Mastering Facebook, Google+, Twitter
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Mastering Facebook, Google+, Twitter
How to master the biggest social network
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Twitter Update: Character Count, @replies, Images Changes Coming Soon

Twitter Update: Character Count, @replies, Images Changes Coming Soon | Mastering Facebook, Google+, Twitter | Scoop.it
Learn all about the huge changes that a new Twitter update is making to character counts, @replies, images & retweeting and how it all affects marketers:

Via Kamal Bennani
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4 Tips for Turning Your LinkedIn Profile Into a Powerful Marketing Tool

4 Tips for Turning Your LinkedIn Profile Into a Powerful Marketing Tool | Mastering Facebook, Google+, Twitter | Scoop.it
Your modern professional identity is now defined by LinkedIn. Stephanie
Sammons share 4 tips for turning your LinkedIn profile into a powerful
marketing tool.
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5 Instagram Analytics Tools for Your Business - Hootsuite Social Media Management

5 Instagram Analytics Tools for Your Business - Hootsuite Social Media Management | Mastering Facebook, Google+, Twitter | Scoop.it
As with any job, the right tools can make your work with Instagram analytics much easier. We’ve outlined some of our favorites here.
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To-Do List for Social Media Managers [INFOGRAPHIC]

To-Do List for Social Media Managers [INFOGRAPHIC] | Mastering Facebook, Google+, Twitter | Scoop.it
Want to know what the to-do list of a successful social media manager looks like? Here’s an infographic based on Sprout Social’s Darryl Villacorta’s to-do list. It’s broken down into daily, weekly, monthly and quarterly tasks.
Via Rami Kantari
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How to Use Social Media as an Acquisition Channel for B2B – Part 1 [Infographic]

How to Use Social Media as an Acquisition Channel for B2B – Part 1 [Infographic] | Mastering Facebook, Google+, Twitter | Scoop.it
Learn how to use content to build familiarity, authority and trust with a B2B audience and convert your social profiles into effective acquisition channels.
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How To Use Pinterest for Business: The Definitive Guide

How To Use Pinterest for Business: The Definitive Guide | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest may be one of the best ways to showcase your business’ products and services. Get the most out of Pinterest to drive traffic and tell your story.
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Instagram Has A New Look, But How You Use It Hasn’t Changed… Yet

Instagram Has A New Look, But How You Use It Hasn’t Changed… Yet | Mastering Facebook, Google+, Twitter | Scoop.it
Instagram's icon and the style of the app has been updated with a new minimalist design. But don't worry, all of the functionality you're used to is the same. For now.

Via Kamal Bennani
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Rescooped by massimo facchinetti from Facebook for Business Marketing
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4 Facebook Trends You Must Understand

4 Facebook Trends You Must Understand | Mastering Facebook, Google+, Twitter | Scoop.it

Via Peg Corwin
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Peg Corwin's curator insight, May 15, 9:36 AM

The 4 Facebook Marketing To Dos?  Start streaming live, Explore branded content as an alternative to paid ads, Experiment with instant articles (they even have calls to join newsletter) and Get your business on Facebook Messenger.  Learn what's behind these trends.

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6 Ways to Make a Local Business Shine on Pinterest

6 Ways to Make a Local Business Shine on Pinterest | Mastering Facebook, Google+, Twitter | Scoop.it
Using Pinterest to marketing a local business can be a challenge, but it's worth the effort. Here's how to get started.

Via Kelly Lieberman
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jocularforms's comment, May 19, 2:38 AM
Its splendid :)
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7 Steps to Take Before Paying for Social Media Advertising

7 Steps to Take Before Paying for Social Media Advertising | Mastering Facebook, Google+, Twitter | Scoop.it

It doesn't matter what your motivation for investing in paid social ads might be, what is important is ensuring you get the best possible return on your investment.


Via Daniel Watson
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Daniel Watson's curator insight, May 18, 12:00 AM

 

As more businesses move towards advertising their products or services on social media channels, it is timely to warn newcomers to this space, not to just jump in and start spending an an ad-hoc basis.  This is especially important, if one of the key outcome you are seeking, is to direct more traffic to your website in order to increase sales, grow your database, or to simply find out more about your business. This article outlines seven steps you should take to prepare properly, and thereby increase the likelihood of positive outcomes, from any paid social media advertising campaigns that you decide to execute.

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How to Measure Your LinkedIn Activities : Social Media Examiner

How to Measure Your LinkedIn Activities : Social Media Examiner | Mastering Facebook, Google+, Twitter | Scoop.it
Is social selling part of your LinkedIn marketing strategy? Discover how to measure and track the effectiveness of your social selling on LinkedIn.

Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, May 17, 10:09 AM
Do you know how to measure and track your social selling activities on LinkedIn? See this article for some guidelines.
Minted Marketing's curator insight, May 18, 4:12 PM
I was just doing this the other day and found that LinkedIn provide own stats but here is how to be in control of reporting yourself
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LinkedIn Etiquette: What’s Crossing the Line?

LinkedIn Etiquette: What’s Crossing the Line? | Mastering Facebook, Google+, Twitter | Scoop.it
Learn the do's and don'ts of LinkedIn etiquette. Here's how to maximize networking opportunities using the platform.

Via Anita Windisman
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The Potential of Social Media for B2B in 2016 #Infographic

The Potential of Social Media for B2B in 2016 #Infographic | Mastering Facebook, Google+, Twitter | Scoop.it
“Social media's not going away - it's up to businesses to board the train or get left on the platform.

What other tool can build relationships between businesses with such ease and speed?

Via Brian Yanish - MarketingHits.com
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Jeff Domansky's curator insight, May 17, 11:17 AM

Useful perspective on B2B and social marketing.

VoisinsRelais's curator insight, May 17, 1:39 PM
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Rescooped by massimo facchinetti from I can explain it to you, but I can't understand it for you.
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Pinterest Tools For Marketers And Social Media Managers

Pinterest Tools For Marketers And Social Media Managers | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest is an emerging social media powerhouse that has not been included in most marketers’ and social media managers’ priority mediums compared to main
Via Riaz Khan
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125+ Essential Social Media Statistics Every Marketer Should Know in 2016

125+ Essential Social Media Statistics Every Marketer Should Know in 2016 | Mastering Facebook, Google+, Twitter | Scoop.it
We’ve compiled this list of social media statistics to show what sets each platform—and its users—apart.
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Steven Adams's comment, Today, 3:38 AM
Wow! Realy liked your post. Thanks
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How to Find Facebook Post Ideas for Higher Organic Reach

How to Find Facebook Post Ideas for Higher Organic Reach | Mastering Facebook, Google+, Twitter | Scoop.it
If you're looking for ideas to increase organic reach on Facebook, we have some Facebook post ideas and tools that will massively help.
Via Pedro Da Silva
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Texas mom's Chewbacca mask spawns the most popular Facebook Live post in history

Texas mom's Chewbacca mask spawns the most popular Facebook Live post in history | Mastering Facebook, Google+, Twitter | Scoop.it
A four-minute-long video of a Dallas, Texas, woman playing with her new Chewbacca mask just crushed Buzzfeed's record for the most-viewed Facebook Live post ever.

Via Brian Yanish - MarketingHits.com
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Rescooped by massimo facchinetti from Facebook for Business Marketing
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How to Add a Services Section to Your Facebook Page

How to Add a Services Section to Your Facebook Page | Mastering Facebook, Google+, Twitter | Scoop.it
Want to market your services through Facebook? Discover how to use the Services section of your Facebook page.

Via Peg Corwin
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Peg Corwin's curator insight, May 21, 9:45 AM

Facebook pages using the local business template now can use a services tab with images, descriptions and even slideshows. Good intro discussion on how to find out if you can switch to a template that has this and what else happens if you do.

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How To Use Pinterest for Business

How To Use Pinterest for Business | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest may be one of the best ways to showcase your business’ products and services. Get the most out of Pinterest to drive traffic and tell your story.
Via Daniel Watson
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Daniel Watson's curator insight, May 20, 12:21 AM

 

Pinterest is a high profile social media site that deserves far more attention from businesses seeking to drive more traffic to their websites. Showcasing your products or services on a Pinterest account is not difficult, and can lead to significant additional traffic to your website, if done properly. This definitive guide, should prove very helpful to those businesses looking to establish a foothold in the Pinterest world.

mabitter's comment, May 21, 2:44 AM
Thats exceptional...
Brett.Ashley.Crawford's curator insight, May 23, 10:49 AM
For the arts Pinterest's visual qualities and majority female audience make it an excellent channel. 
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6 Social Media Templates to Save You Hours of Work

6 Social Media Templates to Save You Hours of Work | Mastering Facebook, Google+, Twitter | Scoop.it
Whether you're managing social media for a company or just looking to boost your online profile, here are six social media templates to save you time
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125+ Essential Social Media Statistics Every Marketer Should Know in 2016

125+ Essential Social Media Statistics Every Marketer Should Know in 2016 | Mastering Facebook, Google+, Twitter | Scoop.it
We’ve compiled this list of social media statistics to show what sets each platform—and its users—apart.
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Google launches its Slack competitor, Spaces - TechRepublic

Google launches its Slack competitor, Spaces - TechRepublic | Mastering Facebook, Google+, Twitter | Scoop.it
Ahead of Google I/O, a new collaborative messaging app has been unveiled that aims to compete with the increasingly popular Slack messaging app. Can it keep up?
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jocularforms's comment, May 19, 2:39 AM
Its sweet :)
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What You Need To Know About Pinterest's Activity Changes

What You Need To Know About Pinterest's Activity Changes | Mastering Facebook, Google+, Twitter | Scoop.it
Have you noticed anything weird with your Pinterest account lately? You’re not alone. Pinterest is just rolling out some new changes.

Via Kelly Lieberman
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Five Noteworthy Ways to Increase Engagement on YouTube [Infographic]

Five Noteworthy Ways to Increase Engagement on YouTube [Infographic] | Mastering Facebook, Google+, Twitter | Scoop.it
Social Media - You've created a fantastic video that you want your customers to share and discuss. These five tips can help boost that engagement on YouTube.

Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, May 17, 10:30 AM
Are you frustrated with the lack of engagement your brand's videos receive on YouTube? Here are 5 ways to build better attention getting and completion rates.
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8 Strategies How to Get More Likes on Facebook

8 Strategies How to Get More Likes on Facebook | Mastering Facebook, Google+, Twitter | Scoop.it
We cover eight strategies that will not only show you how to get more likes on Facebook but also how to make your Page more engaging overall. 
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Rajesh Seshachalam's curator insight, May 17, 2:14 AM

How to make your Facebook business page more engaging?