mastering Facebook, Google+, Twitter | Scoop.it

Social media is 24/7. Someone is always tweeting, posting on Facebook, or uploading a new picture to instagram. However, for social media managers and businesses alike, this can be quite of a challenge.

We obviously can’t be online all day, even for those of us who are social media managers or strategist. But how do you know when to best reach your audience? There are a couple different ways to determine when your audience is online: view the infographic and visit the article link for insights and takeaways...


Via Lauren Moss, Jose Maria Hernandez Montes
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Yahoo Drops Flickr Pro To Compete With Facebook, Still Offers Two Paid Tiers For Ad Haters And Power Users | TechCrunch

Yahoo Drops Flickr Pro To Compete With Facebook, Still Offers Two Paid Tiers For Ad Haters And Power Users | TechCrunch | Mastering Facebook, Google+, Twitter | Scoop.it
The bookend to Yahoo's Big News Day -- a major refresh of its photo sharing site Flickr -- will see the company drop is Flickr Pro pricing tiers as part of a bid to compete better with Facebook/Instagram and the rest of the crowded market in the...
No comment yet.
Rescooped by massimo facchinetti from JHdez - Tech
Scoop.it!

9 Social Marketing Metrics That Actually Matter

9 Social Marketing Metrics That Actually Matter | Mastering Facebook, Google+, Twitter | Scoop.it
Even the most social-savvy business owners can get caught up in the numbers game: counting and recounting likes, followers, fans, retweets, shares.

Via Jesús Hernández
No comment yet.
Rescooped by massimo facchinetti from Better know and better use Social Media today
Scoop.it!

3 Strategies to Measure Your Social Media | Social Media Examiner

3 Strategies to Measure Your Social Media | Social Media Examiner | Mastering Facebook, Google+, Twitter | Scoop.it

Are you looking for better ways to measure your social media activities?

Do you know if your social media efforts are worthwhile?

Social media measurement is one of the most frustrating challenges business face.

In this article I’ll show you three simple measurement strategies that can fit into one of your future campaigns.


Via Mau
No comment yet.
Rescooped by massimo facchinetti from Content Curation World
Scoop.it!

Backup, Archive and Search All of Your Twitter, Facebook and Gmail Data with Norton Labs Ditto

Backup, Archive and Search All of Your Twitter, Facebook and Gmail Data with Norton Labs Ditto | Mastering Facebook, Google+, Twitter | Scoop.it
Robin Good's curator insight, May 20, 2:48 AM



Ditto is a FREE, automated weekly backup of Twitter, Facebook and Gmail with integrated search capabilities.


To curate, means also ability to archive, preserve and safely store the data/information/content available in your newsradar/collection/lineup. As a matter of fact, if you decided to follow-up on an academic pursuit of your data-curation interests, you would be immediately confronted with the learning of the best methodologies, tools and workflows utilized to preserve and archive digital data.


In addition, given the times we are in, and who controls our data, you can never know what happens next, and whether you are always going to be able to access both your account and the data that's in it.


For these reasons I think it is relevant for anyone involved in professionally managing content / data, such as a content curator does, to have the ability to easily and automatically backup all of his Twitter / Facebook data as well as his own Gmail.


With Ditto, you can export all of your backed up data from Facebook, Twitter or Gmail, into a handy PDF file.



Free to use. (max 3GB of archive space can be used - if you leave out your Gmail, that's plenty of space.)


Find out more: https://ditto.norton.com/


Try it out now: http://ditto.norton.com/services




Dr. Michael Simmons's curator insight, May 20, 3:30 PM

Daunting, but probably the direction in which we need to go.

Scooped by massimo facchinetti
Scoop.it!

Facebook Contests: How to Use Them to Get More Customers - 60 Second Marketer

Facebook Contests: How to Use Them to Get More Customers - 60 Second Marketer | Mastering Facebook, Google+, Twitter | Scoop.it
No comment yet.
Rescooped by massimo facchinetti from Integrated Brand Communications
Scoop.it!

4 Top Rated Social Analytics Tools For 2013

4 Top Rated Social Analytics Tools For 2013 | Mastering Facebook, Google+, Twitter | Scoop.it

Social Analytics tools let you know how your social media marketing campaign is actually doing. They are an extremely important tool because if you don’t know if your campaign is or is not working, how can you ever correct problems you may be encountering? I mean, you can’t even really pat yourself on the back if you don’t know how good of a job you’re doing, am I right? Yet these social media analytics tools and programs are so much more than that.

They can help you to run your campaign through a single site, or find out what type of demographics are being most drawn to your site and content.It can help you track how a content strategy is going.They can even help you organize your work flow by allowing multiple individuals manage your pages to varying degrees- set up by you, the administrator or manager.

Now that you know how amazing Social Analytics softwares can be, you’re probably wondering which of the  crowd is the best, or at least the best for you. It is with this in mind we’ve done a bunch of research and come up with the four top rated Social Analytics Tools For 2013. One of the below listed tools should fit you, your budget, your company, and your brand to a T. Look the over and decide for yourself which is “the one.”

 

Here are 4 popular social analytics tools for social media.

 

 


Via Russ Merz, Ph.D.
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Infographic: How to optimize photos for Facebook's News Feed

Infographic: How to optimize photos for Facebook's News Feed | Mastering Facebook, Google+, Twitter | Scoop.it
This infographic reminds me of the voice inside my head that screams at me whenever I’m in PhotoShop.
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

YouTube Makes Some Videos 'Shoppable' and Other Marketing Stories of the Week

YouTube Makes Some Videos 'Shoppable' and Other Marketing Stories of the Week | Mastering Facebook, Google+, Twitter | Scoop.it
We've compiled the top marketing stories of the week. Come read this post then spread the love with a tweet!
No comment yet.