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6 Factors that turn social media strategy into RESULTS

6 Factors that turn social media strategy into RESULTS | Mastering Facebook, Google+, Twitter | Scoop.it
These seven factors make the difference between social media strategy success and failure.
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Mastering Facebook, Google+, Twitter
How to master the biggest social network
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10 Training Steps To Set Up Google Plus For Your Business

10 Training Steps To Set Up Google Plus For Your Business | Mastering Facebook, Google+, Twitter | Scoop.it
If you're thinking about Google Plus training for your business, you may have two questions on your mind. The first very common question about Google Plus training for business is why it matters. And the second question is what steps are required to create a Google Plus business page.
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The Good and the Bad of Social Media Marketing [INFOGRAPHIC]

The Good and the Bad of Social Media Marketing [INFOGRAPHIC] | Mastering Facebook, Google+, Twitter | Scoop.it
Did you know that 74 percent of 16-24 year-olds say that they cannot be parted from their mobile phones, citing a “need” to have them on their person at all times?

Via Brian Yanish - MarketingHits.com
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Combining Social Media with CRM for Even Better Engagement

Combining Social Media with CRM for Even Better Engagement | Mastering Facebook, Google+, Twitter | Scoop.it

Customer relationship management is essential for any company. Fortunately, these days, social media has made it easier than ever before. However, this only holds true if you’re using it the right way. Keep the below advice in mind and you’ll marry the two perfectly for better engagement.


Choose Your Primary Platform


Via Brian Yanish - MarketingHits.com
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How To Get Your Business Started on Google Plus – A Detailed Guide

How To Get Your Business Started on Google Plus – A Detailed Guide | Mastering Facebook, Google+, Twitter | Scoop.it
Check out this step-by-step guide for getting your business on Google Plus, a social network business owners shouldn't neglect.

Via Stefano Principato
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Beyond Storytelling: 7 Highlights from Content Marketing World 2014

Beyond Storytelling: 7 Highlights from Content Marketing World 2014 | Mastering Facebook, Google+, Twitter | Scoop.it
Each year at Content Marketing World we can see the needle moving. We are no longer focused on simply determining what content marketing is and how to create it; we've progressed to working on how ...
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Strategies that Work – The Digital Marketing Appeal of Google+

Strategies that Work – The Digital Marketing Appeal of Google+ | Mastering Facebook, Google+, Twitter | Scoop.it
If you’re a social media fanatic in your personal life, chances are Google+ isn’t very high up on your list as far as preferred networks go. However, when it comes to your small business, Google�…
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How Social Media Can Have a Weird Effect on Your Brain [INFOGRAPHIC]

How Social Media Can Have a Weird Effect on Your Brain [INFOGRAPHIC] | Mastering Facebook, Google+, Twitter | Scoop.it
Social media rearranges your brain and the internet can be addictive. It seems that tweeting for 10 minutes elevates your oxytocin levels as much as 13% in your blood and that creates good feelings that can lead to psychological addiction.

Via Brian Yanish - MarketingHits.com
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7 Elements of a Perfectly Optimized Social Media Account [Infographic]

7 Elements of a Perfectly Optimized Social Media Account [Infographic] | Mastering Facebook, Google+, Twitter | Scoop.it
One of the toughest parts of being a marketer is staying up-to-date with all of the changes on social media. One day Facebook doesn't have hashtags, and the next it does. The next week, Twitter has a completely redesigned profile layout.

Via Brian Yanish - MarketingHits.com
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Amy Virgo CTA's curator insight, September 15, 11:47 AM

Travel Green Florida spends hours daily and Business owners do not want to pay the fee for Social Media Experts

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How Pinterest drives online sales #infographic

How Pinterest drives online sales #infographic | Mastering Facebook, Google+, Twitter | Scoop.it
If your brand isn’t using Pinterest, this information will prove that you’re missing out on sales.

Via Brian Yanish - MarketingHits.com
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Mr Tozzo's curator insight, September 15, 2:44 AM

How Pinterest drives online sales #infographic

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7 Ways to Boost Twitter Conversions [Research]

7 Ways to Boost Twitter Conversions [Research] | Mastering Facebook, Google+, Twitter | Scoop.it

Twitter – what is it good for?


The site, which reported 255 million monthly active users in March, has gone way beyond its original roots to become a place that breaks news, provides customer service and has a goodly dose of snark and humor.


It’s a site where people can pack a powerful punch into a puny 140 characters and flesh out tweets with images and video. But if you’re a marketer, only one thing matters: how can you use Twitter to meet your conversion optimization goals? Some recent research provides some clues.


Via Brian Yanish - MarketingHits.com, Ivo Nový
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The Importance of Twitter Monitoring for Brands [Infographic] - Twilert Blog

The Importance of Twitter Monitoring for Brands [Infographic] - Twilert Blog | Mastering Facebook, Google+, Twitter | Scoop.it
One of our aims over the next year, is to help brands and businesses become masters of Twitter Monitoring. When used correctly, Twitter Monitoring is the door to improving your brand’s reputation, keeping customers happy and even finding leads for your sales team. To reach as many brands as possible on our mission, we’ve been busy creating …

Via Cendrine Marrouat - www.socialmediaslant.com
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Cendrine Marrouat - www.socialmediaslant.com's curator insight, September 13, 1:06 PM

Twitter is still an untapped source for monitoring. Why? Check out this infographic and you'll know. ;)

A.K.Andrew's curator insight, September 14, 11:58 AM

Twitter can be a great tool, but it will be more effective if used with direction and mindful purpose

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Why Social Media Marketing Represents the New Face of PR

Why Social Media Marketing Represents the New Face of PR | Mastering Facebook, Google+, Twitter | Scoop.it
Google’s approach towards updating its algorithms has become increasingly aggressive in recent times, as the brand have introduced a higher volume of radical changes that target spam-laden websites…
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7 New Statistics About Facebook Users That Reveal Why It's Such A Powerful Marketing Platform

Facebook's demographics are attractive to marketers. These are the top statistics for making sense of who's on Facebook.
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17 Statistics That Show Social Media is the Future of Customer Service

17 Statistics That Show Social Media is the Future of Customer Service | Mastering Facebook, Google+, Twitter | Scoop.it
Millions of people are taking service issues to social media channels as their preferred communication route. These questions and complaints are public, and the only real question for businesses is how - not if - they will respond. Listening is no longer an end, but rather a means to evaluating where you need to engage.
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14 Social Media Marketing Tools Recommended by the Pros |

14 Social Media Marketing Tools Recommended by the Pros | | Mastering Facebook, Google+, Twitter | Scoop.it
Are you looking for social media marketing tools? This article shares 15 tools to add to your social media marketing toolbox.

Via Bonnie Burns, Joy Bhattacharya
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Bonnie Burns's curator insight, September 16, 11:03 AM

Discover 14 tools to add to your social media marketing toolbox and why you should consider using them.

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How to Increase Engagement in Your Online Community

How to Increase Engagement in Your Online Community | Mastering Facebook, Google+, Twitter | Scoop.it

Connection is important in a community. However, for it to exist, you must first generate trust. Trust arises from your community’s engagement. Unless you give rise to such engagement on the basis of the credibility you earn with what you do and what you say, then there is no community, you have nothing.


Engagement is everything


Via Brian Yanish - MarketingHits.com
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Magento Migrate's curator insight, September 16, 9:06 AM

very interesting!

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Gartner recognizes Microsoft as a Leader positioned highest in ability to execute and furthest in completeness of vision for social software

Gartner recognizes Microsoft as a Leader positioned highest in ability to execute and furthest in completeness of vision for social software | Mastering Facebook, Google+, Twitter | Scoop.it

Via ronald scherpenisse
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ronald scherpenisse's curator insight, September 16, 5:39 AM

Gartner recognizes Microsoft as a Leader positioned highest in ability to execute and furthest in completeness of vision for social software

Microsoft is  excited to announce that they has been positioned as a Leader in Gartner’s 2014 Magic Quadrant for Social Software in the Workplace! Vendors in the report were evaluated on ability to execute and completeness of vision, and Leaders are considered well-established vendors with widely used social software and collaboration offerings.

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Infographic: The Booming Business of Social Commerce | Mobile Marketing Watch

Infographic: The Booming Business of Social Commerce | Mobile Marketing Watch | Mastering Facebook, Google+, Twitter | Scoop.it
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12 Steps to Social Media Marketing Success

12 Steps to Social Media Marketing Success | Mastering Facebook, Google+, Twitter | Scoop.it

Word of mouth is the strongest form of recommendation, and spreads quite quickly too. If people are talking about your business, then you can be sure you’ll get a big lift in your sales from new customers. According to a study done by Ad Age word of mouth can increase marketing effectiveness by 54%!


But wait a minute – word of mouth marketing? How can you increase the word of mouth about your own company?


Excellent question -- read this post to find out a 6 ways that you can actually get your customers to talk about your business!

What is Word of Mouth Marketing


Via Brian Yanish - MarketingHits.com
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The Twitter strategy shift and what it means to you and your business - Schaefer Marketing Solutions: We Help Businesses {grow}

The Twitter strategy shift and what it means to you and your business - Schaefer Marketing Solutions: We Help Businesses {grow} | Mastering Facebook, Google+, Twitter | Scoop.it
Twitter strategy might be shifting and the implications for our personal and business experience could be profound.

Via GrupoNeo
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2015 Social Media Trends

With the ever-changing climate of social media, it’s hard to know what’s “in” and what will help grow your business. Social media, digital marketing and new technology holds tremendous ...


Via Brian Yanish - MarketingHits.com
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Run'Concept's curator insight, September 16, 4:51 AM

Le contenu est/reste/et restera le roi !

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11 Lesser-Known LinkedIn Features You Should Be Using

11 Lesser-Known LinkedIn Features You Should Be Using | Mastering Facebook, Google+, Twitter | Scoop.it
Although lots of people use LinkedIn, many neglect to utilize the professional network to its full potential. Here are a few incredibly useful features you might not be using.
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Using Social to Promote Events | Visual.ly

Using Social to Promote Events | Visual.ly | Mastering Facebook, Google+, Twitter | Scoop.it
It's not as easy as making a Facebook event (maybe that's why no one came to your dog's fifth birthday?)

Make sure your business conferences get th
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The Story of #Twitter (2006-14) [INFOGRAPHIC]

The Story of #Twitter (2006-14) [INFOGRAPHIC] | Mastering Facebook, Google+, Twitter | Scoop.it
“Twttr” first opened its doors as an employee-only platform on March 21, 2006, when co-founder Jack Dorsey famously wrote “just setting up my twttr”, the first-ever tweet.

Via Brian Yanish - MarketingHits.com
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10 Proven Ways To Get More Followers On Pinterest

10 Proven Ways To Get More Followers On Pinterest | Mastering Facebook, Google+, Twitter | Scoop.it
As a Pinterest consultant I am always looking for ways to help; businesses, bloggers, marketers and entrepreneurs maximize their results on Pinterest because I believe it is a phenomenally powerful b…
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