Social Media Development
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Rescooped by Mike Grady from Adoption of Mobile Technology by Using Big Data-Based Social Media Marketing in SME Retailors
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How to use Social Media in new and interesting ways

How to use Social Media in new and interesting ways | Social Media Development | Scoop.it
Advanced Social Media Techniques

Via Abd Torah
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Abd Torah's comment, April 5, 2014 9:49 PM
TRhank you who shared my scoop
Brianne Mellon's curator insight, May 6, 2014 3:19 PM

Good social media techniques to help create brand awareness and build brand recognition. This helps take your profile to the next step after you have accumulated followers in new and interesting ways. 

the360man's curator insight, May 28, 2014 12:46 AM

A must read article: Great and useful tips.

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How to Make a Computer From a Living Cell

How to Make a Computer From a Living Cell | Social Media Development | Scoop.it
If biologists could put computational controls inside living cells, they could program them to sense and report on the presence of cancer, create drugs on site as they’re needed, or dynamically adjust their activities in fermentation tanks used to...
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5 Easy Ways to Optimize Social Media Marketing for Mobile

5 Easy Ways to Optimize Social Media Marketing for Mobile | Social Media Development | Scoop.it
Nearly half of social media users consume content on their smartphones. Here's how to make sure your content is right for these mobile readers.
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Virgilio Lamaignere's curator insight, September 20, 2013 5:47 PM

The fact is: advertising on social media is increasing sharply and more than ever people are interacting with brands through their mobile devices.  This article gives some useful tips about how to make the most of your social media content before you start taking it for granted. For instance, knowing where our target is going to be at a specific time on the hour or so after your post can be useful to create a call for action in order to inspire some engagement with them.  Another good tip is about knowing how to design for mobiles first instead for lap/desktops as there are differences on the experience for users. Another relevant tip is with regards understanding that some posts might not work on Androids and IPhones but will on Tablets. Likewise, knowing how to deal with it can generate a lot more traffic than simply assuming your links will work on any platform. 

jamie johns's comment, September 22, 2013 8:15 PM
Virgilio, what a cool article to report on! Another great tip mentioned was to check your analytics to ensure you are reaching the appropriate target audience. For example, if you are a company that targets 18-34 year old males, then enabling a mobile application for people to access would be the right move to make. This is because 75% of this age group engage with content through their mobile phones.
Abby Sy Roldan's comment, September 25, 2013 9:11 PM
@Virgilio, A lot of people are accessing social media from their mobile devices. I find this article interesting that there is only 30 minutes of engagement on a post and the engagement decreases. So it's important for the message to relevant to the target.
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Which Social Media Marketing Tactics Work Best?

Which Social Media Marketing Tactics Work Best? | Social Media Development | Scoop.it

Study: How B2B and B2C marketers are approaching social media
SUMMARY: The goal of business-to-business marketers' social media strategies differs from their business-to-consumer brethren, according to an Ascend2 survey. Whereas B2B and B2C marketers name improving customer engagement as the top priority, B2B marketers care more about increasing content reach, lead quality and lead quantity. Tactics differ considerably as well, with B2C more than twice as likely to advertise on social nets, and B2B four times more likely to create whitepapers and research content.

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intentree's curator insight, March 27, 2013 7:31 PM

Excellent tips on how to frame and modify your social media strategy. You can't step around this checklist

Kevin Wong's comment, March 28, 2013 3:34 AM
Yessir
Jerry W. Burt's curator insight, March 28, 2013 1:32 PM

Find out which Social Media Tactic works best for your business and industry. Register for the upcoming Networking Event

The Social Media Collaborative

May 15th go to:

http://www.startmyhomebizuniversity.com

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Hey Dude! You Can Market to Men on Pinterest, Too | Business 2 Community

Hey Dude! You Can Market to Men on Pinterest, Too | Business 2 Community | Social Media Development | Scoop.it
Pinterest may have the stereotype of a typical female audience, but that doesn’t mean there aren’t great marketing opportunities for men on Pinterest

Via Kelly Lieberman
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Internet, Apps & Now Hardware - EE Times

Internet, Apps & Now Hardware - EE Times | Social Media Development | Scoop.it
Internet, Apps & Now Hardware
EE Times
He was referring to the industrywide movement revolving around Raspberry Pi, BeagleBone, PCduino, and other development boards -- including Kinoma Create.

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The Essential Cheat Sheet for Social Media Cover Photo Dimensions [+ Pre-Sized Templates] - HubSpot

The Essential Cheat Sheet for Social Media Cover Photo Dimensions [+ Pre-Sized Templates] - HubSpot | Social Media Development | Scoop.it
This handy cheat sheet and templates give you the dimensions for designing optimized cover photos for Facebook, Twitter, Google+, YouTube, and LinkedIn.

Via marketingIO
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marketingIO's curator insight, March 26, 2013 11:19 AM

THANK YOU HUBSPOT. We love posts that make our lives easier.


  • See the article at blog.hubspot.com
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Done4USocialMedia's curator insight, March 27, 2013 4:33 AM

Found this really useful, hope you do too.

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8 Step Social Media Strategy [Infographic] - Social Media Explorer

8 Step Social Media Strategy [Infographic] - Social Media Explorer | Social Media Development | Scoop.it
Although social media continues to thread its way into the fibre of more organizations, many small to mid-sized companies are lagging behind when it comes to the development of their social media strategies.

Via marketingIO
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marketingIO's curator insight, March 27, 2013 8:29 AM
  • See the article at www.socialmediaexplorer.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing merges marketing automation with content marketing for a powerful lead management solution, configured and managed by our knowledgeable, experienced staff.  Contact us.
Charles Lipshay's curator insight, March 27, 2013 8:37 PM

Collect, Connect, unify, Repeat as often as possable!

Rescooped by Mike Grady from Modern Marketer
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Facebook to Introduce Hashtags — And That’s a Double-Edged Sword for Twitter

Facebook to Introduce Hashtags — And That’s a Double-Edged Sword for Twitter | Social Media Development | Scoop.it

Facebook has alwayswanted to edge in on Twitter’s Interest Graph.

The idea is, it’s a boon for ad dollars, as Twitter’s real-time stream taps into the immediate sentiment of the crowd. Facebook’s Friend Graph, while powerful, isn’t designed for immediacy.


Via The Fish Firm
Mike Grady's insight:

Looks like I'll be doing some research today!

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