After you've written a major piece of content, do you know how to market it effectively? Its vital that you do.
This infographic "Content Marketing: The Game" is a fun look at 14 methods that will help you win at the serious business of content marketing. The infographic was created by the creative folks at Fisher Vista for SocialEars - software for content marketers who want to get found, be shared and increase engagement...
Jeff’s leadership style keeps the company focused on growing at the rate of two new members every second while reducing the business mantra to just two words: “Next Play.”
Leadership lessons lists abound on-line. Jeff's list of 10 lessons, however, is tied to a large, successful virtual platform company with real staying power, connected to jobs and career growth - LinkedIn.
He's obviously trending in the right direction as his inspires his "Next Plays" among his staff. ~ Deb
Today, 16 months after the LinkedIn IPO, employees continue to talk about their Next Play and stay focused on delivering results.
Weiner described how powerful the phrase, "Next Play" has been for the company.
On the day LinkedIn became a public company, employees received a black T shirt with the company’s name and stock ticker written across the front and Next Play emblazoned on the back of the shirt. Even today 16 months after the LinkedIn IPO, employees continue to talk about their Next Play and stay focused on delivering results. 1) Define leadership : At LinkedIn, Leadership is the ability to inspire others and achieve shared results. ...to create economic opportunity for the 3.3 billion people in the global workplace by matching skills with job opportunities. 3) Prioritize your business goals: ...if we could only do one thing, what would it be? This is a lesson Weiner learned from Steve Jobs and practices every day.
6) Customers first: ... anytime the LinkedIn product team considers new enhancements the first question revolves around: Is this putting our members first, or is this putting the company first? “If it benefits members, it will ultimately benefit the company.
7) Remember To laugh: ...Weiner says he values his team members’ sense of humor and sometimes, on a tough day, that can trump their talent and expertise!
Chas Begley: Facebook has been ramping up its opportunities for increaing advertising revenue. Promoted posts allow businesses with a Facebook page to pay for an individual post to appear in more newsfeeds of fans.
Just ahead of Black Friday and Cyber Monday, social media Goliath Facebook is rolling out a sales tracking tool for advertisers. The conversion measurement tool is a welcome and much-anticipated addition to their social advertising suite.
Infographic showing the basics of the Inbound Marketing Implementation Process.
Understanding the power of Inbound Marketing to significantly grow your business is simple; what’s more complicated is understanding the process of attracting visitors to your site and turning them into qualified leads:
What steps do you need to take to get started?
What has to be done each day to keep the process moving?
How do you interact with and manage prospects?
While the execution of Inbound Marketing varies somewhat by client, prospect, industry, etc., the Weidert Group created an Infographic can be used to understand:
What work is foundational What work is ongoing What your prospects will experience moving through the sales funnel
If you need to step back and get a full overview of Inbound Marketing – what it is, why it works, what steps you need to take to get started – download Weidert Group’s