Mastering Faceboo...
Follow
Find
19.1K views | +14 today
 
Scooped by massimo facchinetti
onto Mastering Facebook, Google+, Twitter
Scoop.it!

6 Factors that turn social media strategy into RESULTS

6 Factors that turn social media strategy into RESULTS | Mastering Facebook, Google+, Twitter | Scoop.it
These seven factors make the difference between social media strategy success and failure.
more...
No comment yet.
Mastering Facebook, Google+, Twitter
How to master the biggest social network
Your new post is loading...
Your new post is loading...
Scooped by massimo facchinetti
Scoop.it!

Social Media Becomes a Lifeline in the Nepal Earthquake Aftermath · Global Voices

Social Media Becomes a Lifeline in the Nepal Earthquake Aftermath · Global Voices | Mastering Facebook, Google+, Twitter | Scoop.it
A spontaneous global social network is now building data collection to provide key support to people back in Nepal and are calling for action.
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

How self-publishing on LinkedIn can elevate your professional profile

How self-publishing on LinkedIn can elevate your professional profile | Mastering Facebook, Google+, Twitter | Scoop.it

Active and passive job seekers alike should take advantage of LinkedIn's self-publishing tool in their career strategy.


Via Kamal Bennani
more...
Marco Favero's curator insight, Today, 5:58 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from Ukr-Content-Curator
Scoop.it!

How to Embed a Tweet Into a Blog Post

How to Embed a Tweet Into a Blog Post | Mastering Facebook, Google+, Twitter | Scoop.it
Last night I received an email from someone who had a question about sharing Tweets. She had seen my post about QR codes in which I shared a Tweet that had a picture in it.

Via Yashy Tohsaku, steve batchelder, Vladimir Kukharenko
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

Google+ might be about to take on Pinterest

Google+ might be about to take on Pinterest | Mastering Facebook, Google+, Twitter | Scoop.it

What's next for Google+? According to a screenshot and tip given to DroidLife, the social network has a Pinterest-style Collections feature in the pipeline.


Via Kamal Bennani
more...
No comment yet.
Rescooped by massimo facchinetti from Social media insider
Scoop.it!

What Facebook's Algorithm Change Means For Brands, Publishers, and the Future of Media

What Facebook's Algorithm Change Means For Brands, Publishers, and the Future of Media | Mastering Facebook, Google+, Twitter | Scoop.it
Everyone spent this week freaking out about 'Mobilegeddon,' but another much more unexpected algorithm change might prove far more painful for brands and publishers alike.

Via Mat Loup
more...
No comment yet.
Rescooped by massimo facchinetti from Public Relations & Social Media Insight
Scoop.it!

28 social media management tools rated, scored, reviewed 

28 social media management tools rated, scored, reviewed  | Mastering Facebook, Google+, Twitter | Scoop.it

To find the best social media management tools for big, medium, and growing brands, we surveyed 1,133 social media managers who build their companies’ brands online.


The answers are now in.


For enterprise, Oracle is surprisingly good, as are Sprinklr and Komfo. For smaller companies, Meshfire, Sendible, and Hootsuite lead the pack. And for the midsize company, Sendible, Meshfire (again), and Oktopost are leaders. Other tools you can’t ignore? TweetDeck, Buffer, SocialFlow, Spredfast, and Crowdbooster. Those are just a few of the results...


Via Jeff Domansky
more...
Jeff Domansky's curator insight, April 24, 12:52 AM

Venture Beat survey finds the top 28 social media tools used by online marketers. Check them out and pick a few for your social marketing toolkit.

Nedko Aldev's curator insight, Today, 6:40 AM

 

210
Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

The Secret Psychology of Facebook: Why We Like, Share, Comment and Keep Coming Back

The Secret Psychology of Facebook: Why We Like, Share, Comment and Keep Coming Back | Mastering Facebook, Google+, Twitter | Scoop.it
Why we love Facebook so much: It taps the brain’s pleasure center

Lots of studies have worked toward figuring out what exactly goes on in our brains when we’re participating in social media—specifically, Facebook.

A recent one discovered a strong connection between Facebook and the brain’s reward center, called the nucleus accumbens. This area processes rewarding feelings about things like food, sex, money and social acceptance.

When we get positive feedback on Facebook, the feeling lights up this part of our brain. The greater the intensity of our Facebook use, the greater the reward.

Via Brian Yanish - MarketingHits.com
more...
SageRave's curator insight, April 24, 11:19 AM

This infographic would be a great office poster!

Rescooped by massimo facchinetti from Social Media Useful Info
Scoop.it!

LinkedIn Marketing Tip: This Lead Generation Strategy Works

LinkedIn Marketing Tip: This Lead Generation Strategy Works | Mastering Facebook, Google+, Twitter | Scoop.it
This LinkedIn marketing tip can help you capture more leads for your business. Discover how to implement it today to grow your business.

Via Pantelis Chiotellis, Ivo Nový
more...
No comment yet.
Rescooped by massimo facchinetti from digital marketing strategy
Scoop.it!

How to Create Shareworthy Twitter Images and Visuals

How to Create Shareworthy Twitter Images and Visuals | Mastering Facebook, Google+, Twitter | Scoop.it
A complete guide to the 10 top ways of creating shareable, clickable Twitter images and visuals.

Via malek
more...
malek's curator insight, April 21, 6:14 PM

GIFs in Twitter can be a cool way to add some variety to your Twitter images

Rescooped by massimo facchinetti from Social Media Strategies
Scoop.it!

Elements of an Effective Social Media Business Plan

Elements of an Effective Social Media Business Plan | Mastering Facebook, Google+, Twitter | Scoop.it
Want to know where and how to spend your time online? Here's your plan! 11 essential elements of an effective social media business plan.

Via Pantelis Chiotellis, Ivo Nový
more...
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

6 Reasons B2B Companies Need To Use Facebook

6 Reasons B2B Companies Need To Use Facebook | Mastering Facebook, Google+, Twitter | Scoop.it
A Social Media Stream blog post. Many believe Facebook marketing is just for B2C but we explore 6 reasons why B2B companies need to use Facebook.
more...
No comment yet.
Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

21 Awesome Facebook Facts and Statistics You Need To Check Out

21 Awesome Facebook Facts and Statistics You Need To Check Out | Mastering Facebook, Google+, Twitter | Scoop.it
It is rumoured that Facebook was going to call the like button “awesome”. But they didn’t.
That is a good thing because the word awesome is over used already. It is often trotted out to try and make the ordinary a little more extraordinary. You may also have noticed I used it in the “headline”. But I couldn’t help myself.
That is maybe one time too many. Sorry.
So back to Facebook. Facebook was the first social media network I joined in 2008 and at the time there were about 50 million users but growing rapidly. This seeming fad at the time was not seen as anything but a passing phase.
How wrong were those dinner party discussions.

Via Brian Yanish - MarketingHits.com
more...
SENAME Interactive's comment, April 20, 2:15 AM
That's an interesting insight.
Scooped by massimo facchinetti
Scoop.it!

7 Social Media Marketing Mistakes to Avoid With LinkedIn - Business 2 Community

7 Social Media Marketing Mistakes to Avoid With LinkedIn - Business 2 Community | Mastering Facebook, Google+, Twitter | Scoop.it
With over 329 million members, LinkedIn can provide invaluable networking opportunities for professional services firms.
more...
No comment yet.
Rescooped by massimo facchinetti from Transmedia Storytelling meets Tourism
Scoop.it!

The Psychology of Facebook: Why We Like, Share, Comment

The Psychology of Facebook: Why We Like, Share, Comment | Mastering Facebook, Google+, Twitter | Scoop.it
Whenever I hop onto Facebook to do something specific—find a link I saved for later or see what’s happening on Buffer’s Facebook page, perhaps—something strange happens.
Despite my best intentions to stay on track and accomplish my goal, I get sucked in. Suddenly I’m checking my own notifications, looking at what’s been recently posted and generally forgetting why I came to Facebook in the first place.
This isn’t entirely by accident. There is science and psychology that explains why so many of ...

Via Soraia Ferreira
more...
No comment yet.
Rescooped by massimo facchinetti from B2B Lead Generation and Social Media
Scoop.it!

How to Maximize Your LinkedIn Profile to Find Potential Customers - Entrepreneur

How to Maximize Your LinkedIn Profile to Find Potential Customers - Entrepreneur | Mastering Facebook, Google+, Twitter | Scoop.it
If you only think of LinkedIn as a platform people use to find jobs or connect with their network, think again.

Via Liana Ling
more...
No comment yet.
Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

23 Epic Twitter Facts and Statistics That May Surprise You

23 Epic Twitter Facts and Statistics That May Surprise You | Mastering Facebook, Google+, Twitter | Scoop.it

Twitter is reinventing itself into a much more visual platform. It has to.

The competition demanded it. Instagram, Pinterest and other emerging visual social apps made it clear where the web was going. Mobile and visual

It added Vine the looping 6 second video app in January 2013. It then continued its visual evolution with images appearing in the Twitter stream.

But it’s latest acquisition was a live video streaming company “Periscope” that allows people to share live video and stories as they happen. This is a direct competitor to Meerkat that hit public consciousness in March at SXSW 2015.

It will be interesting to see how this catches on. But back to the visual Twitter.

So why should you be a visual tweeter?



Via Brian Yanish - MarketingHits.com
more...
Ursula Sola de Hinestrosa's curator insight, April 25, 10:56 AM

#Twitter

jose antonio gabelas's curator insight, April 25, 11:44 AM

AÑADA su visión ...

Marco Favero's curator insight, Today, 5:59 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

Facebook News Feed update: how it will affect your company page

Facebook News Feed update: how it will affect your company page | Mastering Facebook, Google+, Twitter | Scoop.it
In a post on Facebook’s official blog, the company just announced that will change the way it will display posts and updates on the News Feed.

Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

Yes, Pinterest can help market your small business

Yes, Pinterest can help market your small business | Mastering Facebook, Google+, Twitter | Scoop.it
There are 11.8 million active users on social media in South Africa according to a report released this year by social media marketing and communications agency, We Are Social, 9% of which are on Pinterest.

The site grew from 7 million unique visitors in December 2011, which was around the time of its launch, to 70 million as of January 2015.

With over 1 million South Africans on Pinterest, that's more reason for your small business to use the platform to engage with customers and increase brand exposure.

Pinterest is an online social media platform, which allows users to upload images—known as pins—and other media content (eg: videos and images) through collections known as boards.

Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Rescooped by massimo facchinetti from Pinterest
Scoop.it!

How To Set Up And Monitor Promoted Pins

How To Set Up And Monitor Promoted Pins | Mastering Facebook, Google+, Twitter | Scoop.it
How To Set Up And Monitor Promoted Pins | HelloSociety Blog

Via Kelly Lieberman
more...
Marco Favero's curator insight, April 24, 11:00 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from Pinterest
Scoop.it!

Creating Pinnable Images On Pinterest

Creating Pinnable Images On Pinterest | Mastering Facebook, Google+, Twitter | Scoop.it
Discussion includes social media, how he got into Pinterest, how he creates images for Pinterest, and his social media plugin called Social Warfare.

Via Kelly Lieberman
more...
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Why Facebook’s R&D spend is huge right now

Why Facebook’s R&D spend is huge right now | Mastering Facebook, Google+, Twitter | Scoop.it
Building teams to craft smart algorithms takes serious money. And Facebook has been busy in that department.
more...
No comment yet.
Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

How to Measure Instagram Traffic, Leads and Sales #Infographic

How to Measure Instagram Traffic, Leads and Sales #Infographic | Mastering Facebook, Google+, Twitter | Scoop.it
Brands have started using their Instagram posts to drive traffic to their profile’s bio section — hence the ubiquitous “Click the link our bio!”  When users click a URL in a brand’s bio, they are usually directed to content the brand recently promoted on their Instagram account.

There are 5 types of content brands frequently promote on Instagram:

Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

How to Measure Instagram Traffic, Leads and Sales [INFOGRAPHIC]

How to Measure Instagram Traffic, Leads and Sales [INFOGRAPHIC] | Mastering Facebook, Google+, Twitter | Scoop.it

With third-party tools that allow you to build landing pages, brands are able to create Instagram Campaigns that can host all sorts of content including forms, videos and more.

Instead of directing Instagram users to a URL that serves one purpose, make the one link allowed in your Instagram bio really count by directing them to a dynamic Instagram Campaign.


Via Kamal Bennani
more...
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

18 Reasons Why You Need Every Employee Using LinkedIn Every Day

18 Reasons Why You Need Every Employee Using LinkedIn Every Day | Mastering Facebook, Google+, Twitter | Scoop.it
Corporations are finally waking up to the fact that they need to engage all their people in social media. The impact of social media on a company’s brand is monumental, and it affects everyone throughout your organization – from the entry-level millennials you just hired to your CEO.
more...
Marco Favero's curator insight, April 20, 4:10 AM

aggiungi la tua intuizione ...

Scooped by massimo facchinetti
Scoop.it!

Building Parternships: How To Use Social Media To Connect With Professionals - Business 2 Community

Building Parternships: How To Use Social Media To Connect With Professionals - Business 2 Community | Mastering Facebook, Google+, Twitter | Scoop.it
For the small or medium-sized business, it makes sense to use different social networks to find potential employees, business partners, suppliers and sales prospects.
more...
No comment yet.