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6 Factors that turn social media strategy into RESULTS

6 Factors that turn social media strategy into RESULTS | Mastering Facebook, Google+, Twitter | Scoop.it
These seven factors make the difference between social media strategy success and failure.
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Mastering Facebook, Google+, Twitter
How to master the biggest social network
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Rescooped by massimo facchinetti from Digital-News on Scoop.it today
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Ello legally binds itself to remaining an ethical, ad-free social network, forever - Digital Trends

Ello legally binds itself to remaining an ethical, ad-free social network, forever - Digital Trends | Mastering Facebook, Google+, Twitter | Scoop.it
New social network Ello has become a Public Benefits Corporation, which means it must stick to rules laid out in a charter, making it illegal for it to make money from ads, or to sell your data.

Via Thomas Faltin
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Ad-free Social Network Ello Raises $5.5 Million In New Venture Funding - Search Engine Journal

Ad-free Social Network Ello Raises $5.5 Million In New Venture Funding - Search Engine Journal | Mastering Facebook, Google+, Twitter | Scoop.it
Ello, the new social network that whose mandate is to never display ads or sell user data, just completed a round of venture funding where they raised $5.5
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Alternatives to Facebook for Small Business Marketing - Huffington Post

Alternatives to Facebook for Small Business Marketing - Huffington Post | Mastering Facebook, Google+, Twitter | Scoop.it
How would I promote myself online as a service professional, minus Facebook?

Via Thomas Faltin
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Marco Favero's curator insight, Today, 5:25 AM

aggiungi la tua intuizione ...

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Twitter Launches New Business Website

Twitter Launches New Business Website | Mastering Facebook, Google+, Twitter | Scoop.it
“Twitter has unveiled a complete revamp of their business.twitter.com website, which promises to help brands of all sizes grow their business with Twitter.“We’re excited to announce the launch of our new website – a tailored experience based on your business needs,” says Twitter. “Whether your business is new to Twitter or you’re a seasoned”
Via Brian Yanish - MarketingHits.com
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Marco Favero's curator insight, Today, 5:24 AM

aggiungi la tua intuizione ...

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Simple Steps to Market on Pinterest for Profits

Are you wondering what direction to take your marketing for 2015? Marketing on Pinterest is the answer! This presentation will show you why people are on Pinte…

Via Kelly Lieberman
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Take Over Google Plus With These 8 Marketing Tools

Take Over Google Plus With These 8 Marketing Tools | Mastering Facebook, Google+, Twitter | Scoop.it

GooThat being said, the next question is, how do you market more efficiently on Google+? Of course there are any number of ways to use Google+ to boost your business, but you can take that to the next level by using specific Google Plus tools to your advantage.In this post we’re going to take a look at eight different tools that you can use to take over Google Plus!...


Via Jeff Domansky
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OXY GREY's curator insight, October 24, 4:56 AM

8 outils pour reprendre le contrôle sur Google+ !

Marco Favero's curator insight, October 24, 6:08 PM

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Benjamin Labarthe-Piol's curator insight, Today, 4:21 AM

Google PLUS

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Social media in numbers (October 2014)

Social media in numbers (October 2014) | Mastering Facebook, Google+, Twitter | Scoop.it
Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below -- updated to October 2014.

Via Cendrine Marrouat - www.socialmediaslant.com
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Rescooped by massimo facchinetti from Public Relations & Social Media Insight
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9 Common Social Media Marketing Mistakes | SocialTimes

9 Common Social Media Marketing Mistakes | SocialTimes | Mastering Facebook, Google+, Twitter | Scoop.it

Despite the abundance of social media marketing advice online, lots of businesses still get it wrong.The advice available to anyone trying to solidify their social media marketing strategies is endless. Still, many businesses run into the same pitfalls time and again. An infographic from entrepreneur Jason Squires details the nine most common mistakes.


Via Jeff Domansky
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Jeff Domansky's curator insight, October 22, 3:12 AM

Here's a look at the social marketing basics and how to avoid some very common mistakes.

William Weise's curator insight, October 23, 2:19 PM

I think it is very true that many businesses don’t do enough focus on the quality of their followers, but rather on the quality. They judge themselves by the number of their followers, but they don’t take into account whether their followers are actually paying attention to their posts. It is important to keep posting content regularly that engages the audience. If you don’t keep making interesting posts, you are bound to eventually lose your audience. It is a common mistake that marketers make that once they have followers, they have customers which is not true. It is their responsibility to make the followers their customers. I believe it’s also wise to limit a company to 3 or 4 platforms and too just use the ones that are highly relevant instead of being all over the lower tier ones. Your brand on social media needs to have a personality. Personalities are what make people unique and they are, also what can make a business unique.

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INFOGRAPHIC: How Small and Midsized Businesses Can Secure Their Facebook Pages - AllFacebook

INFOGRAPHIC: How Small and Midsized Businesses Can Secure Their Facebook Pages - AllFacebook | Mastering Facebook, Google+, Twitter | Scoop.it
Facebook continued to mark National Cyber Security Awareness Month with content aimed at keeping its users safe on the social network, and the latest installment is an infographic containing tips for how small and midsized businesses can protect their pages.
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12 Must Do Things After You Have Written A New Blog Post [Infographic]

12 Must Do Things After You Have Written A New Blog Post [Infographic] | Mastering Facebook, Google+, Twitter | Scoop.it
12 Must Do Things After You Have Written A New Blog Post #infographic

Via Rami Kantari
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Marco Favero's curator insight, October 21, 6:05 PM

aggiungi la tua intuizione ...

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3 Mobile Pinterest Strategies That Work

3 Mobile Pinterest Strategies That Work | Mastering Facebook, Google+, Twitter | Scoop.it
3 mobile Pinterest strategies that have brought more followers and more re-pins every day!

Via Kelly Lieberman
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Rescooped by massimo facchinetti from MarketingHits
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Facebook Isn't Dead: 10 Reasons to Keep Using It for Your Business

Facebook Isn't Dead: 10 Reasons to Keep Using It for Your Business | Mastering Facebook, Google+, Twitter | Scoop.it
With its falling organic reach, using Facebook for business might seem like a dying proposition. However, there may still be benefits to engaging in this particular social channel.

To learn more, we asked 10 founders from the Young Entrepreneur Council (YEC) why they weren’t yet ready to leave Facebook for business behind. Here's what they told us.

Via Brian Yanish - MarketingHits.com
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Joaquim Oliveira's curator insight, October 21, 7:22 AM

Muito interessante!

Agathe Crocquevieille's curator insight, October 21, 7:38 AM

10 raison pour continuer à utiliser Facebook en Entreprise

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11 Ideal Facebook Tools for Marketers

11 Ideal Facebook Tools for Marketers | Mastering Facebook, Google+, Twitter | Scoop.it

The built-in tools that Facebook offers to business pages and advertisers are robust and detailed. Hence, you're likely to uncover a smaller stash of third-party tools than you might for a network like Twitter.

Still, there are some fabulous Facebook tools out there, and they can help push your Facebook marketing campaign forward with contests, insights, advertising, and more.

Here is a selection of our top picks for Facebook marketing tools.


Via Kamal Bennani
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The Google+ feature you’ve never used is actually one of its most innovative

The Google+ feature you’ve never used is actually one of its most innovative | Mastering Facebook, Google+, Twitter | Scoop.it

Google has changed the world by sorting the world’s information, and with Project Boswell (Google+ Stories) it now hopes to become your own personal historian.


Via Kamal Bennani
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23 Creative Ideas to Build Quality Twitter Lists

23 Creative Ideas to Build Quality Twitter Lists | Mastering Facebook, Google+, Twitter | Scoop.it

I don't know about you, but I love Twitter lists. They make my life so much easier!


Kevan Lee has written another stellar post highlighting creative uses of lists, as well as advice and tools to leverage one of Twitter's most powerful features.


A must-read!


------------------


Cendrine Marrouat


Via Cendrine Marrouat - www.socialmediaslant.com
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Becky Roehrs's curator insight, Today, 9:46 AM

I'm reading it now!

Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
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The Sales Manager's Quick Guide to Social Selling

The Sales Manager's Quick Guide to Social Selling | Mastering Facebook, Google+, Twitter | Scoop.it
Interesting in helping your team embrace social sales? Here's how to get started.
Via Kamal Bennani
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6 Word of Mouth Marketing Tips to Get People Talking About Your Business

6 Word of Mouth Marketing Tips to Get People Talking About Your Business | Mastering Facebook, Google+, Twitter | Scoop.it
“Ready to give your eCommerce store a marketing boost? Have you thought of trying word of mouth marketing? Word of mouth is the strongest form of recommendation, and spreads quite quickly too. If people are talking about your business, then you can be sure you’ll get a big lift in your sales from new customers. …”
Via Thomas Faltin
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Info Magazine: Cartographie des réseaux sociaux [infographie]

Info Magazine: Cartographie des réseaux sociaux [infographie] | Mastering Facebook, Google+, Twitter | Scoop.it
Cette cartographie des réseaux sociaux les plus influents du moment réalisé par l'agence 360i et traduite par Olybop inclut des statistiques d’août 2014.

Via Philippe Trebaul
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Achieving Social Selling Success Infographic

Achieving Social Selling Success Infographic | Mastering Facebook, Google+, Twitter | Scoop.it
In our latest eBook, we introduced LinkedIn's Social Selling Index (SSI) and how it relates to career success. Social Selling Index is a measure of a sales professional's activity on LinkedIn and is defined here. It's

Via Anita Windisman
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Marco Favero's curator insight, October 24, 5:57 PM

aggiungi la tua intuizione ...

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Facebook Overhauling PMD Program, Which Will Be Renamed Facebook Marketing Partners

Facebook Overhauling PMD Program, Which Will Be Renamed Facebook Marketing Partners | Mastering Facebook, Google+, Twitter | Scoop.it
Big changes are coming to Facebook’s Preferred Marketing Developer program, including an early 2015 rechristening as Facebook Marketing Partners, as well as a reorganization of partner companies by specific areas of expertise.

Facebook also said it was improving access to its ads application-programming interface in an effort to enable developers to build better marketing tools for brands on Facebook.

Via Brian Yanish - MarketingHits.com
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Marco Favero's curator insight, October 23, 9:01 AM

aggiungi la tua intuizione ...

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Engagement Marketing: Winning in the Digital Age - Robin Bordoli

Robin Bordoli, GM of Consumer Marketing for Marketo, discusses how the key to winning in this digital age is through engagement marketing and shares the amazin…


Via Fred Zimny
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Gartner Says Advanced Analytics Is a Top Business Priority

Gartner Says Advanced Analytics Is a Top Business Priority | Mastering Facebook, Google+, Twitter | Scoop.it
Gartner, Inc. today said advanced analytics is a top business priority, fuelled by the need to make advanced analysis accessible to more users and broaden the insight into the business.

Via Fred Zimny
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We Are Social's Digital Statshot 001

[REVISED 13 Oct to show MAUs for LINE] This report brings together a selection of key digital statistics and data points from around the world, including inter…

Via Jacques Tang, Luis Costa, Soraia Ferreira
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Jacques Tang's curator insight, October 20, 10:09 AM

Les derniers chiffres sur les réseaux sociaux via We are social.

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A History of Social Media Advertising #INFOGRAPHIC

A History of Social Media Advertising #INFOGRAPHIC | Mastering Facebook, Google+, Twitter | Scoop.it
Facebook’s launch of Pages back in 2007 was (arguably) the beginning of social media advertising. For the first time, brands could establish a strong presence on Facebook and build a large audience of potential customers, giving birth to the term “cost per fan”.

Via Brian Yanish - MarketingHits.com
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Marketing With Pinterest’s Interests

Marketing With Pinterest’s Interests | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest is all about interests – it’s literally in their name. Pinterest users collect things that are of interest to them. While a users’ “work” board and their “cat-lover” board may…
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