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How to Merge Up to 6 Facebook Pages - JonLoomer.com

How to Merge Up to 6 Facebook Pages - JonLoomer.com | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Facebook has changed the process for merging Facebook Pages, but now you can merge up to six Pages at once. Here's how...
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News On Facebook: How Social Media Is Changing News Consumption

News On Facebook: How Social Media Is Changing News Consumption | Facebook Marketing Resources from Mike Gingerich | Scoop.it

Almost half of all adult Facebook users said that they “never” get news on the social network, which amounts to 30% of the adult U.S. population.

Most of those who find news on Facebook are not actively seeking it, according to the study data. Rather, some 78% said that it happened inadvertently -- they were on Facebook for another reason, and a news tidbit just happened to be featured in their newsfeed. Only 22% said they were actively looking for news on their newsfeeds.

Those who consume news on Facebook tend to be younger, the same age group that is much less likely to be engaged with news on other platforms.

The study also found that news consumption on Facebook did not replace other news-consumption activities.

 

Find more insights from the study's findings at this infographic.


Via Lauren Moss
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Cllr Jane MA Martin's curator insight, October 31, 2013 4:49 AM

We all need to embrace this if we don't want to be left behind

ExploreCurate's curator insight, November 2, 2013 5:34 AM

I love these pompous graphics images. When you have to scroll, you know their are important. Consumer behavior has always been key. At least for the marketers.

 

Newspapers saw early social media as a threat. Now they need to be friends with monsters like Facebook. Content is king. Distribution is everything. If you are a newspaper. Probably consumer behavior (and consumtion particulary) should be on top of every newspaper agenda.

 

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MJUNCKE's curator insight, November 3, 2013 8:47 AM

Facebook doesn't replace our known News-Resources, but it's more and more becoming an additonal News-Ressource for us.

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How to Quickly Overcome Facebook Ad’s 20 Percent Text Rule

How to Quickly Overcome Facebook Ad’s 20 Percent Text Rule | Facebook Marketing Resources from Mike Gingerich | Scoop.it
About the author Related Posts :TabSite VideoFan Page & Place Page: To Merge or Not To Merge?
Mike Gingerich's insight:

Tip on how the grid to determine 20% works!

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Facebook page admins gain access to Shutterstock image library; ability to ... - Inside Facebook

Facebook page admins gain access to Shutterstock image library; ability to ... - Inside Facebook | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Inside Facebook
Facebook page admins gain access to Shutterstock image library; ability to ...
Inside Facebook
When Facebook began to introduce its revamped News Feed in March, the social network emphasized its highly visual nature to brands.
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Capture Leads and Grow Sales with your Facebook Page [Webinar Event Coming]

Capture Leads and Grow Sales with your Facebook Page [Webinar Event Coming] | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Yes, you can capture leads and grow sales with your Facebook page! Learn how in this practical, no-nonsense tip filled webinar I'll be giving on September 5.
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Practical Success Tips for Facebook Contests

Practical Success Tips for Facebook Contests | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Facebook Contests offer great opportunities to help a Facebook page grow, reach more people, and generate leads.
Mike Gingerich's insight:

8 tips that can help you succeed with your Facebook contest!

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Martin (Marty) Smith's curator insight, August 19, 2013 8:36 AM

Facebook contests are trickier than you think. Facebook's Terms & Conditions are easy to break. Solid tips here for how to run a successful contests while staying out of Facebook jail (i.e. get your page taken down).   

Michael Pingree's curator insight, September 12, 2013 5:39 PM

Jail is a very bad thing...

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The 2 Most Important Tabs for Every Restaurant Facebook Page

The 2 Most Important Tabs for Every Restaurant Facebook Page | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Facebook offers restaurants a great platform to stay in touch with customers and find new ones. The key is providing the right information at the right time, right on Facebook! 2 Tabs Restaurants MUST HAVE on their Facebook Page 1.
Mike Gingerich's insight:

Not only restaurants can learn from this but many other small and medium sized businesses!

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Digging Into The New Facebook Insights [VIDEO TUTORIAL]

Digging Into The New Facebook Insights [VIDEO TUTORIAL] | Facebook Marketing Resources from Mike Gingerich | Scoop.it
This video tutorial shows you how to use the new Facebook Page Insights reports. Specifically, you will learn about all the changes to five main reports: Overview: - Get a 7-day snapshot of the most important activity on your Page.
Mike Gingerich's insight:

Great stuff from @johnhaydon

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4 Facebook Poll Tools for Your Social Media Strategy - Jeffbullas's Blog

4 Facebook Poll Tools for Your Social Media Strategy - Jeffbullas's Blog | Facebook Marketing Resources from Mike Gingerich | Scoop.it
If you have an audience on Facebook, you understand the importance of engaging your fans. This should be included with any effective social media strategy
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4 Facebook Contest Promotion Types for Increasing Traffic ... - TabSite

4 Facebook Contest Promotion Types for Increasing Traffic ... - TabSite | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Boost Engagement with Facebook Promotions How to select the Right Type for your Facebook Page Facebook Engagement — the “Holy Grail” for companies on.
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How to Use Facebook Hashtags to Increase Facebook ... - TabSite

How to Use Facebook Hashtags to Increase Facebook ... - TabSite | Facebook Marketing Resources from Mike Gingerich | Scoop.it
As marketers are starting to dig into the opportunities for using hashtags on Facebook to increase their marketing results one way that must not be overlooked is the ability to use Facebook hashtags for contests and ...
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Pet Store Uses TabSite to Grow Online Community via Facebook

Pet Store Uses TabSite to Grow Online Community via Facebook | Facebook Marketing Resources from Mike Gingerich | Scoop.it
About the author Related Posts :Facebook Timeline Cover Image for Breast Cancer Awareness5 Steps to Visual Imagery Sharing Across Multiple Social NetworksMaximizing Social Media - Insights for Social aimed at Mobile and Local - Webinar ReplayTabSite...
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Pet Store Uses TabSite to Grow Online Community via Facebook

Pet Store Uses TabSite to Grow Online Community via Facebook | Facebook Marketing Resources from Mike Gingerich | Scoop.it
About the author Related Posts :Facebook Timeline Cover Image for Breast Cancer Awareness5 Steps to Visual Imagery Sharing Across Multiple Social NetworksMaximizing Social Media - Insights for Social aimed at Mobile and Local - Webinar ReplayTabSite...
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Facebook Completes One-Column Timeline Rollout - The Next Web

Facebook Completes One-Column Timeline Rollout - The Next Web | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Facebook on Tuesday announced it has completed rolling out the new sections on its Timeline profiles to everyone. Furthermore, the company says users are now collectively adding almost 200 million items daily.
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Updated 2013 Facebook Timeline for Pages Infographic with Images Sizes

Updated 2013 Facebook Timeline for Pages Infographic with Images Sizes | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Facebook's Timeline for Pages offers marketers great opportunities! Here's a Facebook Page easy image guide for the various components and image sizes in Timeline for fan pages from TabSite, the leader is Facebook Page promotion tools.
Mike Gingerich's insight:

All the Facebook page Sizes [INFOGRAPHIC] 

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[Podcast] Creating a Facebook Sales Funnel

[Podcast] Creating a Facebook Sales Funnel | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Episode 8 of the Halftime Mike Podcast dives into how companies on Facebook can use posts and tabs to create a Facebook sales funnel. Facebook provides marketers with tremendous opportunity to connect with their target audience.
Mike Gingerich's insight:

3 focal areas for your Facebook content..

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How to Embed a Facebook Post

How to Embed a Facebook Post | Facebook Marketing Resources from Mike Gingerich | Scoop.it
A few weeks ago, Facebook started testing a cool new feature called Facebook embedded posts. Like lots of you, we were pumped about it, but also a little bummed — because it wasn’t available to the masses yet!
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How to Grow your Email List with Facebook Contests

How to Grow your Email List with Facebook Contests | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Email marketing continues to be a strong method digital marketers can utilize as part of their marketing mix. It is a universally used tool that everyone sits down to check at work or home.
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Facebook Page Checkup Guide [INFOGRAPHIC CHECKLIST]

Facebook Page Checkup Guide [INFOGRAPHIC CHECKLIST] | Facebook Marketing Resources from Mike Gingerich | Scoop.it
It’s critical that Facebook Page managers take time to regularly audit their Page and ensure that they are not missing out on new features.
Mike Gingerich's insight:

Quality infographic ready for sharing!  A good tool for Page Admins to use in doing a "check-up" of their Facebook Page!

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12 Point Check-up List for Facebook Page Admins

12 Point Check-up List for Facebook Page Admins | Facebook Marketing Resources from Mike Gingerich | Scoop.it
How long has it been since you REALLY stopped and reviewed your Facebook Page?   Are you keeping up with the latest Facebook changes and features?
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12 Point Check-up List for Facebook Page Admins

12 Point Check-up List for Facebook Page Admins | Facebook Marketing Resources from Mike Gingerich | Scoop.it
How long has it been since you REALLY stopped and reviewed your Facebook Page?   Are you keeping up with the latest Facebook changes and features?
Mike Gingerich's insight:

Facebook = Change.  Review your page with this 12 Point Checklist!

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Facebook Updates Cover Image Guidelines – 20 Percent no Longer in Effect

Facebook Updates Cover Image Guidelines – 20 Percent no Longer in Effect | Facebook Marketing Resources from Mike Gingerich | Scoop.it
About the author Related Posts :Facebook Changes Page Cover Image RulesTimeline for Pages LaunchesFacebook Timeline Cover Images are VITALThe Week's Top Tips on Social Media MarketingPosting your Contest or Promotion to Facebook Timeline - Best PracticesBy...
Mike Gingerich's insight:

No more 20% rule on Cover images for Pages!

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Checklist and Tips for Running a Successful Facebook ... - TabSite

Checklist and Tips for Running a Successful Facebook ... - TabSite | Facebook Marketing Resources from Mike Gingerich | Scoop.it
Marketers are always looking at finding new and effective ways to reach their target audience. With Facebook being a major social network force where.
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Facebook Photo Contest Case Study – Engagement and Reach Results

Facebook Photo Contest Case Study – Engagement and Reach Results | Facebook Marketing Resources from Mike Gingerich | Scoop.it
About the author Related Posts :TabSite Launches 2 Stage Contests - Main and Finalist StagesPosting your Contest or Promotion to Facebook Timeline - Best PracticesBoost Page Engagement with ContestsHow to Post to the Facebook News Feed to Maximize...
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Facebook Photo Contest Case Study – Engagement and Reach Results

Facebook Photo Contest Case Study – Engagement and Reach Results | Facebook Marketing Resources from Mike Gingerich | Scoop.it
About the author Related Posts :TabSite Launches 2 Stage Contests - Main and Finalist StagesPosting your Contest or Promotion to Facebook Timeline - Best PracticesBoost Page Engagement with ContestsHow to Post to the Facebook News Feed to Maximize...
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Best Times to Post on Social Media [INFOGRAPHIC]

Best Times to Post on Social Media [INFOGRAPHIC] | Facebook Marketing Resources from Mike Gingerich | Scoop.it

Social media is 24/7. Someone is always tweeting, posting on Facebook, or uploading a new picture to instagram. However, for social media managers and businesses alike, this can be quite of a challenge.

We obviously can’t be online all day, even for those of us who are social media managers or strategist. But how do you know when to best reach your audience? There are a couple different ways to determine when your audience is online: view the infographic and visit the article link for insights and takeaways...


Via Lauren Moss
Mike Gingerich's insight:

Interesting.  Not sure if I can agree with a blanket best time on Facebook Pages.  In general, yes, after 8 p.m. things will start slowing down but 8 am. seems late for the start as well.

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Angela Goldsmith's curator insight, June 11, 2013 1:09 PM

Excellent view into the best times to target your social media posts!