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The Vast Anatomy of a Successful Social Marketing Campaign [Infographic]

The Vast Anatomy of a Successful Social Marketing Campaign [Infographic] | Marketing&Advertising | Scoop.it

This piece and infographic is from Senay Johnson's Marketing Daily

 

Excerpt from this article:

 

"It’s a business-eat-business universe and B2B marketers today must utilize social media channels if they want a chance at surviving alone in the deep recesses of space.

 

Businesses that understand the importance of adding social elements to their marketing campaigns empower customers and prospects to share with their networks.

 

**This peer-to-peer word of mouth messaging is highly trusted and very effective in amplifying the impact of your campaigns".

 

In the following infographic, we examine the elements of a successful B2B social marketing campaign to help you learn how to make your business move at the speed of light.

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"

 

See infographic here: [http://bit.ly/OIQf5y]


Via janlgordon
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How To Increase Your Online Influence #Infographic

How To Increase Your Online Influence #Infographic | Marketing&Advertising | Scoop.it

“Being Professional and Personal” is the key to his highly influential identity. This means all you need to do is be yourself and connect with others personally not professionally.

 

After building an online identity, we always think of increasing our online influence.

This Infographic by Reformation Designs, visualizes 5 basic tips on increasing your online influence:

http://bit.ly/M8U8io ;


Via maxOz, janlgordon, Neil Wilkins
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janlgordon's comment, May 13, 2012 12:42 PM
Thanks Michele, this is a great one!
John van den Brink's comment, May 13, 2012 2:19 PM
Jan thank you!
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Get more eyeballs on your blog posts

Get more eyeballs on your blog posts | Marketing&Advertising | Scoop.it
Blog post at Birds on the Blog : You have written your blog post, checked for Spellos, Typos and Grammos (Grammos are a bit like cheerios but less happy) and added an image [..]...
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Why Marketers Should Invest in Visual Content Creation

Why Marketers Should Invest in Visual Content Creation | Marketing&Advertising | Scoop.it
Learn why visual content is a critical part of your content creation strategy.
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Tumblr integrates with Facebook Timeline, News Feed and Ticker . . .

Tumblr integrates with Facebook Timeline, News Feed and Ticker . . . | Marketing&Advertising | Scoop.it
Tumblr has friended Facebook.The micro-blogging service now integrates very closesly with the social network: your posts can be automatically shared...

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How to Identify Relevant Online Influencers with These 3 Tools

How to Identify Relevant Online Influencers with These 3 Tools | Marketing&Advertising | Scoop.it

This piece and infographic is from Adam Vincenzini on his blog.

 

I selected this article because it's another way for you to find key influencers and these tools will help to narrow your search

 

Here are some highlights:

 

Instead of focusing on the subjectivity of this process (and how this insight is deployed) Here's how you can use a combination of free tools to narrow your search.

 

Where do online influencers operate?


**They are active everywhere:

 

     Most popular are:

     blogs, Twitter, Facebook, YouTube, Online

     communities, discussion boards

 

Assumptions:

 

**Influencers are active on Twitter

**Influencers operate some for of blogging hub

 

Focus on the intelligence you can glean from Twitter initially then verify this initial sweep with blog (or relevant hub) data

 

The initial steps involve:

 

1. Search by keyword

2. Search by location

 

3 tools useful in the process: The first two you can also search by location:

 

**followerwonk.com - then run this through another influencer tool -   

     tweetlevel to give it even more relevance (this isn't fool proof)

**locafollow.com

**twingulate.com

 

There are more suggestions in this piece having said that:

 

**No matter how hard we try, a 100% fool proof influence rating is near on impossible because influence is not a science, it can't be.

 

** this can help narrow things down, significantly

 

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://tinyurl.com/7humubp]


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3 Tips for Monetising Your Content | Search Engine Journal

3 Tips for Monetising Your Content | Search Engine Journal | Marketing&Advertising | Scoop.it
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7 Reasons To Embrace Online Culture #Infographic

7 Reasons To Embrace Online Culture #Infographic | Marketing&Advertising | Scoop.it

2 billion people are online. 85% of customers expect businesses to be active in social media. Word of mouse = word of mouth.

 

Here are 7 reasons - http://bit.ly/JrexbQ - and some thought provoking questions to get you loving Facebook, Twitter, emarketing, blogs and more...

 

#1. 80% businesses are NOT passionate

Show you’re human. Business is built on relationships. Your web presence must show you are passionate

#2. 55% more web visitors & 67% more leads for businesses that blog

#3. 68% Email subscribers & Twitter followers are likely to buy

#4. 20-30% Emarketing response rate

#5. 30% customer questions & compliments get no reply

#6. 77% customers read brand posts but don’t comment

#7. 71% complaints on Twitter are NOT responded to

 

Download / Embed: http://bit.ly/JrexbQ ;


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Marketing Infographics

Marketing Infographics | Marketing&Advertising | Scoop.it
Fortune 500, Social Media Statistics (Fortune 500, Social Media Statistics http://t.co/XCeVdzx8...)...
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Spearhead Training Viral Social Print | ADMAREEQ - Quality Marketing and Advertising Campaigns Blog

Spearhead Training Viral Social Print | ADMAREEQ - Quality Marketing and Advertising Campaigns Blog | Marketing&Advertising | Scoop.it
Pets. Not puppets. Stop cruelty to animals.
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