Facebook Has 425 Million Mobile Users, But Makes $0 From Them | Marketing&Advertising | Scoop.it
Facebook has 425 million mobile users, but doesn't make any money from them.
That's all potential upside.
But it highlights that Facebook's mobile business is not really a business at this point -- it's just a way to keep Facebook users engaged when they're away from their computers. At some point, Facebook will have to figure out how to make money from them. Maybe building a phone would help?


Via Alex Butler