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Facebook for Business Success
Learn how to use Facebook to increase your business success.
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7 Facebook Marketing No-Nos | Social Media Today

7 Facebook Marketing No-Nos | Social Media Today | Facebook for Business Success | Scoop.it

With thousands of organizations hoping onto Facebook, it has become a preferred marketing medium for companies worldwide. Are you managing a business page on Facebook? Here is what you should not do.

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Randi Thompson's curator insight, March 3, 2013 4:53 PM

How are you marketing on Facebook?

Sherri-Lee Woycik's comment, March 4, 2013 11:35 AM
Hi Randi, I help many business owners marketing their businesses using FB, I have a page, groups, my personal profile and a strategy on how to use them... how's it going for you?
Randi Thompson's comment, March 6, 2013 9:52 AM
:) I love social media. My page https://www.facebook.com/howtomarketyourhorsebusiness won this years Social Media Examiner's Top 10 Facebook Small Business page. I have 3 active business pages there, and also on Google+. I find my weakness has been in taking the time to make offers to my fans. What about you?
Rescooped by Sherri-Lee Woycik from SOCIAL MEDIA, what we think about!
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Using Facebook Graph Search For Business

Using Facebook Graph Search For Business | Facebook for Business Success | Scoop.it
How can business owners optimize Facebook Graph Search? It's the Facebook feature we've all been waiting for!  The ability to find things on Facebook -- A bank of one billion+ users that log in from their home, office, and mobile phones.

Via Martin Gysler
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Martin Gysler's curator insight, February 18, 2013 9:07 AM

I look forward to try this new tool.


This post has an interesting approach from Facebook graph search for business and shows the real potential from the tool.

 

Let me know what you think, and if in your opinion this tool will be a plus for you and your business.

Gwynne Wade's curator insight, February 19, 2013 8:46 AM

A well written article on the new Facebook Graph search and how you can use it for your business.

Martin Gysler's comment, February 19, 2013 2:58 PM
I'm glad you like it Gwynne ;-)
Rescooped by Sherri-Lee Woycik from All About Facebook
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How to use Facebook for marketing success

How to use Facebook for marketing success | Facebook for Business Success | Scoop.it
The changes you made will be lost if you navigate away from this page.Are you sure you want to leave this page?

Via Rami Kantari
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How to Keep Your Facebook Fans Engaged and Happy - Seo Sandwitch Blog

How to Keep Your Facebook Fans Engaged and Happy - Seo Sandwitch Blog | Facebook for Business Success | Scoop.it
Loyal Facebook fans is one of the most prized possessions that one could keep in today’s virtual world. The biggest challenge that the online marketers faces is keeping their Facebook fans happy and engaged.
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Rescooped by Sherri-Lee Woycik from Everything Facebook
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How Facebook Pages Are Still At A Disadvantage In The News Feed - AllFacebook

How Facebook Pages Are Still At A Disadvantage In The News Feed - AllFacebook | Facebook for Business Success | Scoop.it
So you're posting awesome content from your Facebook page at the correct times, but you still aren't getting many comments, likes, or shares? It might not be your fault.

Via Genevieve Lachance
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Rescooped by Sherri-Lee Woycik from Everything Facebook
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20 Innovative Ways to Use Visual Content to Rock Your Facebook Page | Social @ Blogging Tracker

20 Innovative Ways to Use Visual Content to Rock Your Facebook Page | Social @ Blogging Tracker | Facebook for Business Success | Scoop.it
Want to get fans' attention? Get creative with your photos. Here are 20+ effective visual content to rock your brand and improve your Facebook Page Edgerank score.

Via Genevieve Lachance
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Ursula O'Reilly Traynor's comment, September 30, 2012 8:33 AM
thanks for this Genevieve!
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10 'Fantastic' Facebook Apps That Will Improve Your Social Presence

10 'Fantastic' Facebook Apps That Will Improve Your Social Presence | Facebook for Business Success | Scoop.it

Facebook timeline has settled into the hearts and minds of many – but businesses are still wondering how to enhance their pages. Today we take a look at ten of the most popular Facebook applications that are 100% ...

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Rescooped by Sherri-Lee Woycik from Everything Facebook
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10 Facebook Tips for Power Users

10 Facebook Tips for Power Users | Facebook for Business Success | Scoop.it
Whether you want to improve your timeline, fine-tune your news feed. or create a secret Facebook group, you'll find a useful tip here.

Via Genevieve Lachance
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Min Kim's comment, May 16, 2012 4:06 AM
Thank you for sharing this information. Prof. Morrison
Casey,Go's comment, May 19, 2012 10:16 AM
useful lol
Rescooped by Sherri-Lee Woycik from Everything Facebook
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5 Vital Facebook Reports Every Community Manager Should Know

5 Vital Facebook Reports Every Community Manager Should Know | Facebook for Business Success | Scoop.it
Learn how Facebook Insights reports and public data sources can help you understand, at a granular level, the way your community consumes the stories you create, your fans demographic information, and how users are engaging with your competitors.

Via Genevieve Lachance
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Rescooped by Sherri-Lee Woycik from All About Facebook
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Study: The brand with the highest engagement rate on Facebook has only 14,500 fans

Study: The brand with the highest engagement rate on Facebook has only 14,500 fans | Facebook for Business Success | Scoop.it
A recent study by Socialbakers reveals that while FMCG (Fast moving consumer goods) brand pages have the highest number of fans on Facebook, it's the Automotive brands that have the ...

Via Rami Kantari
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Why Automating Social Media Marketing Could Change Facebook

Why Automating Social Media Marketing Could Change Facebook | Facebook for Business Success | Scoop.it
A dozen or so firms are trying to sell the idea of automating social media marketing. Here's why that could hurt Facebook.
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Rescooped by Sherri-Lee Woycik from SOCIAL MEDIA, what we think about!
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Using Facebook Graph Search For Business

Using Facebook Graph Search For Business | Facebook for Business Success | Scoop.it
How can business owners optimize Facebook Graph Search? It's the Facebook feature we've all been waiting for!  The ability to find things on Facebook -- A bank of one billion+ users that log in from their home, office, and mobile phones.

Via Martin Gysler
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Martin Gysler's curator insight, February 18, 2013 9:07 AM

I look forward to try this new tool.


This post has an interesting approach from Facebook graph search for business and shows the real potential from the tool.

 

Let me know what you think, and if in your opinion this tool will be a plus for you and your business.

Gwynne Wade's curator insight, February 19, 2013 8:46 AM

A well written article on the new Facebook Graph search and how you can use it for your business.

Martin Gysler's comment, February 19, 2013 2:58 PM
I'm glad you like it Gwynne ;-)
Rescooped by Sherri-Lee Woycik from All About Facebook
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Facebook is the Essence of Social Media Marketing

Facebook is the Essence of Social Media Marketing | Facebook for Business Success | Scoop.it
Social Media Marketing, News, & Tools for Business http://t.co/w7dPGrle

Via Rami Kantari
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Rim Riahi's curator insight, February 9, 2013 11:17 PM

Facebook is the Essence of Social Media Marketing |


Rim Riahi's curator insight, February 9, 2013 11:46 PM

Facebook is the Essence of Social Media Marketing |

Philippe Trebaul's curator insight, March 2, 2013 10:36 AM
Poster sur:    TOUT SUR FACEBOOK AVEC PHILIPPE TREBAUL SUR SCOOP.IT  TOUS DE GOOGLE PLUS AVEC PHILIPPE TREBAUL SUR SCOOP.IT  Architecture et Urbanisme - Construction Grands Projets de Paris et IDF  REJOIGNEZ-NOUS ET SCOOP.IT Suivez-moi sur SCOOP.IT  MONSTER.FR AVEC PHILIPPE TREBAUL  OPTIMISEUR PRÉSENCE SUR SA LIÉ DANS LA VIA SCOOP.IT ET PHILIPPE TREBAUL  Personal Branding et réseaux professionnels  Philippe TREBAUL sur SCOOP.IT - @ TREBAULPhilippe - MAJORS DE LA FILIERE BTP - WWW. COPTOS.COM  Quel Grand Paris?  Référencement et d'optimisation RANKING  START-UP et Réseaux sociaux - RÉSEAUX START-UP ET SOCIAL - @ TREBAULPhilippe  START-UP ET PROFESSIONNELS Réseaux sociaux - démarrage et réseaux sociaux professionnels - @ TREBAULPhilippe  SOLUTIONS D'IMPRESSION TECHNOLOGIQUES  WEB POUR IMPRIMER AVEC Coptos - www.coptos.com - 01 41 17 40 40 - ISSY-LES-MOULINEAUX   
Facebook est l'essence de Social Media Marketing

"Social Media Marketing, Nouvelles, & Outils d'affaireshttp://t.co/w7dPGrle"
Facebook is the Essence of Social Media Marketing via @Ramikantari http://sco.lt/...


Rescooped by Sherri-Lee Woycik from All About Facebook
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There Are Now 4 Ways Facebook Determines What - Business Insider

There Are Now 4 Ways Facebook Determines What - Business Insider | Facebook for Business Success | Scoop.it
Facebook changed its algorithm so the best blasts will be rewarded, and the spammy ones will be hidden.

Via Rami Kantari
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Why can’t I raise any money with social media? | John Haydon

Why can’t I raise any money with social media? | John Haydon | Facebook for Business Success | Scoop.it

Why does it seem that raising money with social media is almost impossible?

 

We all know that retweets can travel faster than an earthquake and Facebook is basically word-of-mouth on steroids.

 

But why do most social media fundraisers fall flat?

 

The answer lies in understanding exactly how people use social media, and why these tools even exist in the first place....

 

[John Haydon answers a provocative question for nonprofits ~ Jeff]


Via Jeff Domansky
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Accumulating Fans on Facebook Is Useless: Unless You Have Got What They Are Specifically Looking For

Accumulating Fans on Facebook Is Useless: Unless You Have Got What They Are Specifically Looking For | Facebook for Business Success | Scoop.it

Robin Good: IBM Enterprise Marketing VP Yuchun Lee hits the Facebook marketing nail right on its head and finally say what most website owners and web marketing consultants often forget or do not even realize: "The idea that all Facebook fans are created equal is a myth perpetuated by many chief marketing officers I meet.

The confusion it creates is one reason why social-media channels have yet to achieve the same levels of success as their mobile counterparts.

 

These marketers are confusing correlation with causality.

 

They believe enticing a person to become a Facebook fan will magically make that individual more likely to spend more on their brand.

 

What comes next is a campaign designed solely to pull in new fans. Big mistake.

 

Think of it this way.

 

When the sun is out on a summer's day, people like to eat ice cream. There is a correlation between the two; when you pass an ice cream shop in July and August, you always see a line of customers out front. But ice cream does not cause the sun to come out, any more than being a Facebook fan causes a person to bring out her wallet, buy your products and services and become a passionate brand advocate."

 

Short but right. Recommended reading. 8/10

 

Full article: http://adage.com/article/cmo-strategy/cultivate-facebook-fans/237780/ ;

 

[All I can say is amen! ~ Jeff]

 

 


Via Robin Good, Jeff Domansky
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10 things your social media policy should cover

10 things your social media policy should cover | Facebook for Business Success | Scoop.it

As organizations migrate further into the digital world, employees will cover a wide range of aptitude and experience using social media.

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Rescooped by Sherri-Lee Woycik from Everything Facebook
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Facebook Testing Region-Specific Versions Of Pages - AllFacebook

Facebook Testing Region-Specific Versions Of Pages - AllFacebook | Facebook for Business Success | Scoop.it
“Stay focused and keep shipping,” indeed: Facebook appears to be testing another new feature for pages, this time allowing them to customize their appearances in different regions, while maintaining a single tally of likes.

Via Genevieve Lachance
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Rescooped by Sherri-Lee Woycik from Everything Facebook
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Facebook launches dedicated Pages Manager app, making it easy to, well…

Facebook launches dedicated Pages Manager app, making it easy to, well… | Facebook for Business Success | Scoop.it
One of the gripes that I have about Facebook's mobile apps are that the service has simply too many features to pack into one mobile experience.

I was really stoked when Facebook ...

Via Genevieve Lachance
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Rescooped by Sherri-Lee Woycik from All About Facebook
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How to Maximize Your Facebook Engagement

How to Maximize Your Facebook Engagement | Facebook for Business Success | Scoop.it
Data shows brands miss out on customer Facebook engagement more often then they realize. Here's why.

Via Rami Kantari
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7 Social Media Strategies for Business, Featuring Jason Falls: Webinar Recording

7 Social Media Strategies for Business, Featuring Jason Falls: Webinar Recording | Facebook for Business Success | Scoop.it
 Thank you to all the folks who attended our webinar, 7 Social Media Strategies for Business, featuring social media luminary Jason Falls.
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There’s a New Facebook Profile Picture Size (160 x 160)

There’s a New Facebook Profile Picture Size (160 x 160) | Facebook for Business Success | Scoop.it
How to create the new 160 pixel profile picture for Facebook page timelines. And how the new profile picture size impacts the Facebook page cover image.
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