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10 Brands Dominating on Google+

10 Brands Dominating on Google+ | Marketing&Advertising | Scoop.it
Today marks one year since Google+ came onto the social media scene.

 

A year has passed since Google launched its social platform, Google+, and while some users complain that the social network has become an echoing abyss, many brands would argue the opposite.

 

Brands and companies have been using Google+ since November 2011, when the network rolled out to businesses and other non-individual entities. The new social arena provided an opportunity to strengthen relationships with consumers and make up for any lack of success on other social networks, such as Facebook or Twitter.

 

READ FULL ARTICLE for the 10 brands who are seeing success on Google+


Via Neil Wilkins
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How Retailers Can Build Pinterest in Their Brands

How Retailers Can Build Pinterest in Their Brands | Marketing&Advertising | Scoop.it
With more than 10.4 million registered users, Pinterest presents retailers with new marketing opportunities and challenging them to embrace new tactics to connect with consumers online.
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Social Networking Stats: Top Brands Google+ Engagement Up 65%, #RLTM Scoreboard

Social Networking Stats: Top Brands Google+ Engagement Up 65%, #RLTM Scoreboard | Marketing&Advertising | Scoop.it
Six months after Google+ opened up to brands, 64 of the Interbrand Top 100 Brands are now on Google's social network and overall activity is on the rise...
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Only One-Half of Brands Can Identify Their Most Loyal Customers

Only One-Half of Brands Can Identify Their Most Loyal Customers | Marketing&Advertising | Scoop.it
Customer Relationships - Despite the high cost of acquiring new customers (vs. retaining current ones), only one-half (49.6%) of surveyed marketing executives say they know who their most loyal customers are and how ...

Via Mari-Lyn Harris
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